Cover
Title
Contents
Preface
Part I. The Political Economy of Cultural Industries
1. The Rise of the New Korean Wave
2. Cultural Politics in the New Korean Wave Era
Part II. Transnational Popular Culture
3. Transnational Television Programs
4. Cultural Globalization in Korean Cinema
5. Hybrid Local Animation’s Global Appeal
6. Cultural Discourse of K-pop within Globalization
Part III. Digital Korean Wave
7. Digital Hallyu 2.0: Transnationalization of Local Digital Games
8. Global Penetration of Korea’s Smartphones in the Social Media Era
Conclusion
Notes
References
Index