Social scientists and campaign strategists approach voting behavior from opposite poles. Reconciling these rival camps through a merger of precise statistics and hard-won election experience, The American Political Landscape presents a full-scale analysis of U.S. electoral politics over the past quarter-century. Byron Shafer and Richard Spady explain how factors not usually considered hard data, such as latent attitudes and personal preferences, interact to produce an indisputably solid result: the final tally of votes.

Pundits and pollsters usually boil down U.S. elections to a stark choice between Democrat and Republican. Shafer and Spady explore the significance of a third possibility: not voting at all. Voters can and do form coalitions based on specific issues, so that simple party identification does not determine voter turnout or ballot choices. Deploying a new method that quantifiably maps the distribution of political attitudes in the voting population, the authors describe an American electoral landscape in flux during the period from 1984 to 2008. The old order, organized by economic values, ceded ground to a new one in which cultural and economic values enjoy equal prominence.

This realignment yielded election outcomes that contradicted the prevailing wisdom about the importance of ideological centrism. Moderates have fared badly in recent contests as Republican and Democratic blocs have drifted further apart. Shafer and Spady find that persisting links between social backgrounds and political values tend to empty the ideological center while increasing the clout of the ideologically committed.

Even today, when it is often viewed as an institution in decline, the national party convention retains a certain raw, emotional, populist fascination. Bifurcated Politics is a portrait of the postwar convention as a changing institution—a changing institution that still confirms the single most important decision in American politics.

With the 1988 elections clearly in mind, Byron E. Shafer examines the status of the national party convention, which is created and dispersed within a handful of days but nevertheless becomes a self-contained world for participants, reporters, and observers alike. He analyzes such dramatic developments as the disappearance of the contest over the presidential nomination and its replacement by struggles over the publicizing of various campaigns, the decline of party officials and the rise of the organized interests, and the large and growing disjunction between what is happening at the convention hall and what the public sees—between the convention on site and the convention on screen. He argues that, despite its declining status, the postwar convention has attracted—and mirrored—most of the major developments in postwar politics: the nationalization of that politics and the spread of procedural reform, a changing connection between the general public and political institutions, even the coming of a new and different sort of American politics.

Bifurcated Politics tells the story of most of the postwar conventions, along with the nominating campaigns that preceded them. But it also develops a picture of the changing American politics around those stories. It will become the definitive study of the national party convention.

The transformation of Southern politics after World War II changed the political life not just of this distinctive region, but of the entire nation. Until now, the critical shift in Southern political allegiance from Democratic to Republican has been explained, by scholars and journalists, as a white backlash to the civil rights revolution.

In this myth-shattering book, Byron Shafer and Richard Johnston refute that view, one stretching all the way back to V. O. Key in his classic book Southern Politics. The true story is instead one of dramatic class reversal, beginning in the 1950s and pulling everything else in its wake. Where once the poor voted Republican and the rich Democrat, that pattern reversed, as economic development became the engine of Republican gains. Racial desegregation, never far from the heart of the story, often applied the brakes to these gains rather than fueling them.

A book that is bound to shake up the study of Southern politics, this will also become required reading for pundits and political strategists, for all those who argue over what it takes to carry the South.