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Watch and Learn: Rhetorical Devices in Classroom Films after 1940
by Eef Masson
Amsterdam University Press, 2012
Paper: 978-90-8964-312-4 | eISBN: 978-90-485-1411-3
Library of Congress Classification LB1044.M357 2012

ABOUT THIS BOOK | AUTHOR BIOGRAPHY | TOC
ABOUT THIS BOOK
Instructional films of the twentieth century, used to teach, train, inform, or advertise to their viewers, can provide historians and scholars of cinema studies with a wealth of information about both their creators and intended consumers. Watch and Learn focuses on the rhetoric used in these films, particularly the way in which the films used in the classroom relate to their audience, casting them both as film viewers and students. Providing the outline for a new methodology for interpreting and understanding the scripts and visuals of this peculiar brand of cinema, this book approaches the study of instructional films from a novel and illuminating perspective.

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