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20 books about Graphic Arts
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Artists, Advertising, and the Borders of Art
Michele H. Bogart
University of Chicago Press, 1995
Library of Congress NC998.5.A1B63 1995 | Dewey Decimal 741.60973

Norman Rockwell and Andy Warhol, J. C. Leyendecker and Georgia O'Keeffe, the Metropolitan Museum of Art and Pepsi-Cola, the avant garde and the Famous Artists Schools, Inc.: these are some of the unexpected pairings encountered in Artists, Advertising, and the Borders of Art. In the first interdisciplinary study of the imagery and practices of commercial artists, Michele H. Bogart explores, in unprecedented detail, the world of commercial art—its illustrators, publishers, art directors, photographers, and painters. She maps out the long, permeable border between art and commerce and expands our picture of artistic culture in the twentieth century.

From the turn of the century through the 1950s, the explosive growth of popular magazines and national advertising offered artists new sources of income and new opportunities for reaching huge audiences. Bogart shows how, at the same time, this change in the marketplace also forced a rethinking of the purpose of the artistic enterprise itself. She examines how illustrators such as Howard Pyle, Charles Dana Gibson, and Norman Rockwell claimed their identities as artists within a market-oriented framework. She looks at billboard production and the growing schism between "art" posters and billboard advertisements; at the new roles of the art director; at the emergence of photography as the dominant advertising medium; and at the success of painters in producing "fine art" for advertising during the 1930s and 1940s.
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At the Corner of a Dream: A Journey of Resistance and Revolution: The Street Art of Bahia Shehab
Bahia Shehab
Gingko Library, 2019
Library of Congress ND2590.S54 2019 | Dewey Decimal 751.73

Working with stylized typographic and calligraphic forms, Egyptian-Lebanese street artist Bahia Shehab brings creative presentations of language and culture to public spaces around the world. During the Egyptian revolution of 2011, she began taking to the streets to paint. Starting in Cairo, Shehab began creating large-scale public art as a form of resistance against military rule and violence. With her spray can in hand, this artist, designer, and historian set out to spread beautiful and empowering images in the face of tumultuous times. Now she has taken her peaceful resistance to the streets of the world, creating works in cities from New York to Tokyo, Amsterdam, and Honolulu. Engaging with identity and the preservation of cultural heritage, Shehab creates work that investigates Islamic art history and reinterprets contemporary Arab politics, feminist discourse, and social issues. Internationally renowned, Shehab’s work has been on display in exhibitions, galleries, and city streets across the world and has earned her a number of international recognitions and awards, including the BBC 100 Women list, TED Senior fellowship, and a Prince Claus Award. In 2016, she became the first Arab woman to receive the UNESCO-Sharjah Prize for Arab Culture.

At the Corner of a Dream offers extensive documentation of Shehab’s powerful street paintings. It also chronicles the stories of the people she meets along her journeys and includes her observations from the streets of each new city she visits. Shehab’s work is a manifesto, a cry for freedom and dignity, and a call to never stop dreaming.
 
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Dialectic: A Scholarly Journal of Thought Leadership, Education and Practice in the Discipline of Visual Communication Design Volume I, Issue I - Winter 2016-17
Keith M Owens and Michael Gibson
Michigan Publishing Services, 2017

Dialectic is a fully open access, biannual journal devoted to the critical
examination of issues that affect design education, research,
and inquiry into their effects on the practice of design. Michigan
Publishing, the hub of scholarly publishing at the University of Michigan,
publishes Dialectic on behalf of the AIGA (American Institute of
Graphic Arts) Design Educators Community (DEC).
 
Expand Description

Dialectic: A Scholarly Journal of Thought Leadership, Education and Practice in the Discipline of Visual Communication Design Volume I, Issue II - Fall 2017
Michael R. Gibson and Keith M. Owens (Editors)
Michigan Publishing Services, 2017

Dialectic is a fully open access, biannual journal devoted to the critical
examination of issues that affect design education, research,
and inquiry into their effects on the practice of design. Michigan
Publishing, the hub of scholarly publishing at the University of Michigan,
publishes Dialectic on behalf of the AIGA (American Institute of
Graphic Arts) Design Educators Community (DEC).
 
