front cover of The Affective Turn
The Affective Turn
Theorizing the Social
Patricia Ticineto Clough, ed.
Duke University Press, 2007
“The innovative essays in this volume . . . demonstrat[e] the potential of the perspective of the affects in a wide range of fields and with a variety of methodological approaches. Some of the essays . . . use fieldwork to investigate the functions of affects—among organized sex workers, health care workers, and in the modeling industry. Others employ the discourses of microbiology, thermodynamics, information sciences, and cinema studies to rethink the body and the affects in terms of technology. Still others explore the affects of trauma in the context of immigration and war. And throughout all the essays run serious theoretical reflections on the powers of the affects and the political possibilities they pose for research and practice.”—Michael Hardt, from the foreword

In the mid-1990s, scholars turned their attention toward the ways that ongoing political, economic, and cultural transformations were changing the realm of the social, specifically that aspect of it described by the notion of affect: pre-individual bodily forces, linked to autonomic responses, which augment or diminish a body’s capacity to act or engage with others. This “affective turn” and the new configurations of bodies, technology, and matter that it reveals, is the subject of this collection of essays. Scholars based in sociology, cultural studies, science studies, and women’s studies illuminate the movement in thought from a psychoanalytically informed criticism of subject identity, representation, and trauma to an engagement with information and affect; from a privileging of the organic body to an exploration of nonorganic life; and from the presumption of equilibrium-seeking closed systems to an engagement with the complexity of open systems under far-from-equilibrium conditions. Taken together, these essays suggest that attending to the affective turn is necessary to theorizing the social.

Contributors. Jamie “Skye” Bianco, Grace M. Cho, Patricia Ticineto Clough, Melissa Ditmore, Ariel Ducey, Deborah Gambs, Karen Wendy Gilbert, Greg Goldberg, Jean Halley, Hosu Kim, David Staples, Craig Willse , Elizabeth Wissinger , Jonathan R. Wynn

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Autoaffection
Unconscious Thought in the Age of Technology
Patricia Ticineto Clough
University of Minnesota Press, 2000

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Capturing Imagination
A Proposal for an Anthropology of Thought
Carlo Severi
HAU, 2018
We have all found ourselves involuntarily addressing inanimate objects as though they were human. For a fleeting instant, we act as though our cars and computers can hear us. In situations like ritual or play, objects acquire a range of human characteristics, such as perception, thought, action, or speech. Puppets, dolls, and ritual statuettes cease to be merely addressees and begin to address us—we see life in them.
 
How might we describe the kind of thought that gives life to the artifact, making it memorable as well as effective, in daily life, play, or ritual action? Following The Chimera Principle, in this collection of essays Carlo Severi explores the kind of shared imagination where inanimate artifacts, from non-Western masks and ritual statuettes to paintings and sculptures in our own tradition, can be perceived as living beings. This nuanced inquiry into the works of memory and shared imagination is a proposal for a new anthropology of thought.
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Cognitive Gadgets
The Cultural Evolution of Thinking
Cecilia Heyes
Harvard University Press, 2018

“This is an important book and likely the most thoughtful of the year in the social sciences… Highly recommended, it is likely to prove one of the most thought-provoking books of the year.”—Tyler Cowen, Marginal Revolution

How did human minds become so different from those of other animals? What accounts for our capacity to understand the way the physical world works, to think ourselves into the minds of others, to gossip, read, tell stories about the past, and imagine the future? These questions are not new: they have been debated by philosophers, psychologists, anthropologists, evolutionists, and neurobiologists over the course of centuries. One explanation widely accepted today is that humans have special cognitive instincts. Unlike other living animal species, we are born with complicated mechanisms for reasoning about causation, reading the minds of others, copying behaviors, and using language.

Cecilia Heyes agrees that adult humans have impressive pieces of cognitive equipment. In her framing, however, these cognitive gadgets are not instincts programmed in the genes but are constructed in the course of childhood through social interaction. Cognitive gadgets are products of cultural evolution, rather than genetic evolution. At birth, the minds of human babies are only subtly different from the minds of newborn chimpanzees. We are friendlier, our attention is drawn to different things, and we have a capacity to learn and remember that outstrips the abilities of newborn chimpanzees. Yet when these subtle differences are exposed to culture-soaked human environments, they have enormous effects. They enable us to upload distinctively human ways of thinking from the social world around us.

As Cognitive Gadgets makes clear, from birth our malleable human minds can learn through culture not only what to think but how to think it.

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Cognitive Literary Studies
Current Themes and New Directions
Edited by Isabel Jaén and Julien Jacques Simon
University of Texas Press, 2012

In the first decade of the twenty-first century, our understanding of the cognition of literature was transformed by scientific discoveries, such as the mirror neuron system and its role in empathy. Addressing questions such as why we care so deeply about fictional characters, what brain activities are sparked when we read literature, and how literary works and scholarship can inform the cognitive sciences, this book surveys the exciting recent developments in the field of cognitive literary studies and includes contributions from leading scholars in both the humanities and the sciences.

Beginning with an overview of the evolution of literary studies, the editors trace the recent shift from poststructuralism and its relativism to a growing interdisciplinary interest in the empirical realm of neuroscience. In illuminating essays that examine the cognitive processes at work when we experience fictional worlds, with findings on the brain’s creativity sites, this collection also explores the impact of literature on self and society, ending with a discussion on the present and future of the psychology of fiction. Contributors include Literature and the Brain author Norman N. Holland, on the neuroscience of metafiction reflected in Don Quixote; clinical psychologist Aaron Mishara on the neurology of self in the hypnagogic (between waking and sleeping) state and its manifestations in Kafka’s stories; and literary scholar Brad Sullivan’s exploration of Romantic poetry as a didactic tool, applying David Hartley’s eighteenth-century theories of sensory experience.

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Color and Cognition in Mesoamerica
Constructing Categories as Vantages
By Robert E. MacLaury
University of Texas Press, 1996

More than 100 indigenous languages are spoken in Mexico and Central America. Each language partitions the color spectrum according to a pattern that is unique in some way. But every local system of color categories also shares characteristics with the systems of other Mesoamerican languages and of languages elsewhere in the world.

This book presents the results of the Mesoamerican Color Survey, which Robert E. MacLaury conducted in 1978-1981. Drawn from interviews with 900 speakers of some 116 Mesoamerican languages, the book provides a sweeping overview of the organization and semantics of color categorization in modern Mesoamerica.

Extensive analysis and MacLaury's use of vantage theory reveal complex and often surprising interrelationships among the ways languages categorize colors. His findings offer valuable cross-cultural data for all students of Mesoamerica. They will also be of interest to all linguists and cognitive scientists working on theories of categorization more generally.

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The Cultural Dialectics of Knowledge and Desire
Charles W. Nuckolls
University of Wisconsin Press, 1996

Why is culture a problem that can never be solved? Charles W. Nuckolls poses this question to his readers, and offers a genuinely synthetic approach to culture that is both cognitive and psychoanalytic. He develops a theory of cultural dialectics based on the concept of paradox, in which he shows how ambivalence and conflicts, and the desire to resolve them, are at the heart of all cultural knowledge systems.
    Nuckolls combines and synthesizes the ideas of Max Weber and Sigmund Freud—major influences in the cognitive and psychoanalytic paradigms—and develops the concept basic to both: the dialectic. He recovers the legacy of Gregory Bateson, who provided the foundation for a theory of paradox in culture. With his integrated theory, Nuckolls explains the conflicts of knowledge and desire in a South Asian knowledge system, in particular the religious mythology and divinatory system of the Jalaris, a Telugu-speaking fishing caste on the southeastern coast of India.
    This provocative book allows us to rethink the relationship between the currently competing discourses in psychological and cultural anthropology, and at the same time offers a general synthetic theory of cultural dynamics.

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The Cultural Origins of Human Cognition
Michael Tomasello
Harvard University Press, 2000

Ambitious and elegant, this book builds a bridge between evolutionary theory and cultural psychology. Michael Tomasello is one of the very few people to have done systematic research on the cognitive capacities of both nonhuman primates and human children. The Cultural Origins of Human Cognition identifies what the differences are, and suggests where they might have come from.

Tomasello argues that the roots of the human capacity for symbol-based culture, and the kind of psychological development that takes place within it, are based in a cluster of uniquely human cognitive capacities that emerge early in human ontogeny. These include capacities for sharing attention with other persons; for understanding that others have intentions of their own; and for imitating, not just what someone else does, but what someone else has intended to do. In his discussions of language, symbolic representation, and cognitive development, Tomasello describes with authority and ingenuity the "ratchet effect" of these capacities working over evolutionary and historical time to create the kind of cultural artifacts and settings within which each new generation of children develops. He also proposes a novel hypothesis, based on processes of social cognition and cultural evolution, about what makes the cognitive representations of humans different from those of other primates.

Lucid, erudite, and passionate, The Cultural Origins of Human Cognition will be essential reading for developmental psychology, animal behavior, and cultural psychology.

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Culture and Inference
A Trobriand Case Study
Edwin Hutchins
Harvard University Press, 1980

This book takes a major step in psychological anthropology by applying new analytic tools from cognitive science to one of the oldest and most vexing anthropological problems: the nature of "primitive" thought.

For a decade or more there has been broad agreement within anthropology that culture might be usefully viewed as a system of tacit rules that constrain the meaningful interpretation of events and serve as a guide to action. However, no one has made a serious attempt to write a cultural grammar that would make such rules explicit. In Culture and Inference Edwin Hutchins makes just such an attempt for one enormously instructive case, the Trobriand Islanders' system of land tenure.

Using the propositional network notation developed by Rumeihart and Norman, Hutchins describes native knowledge about land tenure as a set of twelve propositions. Inferences are derived from these propositions by a set of transfer formulas that govern the way in which static knowledge about land tenure can be applied to new disputes. After deriving this descriptive system by extensive observation of the Trobrianders' land courts and by interrogation of litigants, Hutchins provides a test of his grammar by showing how it can be used to simulate decisions in new cases.

What is most interesting about these simulations, generally, is that theyrequire all the same logical operations that arise from a careful analysis of Western thought. Looking closely at "primitive" inference in a natural situation, Hutchins finds that Trobriand reasoning is no more primitive than our own.

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Cultures of Transnational Adoption
Toby Alice Volkman, ed.
Duke University Press, 2005
During the 1990s, the number of children adopted from poorer countries to the more affluent West grew exponentially. Close to 140,000 transnational adoptions occurred in the United States alone. While in an earlier era, adoption across borders was assumed to be straightforward—a child traveled to a new country and stayed there—by the late twentieth century, adoptees were expected to acquaint themselves with the countries of their birth and explore their multiple identities. Listservs, Web sites, and organizations creating international communities of adoptive parents and adoptees proliferated. With contributors including several adoptive parents, this unique collection looks at how transnational adoption creates and transforms cultures.

The cultural experiences considered in this volume raise important questions about race and nation; about kinship, biology, and belonging; and about the politics of the sending and receiving nations. Several essayists explore the images and narratives related to transnational adoption. Others examine the recent preoccupation with “roots” and “birth cultures.” They describe a trip during which a group of Chilean adoptees and their Swedish parents traveled “home” to Chile, the “culture camps” attended by thousands of young-adult Korean adoptees whom South Korea is now eager to reclaim as “overseas Koreans,” and adopted children from China and their North American parents grappling with the question of what “Chinese” or “Chinese American” identity might mean. Essays on Korean birth mothers, Chinese parents who adopt children within China, and the circulation of children in Brazilian families reveal the complexities surrounding adoption within the so-called sending countries. Together, the contributors trace the new geographies of kinship and belonging created by transnational adoption.

Contributors. Lisa Cartwright, Claudia Fonseca, Elizabeth Alice Honig, Kay Johnson, Laurel Kendall, Eleana Kim, Toby Alice Volkman, Barbara Yngvesson

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Dark Matter of the Mind
The Culturally Articulated Unconscious
Daniel L. Everett
University of Chicago Press, 2016
Is it in our nature to be altruistic, or evil, to make art, use tools, or create language? Is it in our nature to think in any particular way? For Daniel L. Everett, the answer is a resounding no: it isn’t in our nature to do any of these things because human nature does not exist—at least not as we usually think of it. Flying in the face of major trends in Evolutionary Psychology and related fields, he offers a provocative and compelling argument in this book that the only thing humans are hardwired for is freedom: freedom from evolutionary instinct and freedom to adapt to a variety of environmental and cultural contexts.
           
Everett sketches a blank-slate picture of human cognition that focuses not on what is in the mind but, rather, what the mind is in—namely, culture. He draws on years of field research among the Amazonian people of the Pirahã in order to carefully scrutinize various theories of cognitive instinct, including Noam Chomsky’s foundational concept of universal grammar, Freud’s notions of unconscious forces, Adolf Bastian’s psychic unity of mankind, and works on massive modularity by evolutionary psychologists such as Leda Cosmides, John Tooby, Jerry Fodor, and Steven Pinker. Illuminating unique characteristics of the Pirahã language, he demonstrates just how differently various cultures can make us think and how vital culture is to our cognitive flexibility. Outlining the ways culture and individual psychology operate symbiotically, he posits a Buddhist-like conception of the cultural self as a set of experiences united by various apperceptions, episodic memories, ranked values, knowledge structures, and social roles—and not, in any shape or form, biological instinct.

The result is fascinating portrait of the “dark matter of the mind,” one that shows that our greatest evolutionary adaptation is adaptability itself.
 
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The Educated Mind
How Cognitive Tools Shape Our Understanding
Kieran Egan
University of Chicago Press, 1997
The Educated Mind offers a bold and revitalizing new vision for today's uncertain educational system. Kieran Egan reconceives education, taking into account how we learn. He proposes the use of particular "intellectual tools"—such as language or literacy—that shape how we make sense of the world. These mediating tools generate successive kinds of understanding: somatic, mythic, romantic, philosophical, and ironic. Egan's account concludes with practical proposals for how teaching and curriculum can be changed to reflect the way children learn.

"A carefully argued and readable book. . . . Egan proposes a radical change of approach for the whole process of education. . . . There is much in this book to interest and excite those who discuss, research or deliver education."—Ann Fullick, New Scientist

"A compelling vision for today's uncertain educational system."—Library Journal

"Almost anyone involved at any level or in any part of the education system will find this a fascinating book to read."—Dr. Richard Fox, British Journal of Educational Psychology

"A fascinating and provocative study of cultural and linguistic history, and of how various kinds of understanding that can be distinguished in that history are recapitulated in the developing minds of children."—Jonty Driver, New York Times Book Review
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Ethnicity without Groups
Rogers Brubaker
Harvard University Press, 2004

Despite a quarter-century of constructivist theorizing in the social sciences and humanities, ethnic groups continue to be conceived as entities and cast as actors. Journalists, policymakers, and researchers routinely frame accounts of ethnic, racial, and national conflict as the struggles of internally homogeneous, externally bounded ethnic groups, races, and nations. In doing so, they unwittingly adopt the language of participants in such struggles, and contribute to the reification of ethnic groups.

In this timely and provocative volume, Rogers Brubaker—well known for his work on immigration, citizenship, and nationalism—challenges this pervasive and commonsense “groupism.” But he does not simply revert to standard constructivist tropes about the fluidity and multiplicity of identity. Once a bracing challenge to conventional wisdom, constructivism has grown complacent, even cliched. That ethnicity is constructed is commonplace; this volume provides new insights into how it is constructed. By shifting the analytical focus from identity to identifications, from groups as entities to group-making projects, from shared culture to categorization, from substance to process, Brubaker shows that ethnicity, race, and nation are not things in the world but perspectives on the world: ways of seeing, interpreting, and representing the social world.

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Genes, Mind, and Culture
The Coevolutionary Process
Charles J. Lumsden and Edward O. Wilson
Harvard University Press, 1981

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In Over Our Heads
The Mental Demands of Modern Life
Robert Kegan
Harvard University Press, 1998

If contemporary culture were a school, with all the tasks and expectations meted out by modern life as its curriculum, would anyone graduate? In the spirit of a sympathetic teacher, Robert Kegan guides us through this tricky curriculum, assessing the fit between its complex demands and our mental capacities, and showing what happens when we find ourselves, as we so often do, in over our heads. In this dazzling intellectual tour, he completely reintroduces us to the psychological landscape of our private and public lives.

