Authenticity is a notion much debated, among discussants as diverse as cultural theorists and art dealers, music critics and tour operators. The desire to find and somehow capture or protect the “authentic” narrative, art object, or ceremonial dance is hardly new. In this masterful examination of German and American folklore studies from the eighteenth century to the present, Regina Bendix demonstrates that the longing for authenticity remains deeply implicated in scholarly approaches to cultural analysis.
    Searches for authenticity, Bendix contends, have been a constant companion to the feelings of loss inherent in modernization, forever upholding a belief in a pristine yet endangered cultural essence and fueling cultural nationalism worldwide. Beginning with precursors of Herder and Emerson and the “discovery” of the authentic in expressive culture and literature, she traces the different, albeit intertwined, histories of German Volkskunde and American folklore studies. A Swiss native educated in American folklore programs, Bendix moves effortlessly between the two traditions, demonstrating how the notion of authenticity was used not only to foster national causes, but also to lay the foundations for categories of documentation and analysis within the nascent field of folklore studies.
    Bendix shows that, in an increasingly transcultural world, where Zulu singers back up Paul Simon and where indigenous artists seek copyright for their traditional crafts, the politics of authenticity mingles with the forces of the market. Arguing against the dichotomies implied in the very idea of authenticity, she underscores the emptiness of efforts to distinguish between folklore and fakelore, between echt and ersatz.

Indigenous Voices in Digital Spaces applies Indigenous frameworks and epistemologies to online cultural movements through four case studies, including hashtags, memes, cryptocurrency, and digital artistry, and develops decolonizing practices for digital rhetoric, online identity work, and digital literacy practices.
 
Tekobbe’s methods for analyzing and understanding Indigenous knowledges online center Indigenous storytelling and “thick” (broad, deep, and complex) Indigenous meaning-making. Employing this thickness to interpret Indigenous knowledge ways resists the settler-colonial logics that tend to flatten complex Indigenous concepts into one-note representations of racial stereotypes. Native Americans’ use of social media and digital platforms to support social movements uniquely constructs Indigenous identities as living, producing, and culture-making people, which confronts the commonplace, one-dimensional narrative that Indigenous North Americans either live in isolation or are people of history resigned to the long-forgotten past. Tekobbe’s methods are applicable to additional online research to break through Western paradigms of oppositional critique, the colonial power matrix embedded in hierarchical and taxonomical classification systems, and participant objectification.
 
Indigenous Voices in Digital Spaces offers new methodological and epistemological opportunities to explore digital communities and technologies, problematizing conventional Western critique. This book is useful to instructors in Indigenous studies, internet studies, digital literacies, cultural studies, and communications, as well as Indigenous and internet studies researchers.
 
 

Long overshadowed by the towering buildings of downtown San Antonio, the modest little Alamo still evokes tremendous feeling among Texans and, indeed, many other Americans. For Anglo Texans, the Alamo is the "Cradle of Texas Liberty" and a symbolic confirmation of Manifest Destiny. For Hispanic Texans, however, the Alamo has increasingly become a stolen symbol, its origin as a Spanish mission forgotten, its famous defeat used to exclude Hispanics from an honorable place in Texas history.

In this important new book, Holly Beachley Brear explores in fascinating detail what the Alamo means to the numerous groups that lay claim to its heritage. She shows how Alamo myths often diverge from the historical facts—and why. She decodes the agendas of various groups, including the Daughters of the Republic of Texas (who maintain the Alamo buildings and grounds), the Order of the Alamo, the Texas Cavaliers, and LULAC. And she probes attempts by individuals and groups to rewrite the Alamo myth to include more positive roles for themselves, as she explains the value in laying claim to the Alamo's past.

With new perspectives on all the sacred icons of the Alamo and the Fiesta that celebrates (one version of) its history each year, Inherit the Alamo is guaranteed to challenge stereotypes and offer new understanding of the Alamo's ongoing role in shaping Texas and American history and mythology. It will be of interest to a wide popular and scholarly audience.