front cover of Business Plans for Filmmakers
Business Plans for Filmmakers
John W. Cones
Southern Illinois University Press, 2010

The practical and legal aspects of writing a business plan for a film venture can be daunting to  navigate without a firm grasp of know-how. With this in mind, John W. Cones's Business Plans for Filmmakers arms independent movie-makers and students with everything they need to successfully tackle the confusing intersection of law, business, and art when creating a business plan for a movie. This pragmatic volume offers plenty of examples and strategies for success, sharing straightforward insight into some of the toughest challenges independent filmmakers face when encountering these documents.

With simple yet thorough detail and clarity, Cones outlines the legal requirements affecting movie proposals, including ways to evaluate the necessity for a business plan or a securities disclosure document, as well as the legal definition of "an active investor." Also addressed are the numerous subjects filmmakers and students must consider before a film offering, including the efficacy of a business plan to fund the development, production, and distribution phases of a film; common elements of fraud of which fledgling filmmakers should beware; the intricacies of revenue sharing; and how to render financial projections. Cones also imparts useful distinctions between such industry terms as "company financing" versus "project financing," along with many others.

This bookalso includes in-depth guidance through the murky paths of investor analysis and key strategies to find and attract parties interested in financing film. Drawing upon his many years as a securities and entertainment attorney, and his experiences advising independent film producers, Cones offers the tools necessary not only to understand investors' motivations but also to use that knowledge to the filmmaker's advantage. Also provided are perceptive studies of the investment vehicles commonly used in business plans seeking investors, with analysis of each method's pros and cons. Throughout the volume, Cones uses sample plans to offer a real-world grasp of the intricacies of the business.

In the business of this art, knowledge is power. Business Plans for Filmmakers dispels the myths and misinformation circulating among filmmakers to provide accurate and useful advice.

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front cover of The Heller Social Impact Case Collection
The Heller Social Impact Case Collection
Reimagining Capitalism through Case-Based Learning
Edited by Carole Carlson, Matthew Kriegsman, and Joel Cutcher-Gershenfeld
Brandeis University Press, 2023
A pathbreaking collection of case studies that spotlights the corporate sector’s societal obligations.
 
At a time of deep and pervasive global challenges, future CEOs and administrators need to apply management principles to social impact cases. Today, top business schools across the country are meeting the moment, teaching courses about socially responsible investing and debating ways companies can stem the effects of climate change.
 
The case studies collected here are an invaluable resource for today’s students and tomorrow’s leaders. Chapters address an array of business sectors, including consumer goods, finance, health care, higher education, manufacturing, nongovernmental organizations, social services, and transportation. A teacher’s guide is available online to educators.
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logo for Harvard University Press
Interbrand Choice, Strategy, and Bilateral Market Power
Michael E. Porter
Harvard University Press, 1976
In this study of industrial organization, Michael Porter extends the field in three major areas. First, he develops a comprehensive model of the relationship between manufacturers and retailers. The model is used to test hypotheses in such important areas as how consumer products are differentiated, the effects of advertising, and the determinants of profitability in consumer goods manufacturing. Second, he proposes a new perspective for analyzing industry competition which focuses not only on the overall structure of industries but also on the strategies of individual firms within them. Third, he presents a new approach to the theory of consumer demand that emphasizes the consumer's search for information in choosing among brands and the importance of seller information outlays. Statistical tests in a wide sample of consumer goods industries support the new theories advanced here and lead to a major improvement in understanding industry performances.
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