cover of book

Location and Personalisation: Delivering online and mobility services
edited by Daniel Ralph and Stephen Searby
The Institution of Engineering and Technology, 2004
eISBN: 978-1-84919-034-3 | Cloth: 978-0-86341-338-4
Library of Congress Classification TK6570.M6L63 2004
Dewey Decimal Classification 621.38456


The world is charging towards the new network technologies of broadband and 3G, and new application technologies face the challenge of where they can be used. This book takes a pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these technologies. With a combination of overview papers, detailed technical case studies and a deep understanding of actual implementatio of these services within a telecommunications environment, this book will help those wishing to deliver improved services based on these capabilities. Other key topics covered include CRM and content management.

Nearby on shelf for Electrical engineering. Electronics. Nuclear engineering / Telecommunication: