Acknowledgments vii
Introduction ix
Ellen Riordan and Eileen R. Meehan
I. Theorizing the Connections: Sex, Money, Media
1. Intersections and New Directions: On Feminism and
Political Economy 3
Ellen Riordan
2. Feminist Theory and Political Economy: Toward a
Friendly Alliance 16
H. Leslie Steeves and Janet Wasko
3. Something Old, Something New: Lingering Moments in
the Unhappy Marriage of Marxism and Feminism 30
Lisa McLaughlin
II. In the Public Sphere: Work, Technology, Law
4. An Unsuitable Technology for a Woman?
Communication as Circulation 49
Michele Martin
5. The Invisibility of the Everyday: New Technology
and Women's Work 60
Ellen Balka
6. The Political Economy of Women's Employment
in the Information Sector 75
Stana Martin
7. Sexual Harassment as an Economic Concern: Swedish and
American Coverage of Astra 88
Nancy Hauserman
8. Single Moms, Quota Queens, and the Model Majority: Putting
"Women" to Work in the California Civil Rights Initiative 100
Roopali Mukherjee
9. Selling Women (Down the River): Gendered Relations and the
Political Economy of Broadcast News 112
Karen Ross
10. Gender and the Political Economy of Newsmaking:
A Case Study of Human Rights Coverage 130
Carolyn M. Byerly
III. In the Private Sphere: Entertainment, Identity, Consumption
11. Weighing the Transgressive Star Body of Shelley Duvall 147
Justin Wyatt
12. Periodical Pleasures: Magazines for U.S. Latinas 164
Amy Beer
13. Born to Shop: Teenage Women and the Marketplace in the
Postwar United States 181
Angela R. Record
14. Advertising and the Political Economy of
Lesbian/Gay Identity 196
Fred Fejes
15. Gendering the Commodity Audience: Critical Media Research,
Feminism, and Political Economy 209
Eileen R. Meehan
16. The Thrill Is Gone: Advertising, Gender Representation, and the
Loss of Desire 223
Robin Andersen
17. Xuxa at the Borders of U.S. TV: Checked for Gender, Race, and
National Identity 240
Ramona Curry and Angharad N. Valdivia
Bibliography 257
Contributors 291
Index 295