A decade ago in The Evolving Self, Kegan presented a dynamic view of the development of human consciousness. Here he applies this widely acclaimed theory to the mental complexity of adulthood. As parents and partners, employees and bosses, citizens and leaders, we constantly confront a bewildering array of expectations, prescriptions, claims, and demands, as well as an equally confusing assortment of expert opinions that tell us what each of these roles entails. Surveying the disparate expert “literatures,” which normally take no account of each other, Kegan brings them together to reveal, for the first time, what these many demands have in common. Our frequent frustration in trying to meet these complex and often conflicting claims results, he shows us, from a mismatch between the way we ordinarily know the world and the way we are unwittingly expected to understand it.

In Over Our Heads provides us entirely fresh perspectives on a number of cultural controversies—the “abstinence vs. safe sex” debate, the diversity movement, communication across genders, the meaning of postmodernism. What emerges in these pages is a theory of evolving ways of knowing that allows us to view adult development much as we view child development, as an open-ended process born of the dynamic interaction of cultural demands and emerging mental capabilities. If our culture is to be a good “school,” as Kegan suggests, it must offer, along with a challenging curriculum, the guidance and support that we clearly need to master this course—a need that this lucid and richly argued book begins to meet.

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Intercultural Communication
An Interdisciplinary Approach: When Neurons, Genes, and Evolution Joined the Discourse
Mai Nguyen-Phuong-Mai
Amsterdam University Press, 2017
This book is an introduction to Intercultural Communication (IC) that takes into account the much neglected dynamic paradigm of culture in the literature. It posits that culture is not static, context is the driving force for change, and individuals can develop a multicultural mind.It is also the first IC textbook in the field that incorporates insight from evolutionary biology and the newly emerging discipline of culturalneurosciences. Such an interdisciplinary approach provides readers with new angles, encourages critical thinking, and sometimes challenges conventional knowledge in the field. The combination of the author's multiculturalacademic and journalistic background contributes to a balance of diverse perspectives and world views on cultural theories and discourses. The book is ideal for courses in Intercultural Communicationwith study cases, discussion topics and class activities.
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Maya Potters' Indigenous Knowledge
Cognition, Engagement, and Practice
Dean E. Arnold
University Press of Colorado, 2017

Based on fieldwork and reflection over a period of almost fifty years, Maya Potters’ Indigenous Knowledge utilizes engagement theory to describe the indigenous knowledge of traditional Maya potters in Ticul, Yucatán, Mexico. In this heavily illustrated narrative account, Dean E. Arnold examines craftspeople’s knowledge and skills, their engagement with their natural and social environments, the raw materials they use for their craft, and their process for making pottery.

Following Lambros Malafouris, Tim Ingold, and Colin Renfrew, Arnold argues that potters’ indigenous knowledge is not just in their minds but extends to their engagement with the environment, raw materials, and the pottery-making process itself and is recursively affected by visual and tactile feedback. Pottery is not just an expression of a mental template but also involves the interaction of cognitive categories, embodied muscular patterns, and the engagement of those categories and skills with the production process. Indigenous knowledge is thus a product of the interaction of mind and material, of mental categories and action, and of cognition and sensory engagement—the interaction of both human and material agency.

Engagement theory has become an important theoretical approach and “indigenous knowledge” (as cultural heritage) is the focus of much current research in anthropology, archaeology, and cultural resource management. While Dean Arnold’s previous work has been significant in ceramic ethnoarchaeology, Maya Potters' Indigenous Knowledge goes further, providing new evidence and opening up different concepts and approaches to understanding practical processes. It will be of interest to a wide variety of researchers in Maya studies, material culture, material sciences, ceramic ecology, and ethnoarchaeology.

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Never Saw It Coming
Cultural Challenges to Envisioning the Worst
Karen A. Cerulo
University of Chicago Press, 2006

People—especially Americans—are by and large optimists. They're much better at imagining best-case scenarios (I could win the lottery!) than worst-case scenarios (A hurricane could destroy my neighborhood!). This is true not just of their approach to imagining the future, but of their memories as well: people are better able to describe the best moments of their lives than they are the worst.

