front cover of Benching Jim Crow
Benching Jim Crow
The Rise and Fall of the Color Line in Southern College Sports, 1890-1980
Charles H. Martin
University of Illinois Press, 2010
Chronicling the uneven rise and slow decline of segregation in American college athletics, Charles H. Martin shows how southern colleges imposed their policies of racial exclusion on surprisingly compliant northern teams and explains the social forces that eventually forced these southern schools to accept integrated competition. Martin emphasizes not just the racism prevalent in football and basketball in the South, but the effects of this discrimination for colleges and universities all over the country. Southern teams such as the University of Alabama, University of Mississippi, and the University of North Carolina were obsessed with national recognition, but their Jim Crow policies prevented them for many years from playing against racially mixed teams from other parts of the country.
 
Devoting special attention to the Southeastern Conference, the Atlantic Coast Conference, and teams in Texas, Martin explores the changing social attitudes and culture of competition that turned the tide and allowed for the recruitment of black players and hiring of black coaches. He takes a close look at the case of Texas Western College (now the University of Texas at El Paso), the first major white university in an ex-Confederate state to recruit African American athletes extensively. Martin skillfully weaves existing arguments and documentation on the integration of college sports with wide-ranging, original research, including previously unpublished papers and correspondence of college administrators and athletic directors uncovered in university archives.
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Beyond the Black Power Salute
Athlete Activism in an Era of Change
Gregory J. Kaliss
University of Illinois Press, 2023
Unequal opportunity sparked Jim Brown’s endeavors to encourage Black development while Billie Jean King fought so that women tennis players could earn more money and enjoy greater freedom. Gregory J. Kaliss examines these events and others to guide readers through the unprecedented wave of protest that swept sports in the 1960s and 1970s. The little-known story of the University of Wyoming football players suspended for their activism highlights an analysis of protests by college athletes. The 1971 Muhammad Ali–Joe Frazier clash provides a high-profile example of the Black male athlete’s effort to redefine Black masculinity. An in-depth look at the American Basketball Association reveals a league that put Black culture front and center with its style of play and shows how the ABA influenced the development of hip-hop. As Kaliss describes the breakthroughs achieved by these athletes, he also explores the barriers that remained--and in some cases remain today.
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Fighting Visibility
Sports Media and Female Athletes in the UFC
Jennifer McClearen
University of Illinois Press, 2021
Ultimate Fighting Championship and the present and future of women's sports

Mixed martial arts stars like Amanda Nunes, Zhang Weili, and Ronda Rousey have made female athletes top draws in the Ultimate Fighting Championship (UFC). Jennifer McClearen charts how the promotion incorporates women into its far-flung media ventures and investigates the complexities surrounding female inclusion. On the one hand, the undeniable popularity of cards headlined by women add much-needed diversity to the sporting landscape. On the other, the UFC leverages an illusion of promoting difference—whether gender, racial, ethnic, or sexual—to grow its empire with an inexpensive and expendable pool of female fighters. McClearen illuminates how the UFC's half-hearted efforts at representation generate profit and cultural cachet while covering up the fact it exploits women of color, lesbians, gender non-conforming women, and others.

Thought provoking and timely, Fighting Visibility tells the story of how a sports entertainment phenomenon made difference a part of its brand—and the ways women paid the price for success.

