Gift Giving: A Research Anthology
University of Wisconsin Press, 1996
Paper: 978-0-87972-706-2 | Cloth: 978-0-87972-705-5
Library of Congress Classification GT3050.G53 1996
Dewey Decimal Classification 394
Paper: 978-0-87972-706-2 | Cloth: 978-0-87972-705-5
Library of Congress Classification GT3050.G53 1996
Dewey Decimal Classification 394
ABOUT THIS BOOK
ABOUT THIS BOOK
Gift Giving brings together 21 scholars from a variety of disciplines—including consumer behavior, communications, and sociology—who are dedicated to the understanding of what motivates gift selection, presentation, and incorporation of a gift into a person's life.
See other books on: Ceremonial exchange | Cross-cultural studies | Gifts | Popular Culture | Social Science
See other titles from University of Wisconsin Press