Though there are psychological reasons for this phenomenon, Karen A.Cerulo, in Never Saw It Coming, considers instead the role of society in fostering this attitude. What kinds of communities develop this pattern of thought, which do not, and what does that say about human ability to evaluate possible outcomes of decisions and events?

Cerulo takes readers to diverse realms of experience, including intimate family relationships, key transitions in our lives, the places we work and play, and the boardrooms of organizations and bureaucracies. Using interviews, surveys, artistic and fictional accounts, media reports, historical data, and official records, she illuminates one of the most common, yet least studied, of human traits—a blatant disregard for worst-case scenarios. Never Saw It Coming, therefore, will be crucial to anyone who wants to understand human attempts to picture or plan the future.

“In Never Saw It Coming, Karen Cerulo argues that in American society there is a ‘positive symmetry,’ a tendency to focus on and exaggerate the best, the winner, the most optimistic outcome and outlook. Thus, the conceptions of the worst are underdeveloped and elided. Naturally, as she masterfully outlines, there are dramatic consequences to this characterological inability to imagine and prepare for the worst, as the failure to heed memos leading up to both the 9/11 and NASA Challenger disasters, for instance, so painfully reminded us.”--Robin Wagner-Pacifici, Swarthmore College

“Katrina, 9/11, and the War in Iraq—all demonstrate the costliness of failing to anticipate worst-case scenarios. Never Saw It Coming explains why it is so hard to do so: adaptive behavior hard-wired into human cognition is complemented and reinforced by cultural practices, which are in turn institutionalized in the rules and structures of formal organizations. But Karen Cerulo doesn’t just diagnose the problem; she uses case studies of settings in which people effectively anticipate and deal with potential disaster to describe structural solutions to the chronic dilemmas she describes so well. Never Saw It Coming is a powerful contribution to the emerging fields of cognitive and moral sociology.”--Paul DiMaggio, Princeton University

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No Five Fingers Are Alike
Cognitive Amplifiers in Social Context
Joseph C. Berland
Harvard University Press, 1982

Snake charmers, bards, acrobats, magicians, trainers of performing animals, and other nomadic artisans and entertainers have been a colorful and enduring element in societies throughout the world. Their flexible social system, based on highly specialized individual skills and spatial mobility, contrasts sharply with the more rigid social system of sedentary peasants and traditional urban dwellers. Joseph Berland brings into focus the ethnographic and psychological differences between nomadic and sedentary groups by examining how the experiences of South Asian gypsies and their urban counterparts contribute to basic perceptual habits and skills.

No Five Fingers Are Alike, based on three years of participant research among rural Pakistani groups, provides the first detailed description in print of Asian gypsies. By applying methods of anthropological observation as well as psychological experimentation, Berland develops a theory about the relationship between social experience and mental growth. He suggests that there are certain social conditions under which mental growth can be accelerated. His work promises to stand as an important contribution to the cross-cultural literature on cognitive development.

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Origins of the Modern Mind
Three Stages in the Evolution of Culture and Cognition
Merlin Donald
Harvard University Press, 1991
This bold and brilliant book asks the ultimate question of the life sciences: How did the human mind acquire its incomparable power? In seeking the answer, Merlin Donald traces the evolution of human culture and cognition from primitive apes to artificial intelligence, presenting an enterprising and original theory of how the human mind evolved from its presymbolic form.
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Promethean Fire
Reflections on the Origin of the Mind
Charles J. Lumsden and Edward O. Wilson
Harvard University Press, 1983

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Stone Tools and the Evolution of Human Cognition
April Nowell
University Press of Colorado, 2010
Stone tools are the most durable and common type of archaeological remain and one of the most important sources of information about behaviors of early hominins. Stone Tools and the Evolution of Human Cognition develops methods for examining questions of cognition, demonstrating the progression of mental capabilities from early hominins to modern humans through the archaeological record.

Dating as far back as 2.5-2.7 million years ago, stone tools were used in cutting up animals, woodworking, and preparing vegetable matter. Today, lithic remains give archaeologists insight into the forethought, planning, and enhanced working memory of our early ancestors. Contributors focus on multiple ways in which archaeologists can investigate the relationship between tools and the evolving human mind-including joint attention, pattern recognition, memory usage, and the emergence of language.