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Globetrotting
African American Athletes and Cold War Politics
Damion L. Thomas
University of Illinois Press, 2012
Throughout the Cold War, the Soviet Union deplored the treatment of African Americans by the U.S. government as proof of hypocrisy in the American promises of freedom and equality. This probing history examines government attempts to manipulate international perceptions of U.S. race relations during the Cold War by sending African American athletes abroad on goodwill tours and in international competitions as cultural ambassadors and visible symbols of American values. Damion L. Thomas follows the State Department's efforts from 1945 to 1968 to showcase prosperous African American athletes including Jackie Robinson, Jesse Owens, and the Harlem Globetrotters as the preeminent citizens of the African Diaspora rather than as victims of racial oppression. With athletes in baseball, track and field, and basketball, the government relied on figures whose fame carried the desired message to countries where English was little understood. However, eventually African American athletes began to provide counter-narratives to State Department claims of American exceptionalism, most notably with Tommie Smith and John Carlos's famous black power salute at the 1968 Mexico City Olympics.
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I Fight for a Living
Boxing and the Battle for Black Manhood, 1880-1915
Louis Moore
University of Illinois Press, 2017
The black prizefighter labored in one of the few trades where an African American man could win renown: boxing. His prowess in the ring asserted an independence and powerful masculinity rare for black men in a white-dominated society, allowing him to be a man--and thus truly free.

Louis Moore draws on the life stories of African American fighters active from 1880 to 1915 to explore working-class black manhood. As he details, boxers bought into American ideas about masculinity and free enterprise to prove their equality while using their bodies to become self-made men. The African American middle class, meanwhile, grappled with an expression of public black maleness they saw related to disreputable leisure rather than respectable labor. Moore shows how each fighter conformed to middle-class ideas of masculinity based on his own judgment of what culture would accept. Finally, he argues that African American success in the ring shattered the myth of black inferiority despite media and government efforts to defend white privilege.

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If You Were Only White
The Life of Leroy "Satchel" Paige
Donald Spivey
University of Missouri Press, 2012
If You Were Only White explores the legacy of one of the most exceptional athletes ever—an entertainer extraordinaire, a daring showman and crowd-pleaser, a wizard with a baseball whose artistry and antics on the mound brought fans out in the thousands to ballparks across the country. Leroy “Satchel” Paige was arguably one of the world’s greatest pitchers and a premier star of Negro Leagues Baseball. But in this biography Donald Spivey reveals Paige to have been much more than just a blazing fastball pitcher.

Spivey follows Paige from his birth in Alabama in 1906 to his death in Kansas City in 1982, detailing the challenges Paige faced battling the color line in America and recounting his tests and triumphs in baseball. He also opens up Paige’s private life during and after his playing days, introducing readers to the man who extended his social, cultural, and political reach beyond the limitations associated with his humble background and upbringing. This other Paige was a gifted public speaker, a talented musician and singer, an excellent cook, and a passionate outdoorsman, among other things.

Paige’s life intertwined with many of the most important issues of the times in U.S. and African American history, including the continuation of the New Negro Movement and the struggle for civil rights. Spivey incorporates interviews with former teammates conducted over twelve years, as well as exclusive interviews with Paige’s son Robert, daughter Pamela, Ted “Double Duty” Radcliffe, and John “Buck” O’Neil to tell the story of a pioneer who helped transform America through the nation’s favorite pastime.

Maintaining an image somewhere between Joe Louis’s public humility and the flamboyant aggression of Jack Johnson, Paige pushed the boundaries of segregation and bridged the racial divide with stellar pitching packaged with slapstick humor. He entertained as he played to win and saw no contradiction in doing so. Game after game, his performance refuted the lie that black baseball was inferior to white baseball. His was a contribution to civil rights of a different kind—his speeches and demonstrations expressed through his performance on the mound.
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Integrating the Gridiron
Black Civil Rights and American College Football
Demas, Lane
Rutgers University Press, 2011
Even the most casual sports fans celebrate the achievements of professional athletes, among them Jackie Robinson, Muhammad Ali, and Joe Louis. Yet before and after these heroes staked a claim for African Americans in professional sports, dozens of college athletes asserted their own civil rights on the amateur playing field, and continue to do so today.

Integrating the Gridiron, the first book devoted to exploring the racial politics of college athletics, examines the history of African Americans on predominantly white college football teams from the nineteenth century through today. Lane Demas compares the acceptance and treatment of black student athletes by presenting compelling stories of those who integrated teams nationwide, and illuminates race relations in a number of regions, including the South, Midwest, West Coast, and Northeast. Focused case studies examine the University of California, Los Angeles in the late 1930s; integrated football in the Midwest and the 1951 Johnny Bright incident; the southern response to black players and the 1955 integration of the Sugar Bowl; and black protest in college football and the 1969 University of Wyoming "Black 14." Each of these issues drew national media attention and transcended the world of sports, revealing how fans—and non-fans—used college football to shape their understanding of the larger civil rights movement.
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The Kings of Casino Park
Black Baseball in the Lost Season of 1932
Thomas Aiello
University of Alabama Press, 2011
In the 1930s, Monroe, Louisiana, was a town of twenty-six thousand in the northeastern corner of the state, an area described by the New Orleans Item as the “lynch law center of Louisiana.” race relations were bad, and the Depression was pitiless for most, especially for the working class—a great many of whom had no work at all or seasonal work at best. Yet for a few years in the early 1930s, this unlikely spot was home to the Monarchs, a national-caliber Negro League baseball team. Crowds of black and white fans eagerly filled their segregated grandstand seats to see the players who would become the only World Series team Louisiana would ever generate, and the first from the American South.
 
By 1932, the team had as good a claim to the national baseball championship of black America as any other. Partisans claim, with merit, that league officials awarded the National Championship to the Chicago American Giants in flagrant violation of the league’s own rules: times were hard and more people would pay to see a Chicago team than an outfit from the Louisiana back country. Black newspapers in the South rallied to support Monroe’s cause, railing against the league and the bias of black newspapers in the North, but the decision, unfair though it may have been, was also the only financially feasible option for the league’s besieged leadership, who were struggling to maintain a black baseball league in the midst of the Great Depression.
 
Aiello addresses long-held misunderstandings and misinterpretations of the Monarchs’ 1932 season. He tells the almost-unknown story of the team—its time, its fortunes, its hometown—and positions black baseball in the context of American racial discrimination. He illuminates the culture-changing power of a baseball team and the importance of sport in cultural and social history.
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A Level Playing Field
African American Athletes and the Republic of Sports
Gerald L. Early
Harvard University Press, 2011

As Americans, we believe there ought to be a level playing field for everyone. Even if we don’t expect to finish first, we do expect a fair start. Only in sports have African Americans actually found that elusive level ground. But at the same time, black players offer an ironic perspective on the athlete-hero, for they represent a group historically held to be without social honor.

In his first new collection of sports essays since Tuxedo Junction (1989), the noted cultural critic Gerald Early investigates these contradictions as they play out in the sports world and in our deeper attitudes toward the athletes we glorify. Early addresses a half-century of heated cultural issues ranging from integration to the use of performance-enhancing drugs. Writing about Jackie Robinson and Curt Flood, he reconstructs pivotal moments in their lives and explains how the culture, politics, and economics of sport turned with them. Taking on the subtexts, racial and otherwise, of the controversy over remarks Rush Limbaugh made about quarterback Donovan McNabb, Early restores the political consequence to an event most commentators at the time approached with predictable bluster.

The essays in this book circle around two perennial questions: What other, invisible contests unfold when we watch a sporting event? What desires and anxieties are encoded in our worship of (or disdain for) high-performance athletes?

These essays are based on the Alain Locke lectures at Harvard University’s Du Bois Institute.

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front cover of Mavericks, Money, and Men
Mavericks, Money, and Men
The AFL, Black Players, and the Evolution of Modern Football
Charles Ross
Temple University Press, 2016

The American Football League, established in 1960, was innovative both in its commitment to finding talented, overlooked players—particularly those who played for historically black colleges and universities—and in the decision by team owners to share television revenues. 

In Mavericks, Money and Men, football historian Charles Ross chronicles the AFL’s key events,  including Buck Buchanan becoming the first overall draft pick in 1963, and the 1965 boycott led by black players who refused to play in the AFL-All Star game after experiencing blatant racism. He also recounts how the success of the AFL forced a merger with the NFL in 1969, which arguably facilitated the evolution of modern professional football.

Ross shows how the league, originally created as a challenge to the dominance of the NFL, pressured for and ultimately accelerated the racial integration of pro football and also allowed the sport to adapt to how African Americans were themselves changing the game.

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Men's College Athletics and the Politics of Racial Equality
Five Pioneer Stories of Black Manliness, White Citizenship, and American Democracy
Gregory J Kaliss
Temple University Press, 2014

College sports have provided a compelling means to discuss issues regarding racial equality and fairness in American life. As previously-white institutions of higher learning gradually (and grudgingly) opened their playing fields to African-American athletes in men's basketball and football, black and white spectators interpreted mixed-race team sports in often contradictory ways. In Men's College Athletics and the Politics of Racial Equality, Gregory Kaliss offers stunning insights into Americans' contested visions of equality, fairness, black manhood, citizenship, and an equal opportunity society.

Kaliss looks at Paul Robeson, Jackie Robinson, Wilt Chamberlain, Charlie Scott, John Mitchell, Wilbur Marshall, and Bear Bryant to show how Americans responded to racial integration over time. Men's College Athletics and the Politics of Racial Equality reveals that as fans, media members, university students, faculty, and administration—black and white—discussed the achievements and struggles of these athletes, they inevitably talked about much more than what occurred on the field.

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New Orleans Sports
Playing Hard in the Big Easy
Thomas Aiello
University of Arkansas Press, 2019
New Orleans has long been a city fixated on its own history and culture. Founded in 1718 by the French, transferred to the Spanish in the 1763 Treaty of Paris, and sold to the United States in 1803, the city’s culture, law, architecture, food, music, and language share the influence of all three countries. This cultural mélange also manifests in the city’s approach to sport, where each game is steeped in the city’s history.

Tracing that history from the early nineteenth century to the present, while also surveying the state of the city’s sports historiography, New Orleans Sports places sport in the context of race relations, politics, and civic and business development to expand that historiography—currently dominated by a text that stops at 1900—into the twentieth century, offering a modern examination of sports in the city.
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Nikkei Baseball
Japanese American Players from Immigration and Internment to the Major Leagues
Samuel Ragalado
University of Illinois Press, 2013
 
Nikkei Baseball examines baseball's evolving importance to the Japanese American community and the construction of Japanese American identity. Originally introduced in Japan in the late 1800s, baseball was played in the United States by Japanese immigrants first in Hawaii, then San Francisco and northern California, then in amateur leagues up and down the Pacific Coast. For Japanese American players, baseball was seen as a sport that encouraged healthy competition by imposing rules and standards of ethical behavior for both players and fans. The value of baseball as exercise and amusement quickly expanded into something even more important, a means for strengthening social ties within Japanese American communities and for linking their aspirations to America's pastimes and America's promise.
 
With World War II came internment and baseball and softball played behind barbed wire. After their release from the camps, Japanese Americans found their reentry to American society beset by anti-Japanese laws, policies, and vigilante violence, but they rebuilt their leagues and played in schools and colleges. Drawing from archival research, prior scholarship, and personal interviews, Samuel O. Regalado explores key historical factors such as Meji-era modernization policies in Japan, American anti-Asian sentiments, internment during World War II, the postwar transition, economic and educational opportunities in the 1960s, the developing concept of a distinct "Asian American" identity, and Japanese Americans' rise to the major leagues with star players including Lenn Sakata and Kurt Suzuki and even managers such as the Seattle Mariners' Don Wakamatsu.

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front cover of Passing the Baton
Passing the Baton
Black Women Track Stars and American Identity
Cat M. Ariail
University of Illinois Press, 2020
After World War II, the United States used international sport to promote democratic values and its image of an ideal citizen. But African American women excelling in track and field upset such notions. Cat M. Ariail examines how athletes such as Alice Coachman, Mae Faggs, and Wilma Rudolph forced American sport cultures—both white and Black—to reckon with the athleticism of African American women. Marginalized still further in a low-profile sport, young Black women nonetheless bypassed barriers to represent their country. Their athletic success soon threatened postwar America's dominant ideas about race, gender, sexuality, and national identity. As Ariail shows, the wider culture defused these radical challenges by locking the athletes within roles that stressed conservative forms of femininity, blackness, and citizenship.

A rare exploration of African American women athletes and national identity, Passing the Baton reveals young Black women as active agents in the remaking of what it means to be American.

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front cover of Press Box Red
Press Box Red
The Story Of Lester Rodney,
Irwin Silber
Temple University Press, 2003
Long before Branch Rickey signed Jackie Robinson to a Brooklyn Dodger contract in 1945, Lester Rodney, the newly hired and first sports editor of the Communist Daily Worker, launched the campaign that proved decisive in eventually breaking baseball's color line. But in the hostile anti-Communist climate of those years and for many years after, Rodney's story remained largely unknown. It therefore came as a surprise to many when Arnold Rampersad, in his authoritative 1997 biography of Jackie Robinson, wrote: "In the campaign to end Jim Crow in baseball, the most vigorous efforts came from the Communist press, most notably from Lester Rodney." Now Press Box Red tells the story of that remarkable 11-year campaign and of Rodney's unique career covering sports for the Daily Worker until he left the Communist Party in 1958. Press Box Red is packed with first-hand accounts of Rodney's challenges to the high muck-a-mucks of professional and collegiate sports, and contains frank and frequently humorous encounters with owners, managers, and coaches like Branch Rickey, Larry MacPhail, Bill Veeck, Leo Durocher, Casey Stengel, Nat Holman, Clair Bee and numerous athletes including Robinson, Roy Campanella, Joe DiMaggio, Satchel Paige, Peewee Reese, Joe Louis, Henry Armstrong, and many others. It's a story every fan will love.
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The Revolt of the Black Athlete
50th Anniversary Edition
Harry Edwards
University of Illinois Press, 2017
The Revolt of the Black Athlete hit sport and society like an Ali combination. This Fiftieth Anniversary edition of Harry Edwards's classic of activist scholarship arrives even as a new generation engages with the issues he explored. Edwards's new introduction and afterword revisit the revolts by athletes like Muhammad Ali, Kareem Abdul-Jabbar, Tommie Smith, and John Carlos. At the same time, he engages with the struggles of a present still rife with racism, double-standards, and economic injustice. Again relating the rebellion of black athletes to a larger spirit of revolt among black citizens, Edwards moves his story forward to our era of protests, boycotts, and the dramatic politicization of athletes by Black Lives Matter. Incisive yet ultimately hopeful, The Revolt of the Black Athlete is the still-essential study of the conflicts at the interface of sport, race, and society.
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Separate Games
African American Sport behind the Walls of Segregation
David K. Wiggins
University of Arkansas Press, 2017

Winner of the 2017 NASSH Book Award for best edited collection.

The hardening of racial lines during the first half of the twentieth century eliminated almost all African Americans from white organized sports, forcing black athletes to form their own teams, organizations, and events. This separate sporting culture, explored in the twelve essays included here, comprised much more than athletic competition; these “separate games” provided examples of black enterprise and black self-help and showed the importance of agency and the quest for racial uplift in a country fraught with racialist thinking and discrimination.

The significance of this sporting culture is vividly showcased in the stories of the Cuban Giants baseball team, basketball’s New York Renaissance Five, the Tennessee State Tigerbelles track-and-field team, black college football’s Turkey Bowl Classic, car racing’s Gold and Glory Sweepstakes, Negro League Baseball’s East-West All-Star game, and many more. These teams, organizations, and events made up a vibrant national sporting complex that remained in existence until the integration of sports beginning in the late 1940s. Separate Games explores the fascinating ways sports helped bind the black community and illuminate race pride, business acumen, and organizational abilities.

