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The Politics of Corporate Social Responsibility: The Rise of a Global Business Norm
by Ursula Mühle
Campus Verlag, 2010
Paper: 978-3-593-39263-9

ABOUT THIS BOOK | AUTHOR BIOGRAPHY
ABOUT THIS BOOK

Bringing together the fields of sociology, political science, and management and organization studies, Ursula Mühle offers in this unique volume an authoritative overview of corporate social responsibility (CSR). Mühle first considers the origins of CSR during the 1970s, highlighting the various approaches to CSR and explaining its early shortcomings. She then turns to the United Nations Global Compact and the Global Reporting Initiative to investigate why, since the mid-1990s, CSR has been on the rise. Finally, Mühle employs several case studies as well as interviews with business executives and politicians to illustrate why businesses worldwide now view CSR as a key component to their success. The Politics of Corporate Social Responsibility will be welcomed by scholars and CSR practitioners alike.


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