ABOUT THIS BOOK
This volume explores how industries organize their global operations through case studies of seven manufacturing industries. The chapters provide a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain.


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Martin Kenney is Professor of Human and Community Development at the University of California, Davis. Richard Florida is Heinz Professor of Regional Economic Development at Carnegie Mellon University.





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What are the forces that are driving firms and industries to globalize their operations? This volume explores how specific industries have organized their global operations through case studies of seven manufacturing industries: garments and textiles, automobiles and auto parts, televisions, hard disk drives, flat panel displays, semiconductors, and personal computers. Based on long-term research sponsored by the Sloan Foundation, the chapters provide readers with a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain.





The book examines globalization within the context of five factors affecting locational decisions: advances in transportation and communication; the clustering of knowledge assets; the drive to reduce cycle times; the commodification of existing products; and the relative advantages of proximity to customers. The case studies are framed by Paul Deguid's Preface on the significance of power in value chains and Bruce Kogut's conclusion on the importance of knowledge in locational decisions. Together, the chapters reveal a remarkable diversity of responses across industries to these forces, and suggest that any understanding of globalization must appreciate this diversity.





This volume is ideal for both MBA and undergraduate students studying the location of economic activities by multinational firms.


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Table of Contents for Locating Global Advantage











Preface: In Vino Veritas?, by Paul Duguid











1. Introduction, by Martin Kenney











Part One











2. Globalization in the Apparel and Textile Industries: What Is New and What Is Not? by Frederick H. Abernathy, John T. Dunlop, Janice H. Hammond, and David Weil











3. Globalization, Deverticalization, and Employment in the Motor Vehicle Industry, by Timothy Sturgeon and Richard Florida











4. The Shifting Value Chain: The Television Industry in North America, by Martin Kenney











Part Two











5. The Organizational and Geographic Configuration of the Personal Computer Value Chain, by James Curry and Martin Kenney











6. Leveraging Locations: Hard Disk Drive Producers in International Competition, by David G. McKendrick











7. Industry Creation and the New Geography of Innovation: The Case of Flag Panel Displays, by Thomas P. Murtha, Stefanie Ann Lenway, and Jeffrey A. Hart











8. Globalization and Semiconductors: Do Real Men Have Fabs, or Virtual Fabs? by Robert C. Leachman and Chien H. Leachman











9. The Net World Order's Influence on Global Leadership in the Semiconductor Industry, by Greg Linden, Clair Brown, and Melissa M. Appleyard











Part Three











10. Conclusion: From Regions and Firms to Multinational Highways: Knowledge and Its Diffusion as a Factor in the Globalization of Industries, by Bruce Kogut











References





Index

TABLE OF CONTENTS

Table of Contents for Locating Global Advantage

 

Preface: In Vino Veritas?, by Paul Duguid

 

1.      Introduction, by Martin Kenney

 

Part One

 

2.      Globalization in the Apparel and Textile Industries: What Is New and What Is Not? by Frederick H. Abernathy, John T. Dunlop, Janice H. Hammond, and David Weil

 

3.      Globalization, Deverticalization, and Employment in the Motor Vehicle Industry, by Timothy Sturgeon and Richard Florida

 

4.      The Shifting Value Chain: The Television Industry in North America, by Martin Kenney

 

Part Two

 

5.      The Organizational and Geographic Configuration of the Personal Computer Value Chain, by James Curry and Martin Kenney

 

6.      Leveraging Locations: Hard Disk Drive Producers in International Competition, by David G. McKendrick

 

7.      Industry Creation and the New Geography of Innovation: The Case of Flag Panel Displays, by Thomas P. Murtha, Stefanie Ann Lenway, and Jeffrey A. Hart

 

8.      Globalization and Semiconductors: Do Real Men Have Fabs, or Virtual Fabs? by Robert C. Leachman and Chien H. Leachman

 

9.      The Net World Order's Influence on Global Leadership in the Semiconductor Industry, by Greg Linden, Clair Brown, and Melissa M. Appleyard

 

Part Three

 

10.  Conclusion: From Regions and Firms to Multinational Highways: Knowledge and Its Diffusion as a Factor in the Globalization of Industries, by Bruce Kogut

 

References

Index

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