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The Team That Changed Baseball
Roberto Clemente and the 1971 Pittsburgh Pirates
Bruce Markusen
Westholme Publishing, 2006

The Inspiring Story of Roberto Clemente's Greatest Season and One of the Most Important Teams in Sport History
In 1947, major league baseball experienced its first measure of integration when the Brooklyn Dodgers brought Jackie Robinson to the National League. While Robinson's breakthrough opened the gates of opportunity for African Americans and other minority players, the process of integration proved slow and uneven. It was not until the 1960s that a handful of major league teams began to boast more than a few Black and Latino players. But the 1971 World Championship team enjoyed a full and complete level of integration, with half of its twenty-five-man roster comprised of players of African American and Latino descent. That team was the Pittsburgh Pirates, managed by an old-time Irishman.

In The Team That Changed Baseball: Roberto Clemente and the 1971 Pittsburgh Pirates, veteran baseball writer Bruce Markusen tells the story of one of the most likable and significant teams in the history of professional sports. In addition to the fact that they fielded the first all-minority lineup in major league history, the 1971 Pirates are noteworthy for the team's inspiring individual performances, including those of future Hall of Famers Roberto Clemente, Willie Stargell, and Bill Mazeroski, and their remarkable World Series victory over the heavily favored Baltimore Orioles. But perhaps their greatest legacy is the team's influence on the future of baseball, inspiring later championship teams such as the New York Yankees and Oakland Athletics to open their doors fully to all talented players, regardless of race, particularly in the new era of free agency.

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Thursday Night Lights
The Story of Black High School Football in Texas
By Michael Hurd
University of Texas Press, 2019

At a time when “Friday night lights” shone only on white high school football games, African American teams across Texas burned up the gridiron on Wednesday and Thursday nights. The segregated high schools in the Prairie View Interscholastic League (the African American counterpart of the University Interscholastic League, which excluded black schools from membership until 1967) created an exciting brand of football that produced hundreds of outstanding players, many of whom became college All-Americans, All-Pros, and Pro Football Hall of Famers, including NFL greats such as “Mean” Joe Green (Temple Dunbar), Otis Taylor (Houston Worthing), Dick “Night Train” Lane (Austin Anderson), Ken Houston (Lufkin Dunbar), and Bubba Smith (Beaumont Charlton-Pollard).

Thursday Night Lights tells the inspiring, largely unknown story of African American high school football in Texas. Drawing on interviews, newspaper stories, and memorabilia, Michael Hurd introduces the players, coaches, schools, and towns where African Americans built powerhouse football programs under the PVIL leadership. He covers fifty years (1920–1970) of high school football history, including championship seasons and legendary rivalries such as the annual Turkey Day Classic game between Houston schools Jack Yates and Phillis Wheatley, which drew standing-room-only crowds of up to 40,000, making it the largest prep sports event in postwar America. In telling this story, Hurd explains why the PVIL was necessary, traces its development, and shows how football offered a potent source of pride and ambition in the black community, helping black kids succeed both athletically and educationally in a racist society.

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To Show What an Indian Can Do
Sports at Native American Boarding Schools
John Bloom
University of Minnesota Press, 2005
The Carlisle Indian School and the Haskell Institute in Kansas were among the many federally operated boarding schools enacting the U.S. government's education policy toward Native Americans from the late nineteenth to the mid-twentieth century, one designed to remove children from familiar surroundings and impose mainstream American culture on them. To Show What an Indian Can Do explores the history of sports programs at these institutions and, drawing on the recollections of former students, describes the importance of competitive sports in their lives. Author John Bloom focuses on the male and female students who did not typically go on to greater athletic glory but who found in sports something otherwise denied them by the boarding school program: a sense of community, accomplishment, and dignity.
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The Unlevel Playing Field
A Documentary History of the African American Experience in Sport
David K. Wiggins and Patrick B. Miller
University of Illinois Press, 2003

The Unlevel Playing Field offers a rich compendium of more than 100 primary sources that chart the intertwining history of African Americans and sport. Introductions and head-notes provided by David K. Wiggins and Patrick B. Miller place each document in context, shaping an unrivaled narrative. 