Offering a wide range of approaches and diversity of place and time, the chapters address issues such as skill, social learning, technique, language, and cognition based on lithic technology. Stone Tools and the Evolution of Human Cognition will be of interest to Paleolithic archaeologists and paleoanthropologists interested in stone tool technology and cognitive evolution.

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Thinking Through Cultures
Expeditions in Cultural Psychology
Richard A. Shweder
Harvard University Press, 1991

A discipline is emerging called cultural psychology; it will serve as a force of renewal for both anthropology and psychology. In this book Richard Shweder presents its manifesto. Its central theme is that we have to understand the way persons, cultures, and natures make each other up. Its goal is to seek the mind indissociably embedded in the meanings and resonances that are both its product and its components.

Over the past thirty years the person as a category has disappeared from ethnography. Shweder aims to reverse this trend, focusing on the search for meaning and the creation of intentional worlds. He examines the prospect for a reconciliation of rationality and relativism and defines an intellectual agenda for cultural psychology.

What Shweder calls for is an exploration of the human mind, and of one’s own mind, by thinking through the ideas and practices of other peoples and their cultures. He examines evidence of cross-cultural similarities and differences in mind, self, emotion, and morality with special reference to the cultural psychology of a traditional Hindu temple town in India, where he has done considerable work in comparative anthropology. And he critiques the concept of the “person” implicit in Western social science, as well as psychiatric theories of the “subject.” He maintains that it will come as no surprise to cultural psychology if it should turn out that there are different psychological generalizations or “nomological networks”—a Hindu psychology, a Protestant psychology—appropriate for the different semiotic regions of the world. Shweder brings the news that God is alive not dead, but that there are many gods.

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Understanding Nationalism
On Narrative, Cognitive Science, and Identity
Patrick Colm Hogan
The Ohio State University Press, 2009
From the rise of Nazism to the conflict in Kashmir in 2008, nationalism has been one of the most potent forces in modern history. Yet the motivational power of nationalism is still not well understood. In Understanding Nationalism: On Narrative, Cognitive Science, and Identity, Patrick Colm Hogan begins with empirical research on the cognitive psychology of group relations to isolate varieties of identification, arguing that other treatments of nationalism confuse distinct types of identity formation. Synthesizing different strands of this research, Hogan articulates a motivational groundwork for nationalist thought and action.
Understanding Nationalism goes on to elaborate a cognitive poetics of national imagination, most importantly, narrative structure. Hogan focuses particularly on three complex narrative prototypes that are prominent in human thought and action cross-culturally and trans-historically. He argues that our ideas and feelings about what nations are and what they should be are fundamentally organized and oriented by these prototypes. He develops this hypothesis through detailed analyses of national writings from Whitman to George W. Bush, from Hitler to Gandhi.
Hogan’s book alters and expands our comprehension of nationalism generally—its cognitive structures, its emotional operations. It deepens our understanding of the particular, important works he analyzes. Finally, it extends our conception of the cognitive scope and political consequence of narrative.
 
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A World of Many
Ontology and Child Development among the Maya of Southern Mexico
Norbert Ross
Rutgers University Press, 2023
A World of Many explores the world-making efforts of Tzotzil Maya children from two different localities within the municipality of Chenalhó, Chiapas. The research demonstrates children’s agency in creating their worlds, while also investigating the role played by the surrounding social and physical environment. Different experiences with schooling, parenting, goals and values, but also with climate change, water scarcity, as well as racism and settler colonialism form part of the reason children create their emerging worlds. These worlds are not make believe or anything less than the ontological products of their parents. Instead, Norbert Ross argues that by creating different worlds, the children ultimately fashion themselves into different human beings - quite literally being different in the world. A World of Many combines experimental research from the cognitive sciences with critical theory, exploring children’s agency in devising their own ontologies. Rather than treating children as somewhat incomplete humans, it understands children as tinkerers and thinkers, makers of their worlds amidst complex relations. It regards being as a constant ontological production, where life and living constitutes activism. Using experimental paradigms, the book shows that children locate themselves differently in these emerging worlds they create, becoming different human beings in the process.
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