[An] elegant exploration… This is a constantly challenging and entertaining little book… [It] sheds new light on old texts and explores important areas of ancient mentalities in ways which enliven and stimulate.
-- Nick Fisher Times Literary Supplement

Revealing Antiquity, a series edited by Glen Bowersock for Harvard University Press, is winning a distinctive niche for itself in the world of classical studies… The series as a whole has set…high standards for provocative and beautifully produced books, which deploy stimulating and complex material, the product of both innovative methodological insight, and a flair for refocusing on the previously marginalized. What is more, each is intelligently framed to make its arguments accessible to a wide audience and to interests outside classics… The Craft of Zeus is similarly an attractively and thoughtfully produced volume, with a distinctive methodological concern and an eye for the misplaced margin and the surprising connection… [The authors] aim not at an exhaustive coverage of the language, images and tales of weaving, but at a more essayistic approach that sets out to exemplify not merely the pervasiveness of the idea of weaving in classical culture but also a particular sense of what might be meant by a myth of weaving… In sum, the somewhat surprising coupling of the vast solidity of Scheid’s work on the Arval Brethren with the more mercurial leptotes of Svenbro produces a stimulating brief set of interconnected essays, whose general frame encourages a deeper awareness of the normative depth of every use of the vocabulary, imagery or tales of weaving and fabrics.
-- Simon Goldhill Bryn Mawr Classical Review

This subtle and thought-provoking book examines the network of associations which, Scheid and Svenbro believe, surrounded the process of weaving and the idea of fabric in antiquity… I found this a stimulating and illuminating book, written in a mercifully clear and accessible style, very well translated into English by Carol Volk.
-- Richard Whitaker Scholia Reviews: Natal Studies in Classical Antiquity

This lively and well-written work…because of its wide range of illustrative evidence, should find a large audience among classicists and anyone interested in social custom and etymology and is recommended to teachers and graduate students.
-- Leona Ascher Classical World