Readers will find dozens of accounts by Frederick Douglass, W. E. B. DuBois, Booker T. Washington, Marcus Garvey, James Weldon Johnson, Richard Wright, A. S. “Doc” Young, Eldredge Cleaver, Nikki Giovanni, John Edgar Wideman, bell hooks, James Baldwin, Roy Wilkins, Henry Louis Gates, Gerald Early, and many others. 

The documents range from discussions of the color line in organized baseball during the Jim Crow era and portraits of turn-of-the-century figures like the champion sprint cyclist Marshall “Major” Taylor and boxer Jack Johnson. Writers also look at modern-day issues like the participation of black athletes in the 1968 Olympics, the place of African American women in sport, and examine pioneering figures like Jackie Robinson, Muhammad Ali, Althea Gibson, Michael Jordan, Tiger Woods, and Venus and Serena Williams.

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Victory on Two Fronts
The Cleveland Indians and Baseball through the World War II Era
Scott H. Longert
Ohio University Press, 2022
Beginning with the Cleveland Indians’ hard luck during World War II, this thrilling history follows the team through its historic role in racial integration and its legendary postwar comeback. Rich with player photographs and stories, this book is sure to excite American history buffs and baseball fans alike. In early 1942, baseball team owners across the country scrambled to assemble makeshift rosters from the remaining ballplayers who had not left the sport for the armed forces. The Cleveland Indians suffered a tremendous loss when star pitcher Bob Feller became the first Major Leaguer to enlist, taking his twenty-plus wins per year with him. To make matters worse, the Indians’ new player-manager, Lou Boudreau, had no coaching or managing experience. The resulting team was mediocre, and players struggled to keep up morale. Feller’s return in late 1945 sparked a spectacular comeback. A year later Bill Veeck bought the franchise and, over the next two years, signed the first American League players to break the color barrier: Larry Doby and Satchel Paige. The 1948 season ended with the Indians and Boston Red Sox tied, resulting in the American League’s first playoff game. Thanks in part to rookie Gene Bearden’s outstanding pitching, the Indians went on to beat the National League’s Boston Braves for their second World Series title.
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White Ice
Race and the Making of Atlanta Hockey
Thomas Aiello
University of Tennessee Press, 2023
Having skyrocketed from six to fourteen teams between 1966 and 1970, leaders of the National Hockey League had planned to wait a few more years before expanding any further. But as its rivalry with the World Hockey Association intensified, competition for markets rose, and the race for continued expansion became too urgent to ignore. Not to be outdone, the NHL introduced two new teams in 1971: one in Long Island, New York, and one in Atlanta, Georgia.

For its own part, Atlanta had been watching as White residents left the city for the suburbs over the course of the 1960s. As the turn of the decade approached, city leadership was searching for ways to mitigate white flight and bring residents of the surrounding suburbs back to the city center. So when a stereotypically White sport came to the Deep South in 1971 in the form of the Atlanta Flames, ownership saw a new opportunity to appeal to White audiences.
But the challenge would be selling a game that was foreign to most of Atlanta’s longtime sports fans.

Filling a significant gap in scholarly literature concerning race and hockey within US history, White Ice: Race and the Making of Atlanta Hockey is a response to two simple questions: How did a cold-climate sport like hockey end up in a majority Black city in the Deep South? And why did it come when it did? Over seven chronological chapters, Thomas Aiello unpacks the history, culture, and context surrounding these questions, teasing out what the story of the Atlanta Flames can teach us about the NHL, Atlanta, race, and the business of professional sports expansion.
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