cover of book
 

The View From On the Road: The Rhetorical Vision of Jack Kerouac
by Omar Swartz
Southern Illinois University Press, 2000
Paper: 978-0-8093-2384-5 | Cloth: 978-0-8093-2256-5 | eISBN: 978-0-8093-8233-0
Library of Congress Classification PS3521.E735O537 1999
Dewey Decimal Classification 813.54

ABOUT THIS BOOK | AUTHOR BIOGRAPHY
ABOUT THIS BOOK


Through careful analysis of Jack Kerouac’s On the Road, Omar Swartz argues that Kerouac’s influence on American society is largely rhetorical. Kerouac’s significance as a cultural icon can be best understood, Swartz asserts, in terms of traditional rhetorical practices and principles.


To Swartz, Kerouac is a rhetor who symbolically reconstructs his world and offers arguments and encouragements for others to follow. Swartz proposes that On the Road constitutes a “rhetorical vision,” a reality-defining discourse suggesting alternative possibilities for growth and change. Swartz asserts that the reader of Kerouac’s On theRoadbecomes capable of responding to the larger, confusing culture in a strategic manner. Kerouac's rhetorical vision of an alternative social and cultural reality contributes to the identity of localized cultures within the United States. 



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