Expand Description

Digital Gaming and the Advertising Landscape
Teresa de la Hera
Amsterdam University Press, 2019

The evolution of the game industry and changes in the advertising landscape in recent years have led to a keen interest of marketers in using digital games for advertising purposes. However, despite the increasing interest in this marketing strategy, the potential of digital games as a medium to convey advertising messages remains unexploited.*Digital Gaming and the Advertising Landscape* explores the different ways advertising messages can be embedded within digital games. An interdisciplinary approach is used to help explain how persuasive communication works within digital games. It does so by forging new links within the area of game studies where the emphasis of this book clearly lies, while also taking up new subjects such as design theories and their relation to games as well as how this relationship may be used in a practical context.
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Digital Typography
Donald E. Knuth
CSLI, 1998
Library of Congress Z249.3.K59 1999 | Dewey Decimal 686.22544536

In this collection, the second in the series, Knuth explores the relationship between computers and typography. The present volume, in the words of the author, is a legacy to all the work he has done on typography. When he thought he would take a few years' leave from his main work on the art of computer programming, as is well known, the short typographic detour lasted more than a decade. When type designers, punch cutters, typographers, book historians, and scholars visited the University during this period, it gave to Stanford what some consider to be its golden age of digital typography. By the author's own admission, the present work is one of the most difficult books that he has prepared. This is truly a work that only Knuth himself could have produced.
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Discovering Design: Explorations in Design Studies
Edited by Richard Buchanan and Victor Margolin
University of Chicago Press, 1995
Library of Congress TS171.4.D57 1995 | Dewey Decimal 745.2

Discovering Design reflects the growing recognition that the design of the everyday world deserves attention not only as a professional practice but as a subject of social, cultural, and philosophic investigation. Victor Margolin, cofounder and an editor of the journal Design Issues, and Richard Buchanan, also an editor of the journal, bring together eleven essays by scholars in fields ranging from psychology, sociology, and political theory to technology studies, rhetoric, and philosophy. The essayists share the editors' concern, first made clear in Margolin's Design Discourse: History, Theory, Criticism, with the the development of design studies as a field of interdisciplinary research.

The contributors (Gianfranco Zaccai, Albert Borgmann, Richard Buchanan, Augusto Morello, Tufan Orel, Nigel Cross, Victor Margolin, Langdon Winner, Carl Mitcham, Tony Fry, and Ezio Manzini) focus on three broad themes that form a sequence of fundamental issues: how to shape design as a subject matter, how to distinguish the activity of designing in the complex world of action, and how to address the basic questions of value and responsibility that persistently arise in the discussion and practice of design. The editors' introduction provides a useful overview of these questions and offers a multidisciplinary framework for design studies. The essays discuss such topics as the relation of aesthetics to technology, the place of design in social action, the role of the consumer in design decisions, and the need for ethical practice in contemporary design. Manzini's concluding essay shows how the issue of ethics should connect responsible behavior to decisions made every day in the manufacture of objects.
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Drawing the Iron Curtain: Jews and the Golden Age of Soviet Animation
Katz, Maya B
Rutgers University Press, 2016
Library of Congress PN1993.5.R9K385 2016 | Dewey Decimal 791.4334

In the American imagination, the Soviet Union was a drab cultural wasteland, a place where playful creative work and individualism was heavily regulated and censored. Yet despite state control, some cultural industries flourished in the Soviet era, including animation. Drawing the Iron Curtain tells the story of the golden age of Soviet animation and the Jewish artists who enabled it to thrive. 
 
Art historian Maya Balakirsky Katz reveals how the state-run animation studio Soyuzmultfilm brought together Jewish creative personnel from every corner of the Soviet Union and served as an unlikely haven for dissidents who were banned from working in other industries. Surveying a wide range of Soviet animation produced between 1919 and 1989, from cutting-edge art films like Tale of Tales to cartoons featuring “Soviet Mickey Mouse” Cheburashka, she finds that these works played a key role in articulating a cosmopolitan sensibility and a multicultural vision for the Soviet Union. Furthermore, she considers how Jewish filmmakers used animation to depict distinctive elements of their heritage and ethnic identity, whether producing films about the Holocaust or using fellow Jews as models for character drawings.  
 
Providing a copiously illustrated introduction to many of Soyuzmultfilm’s key artistic achievements, while revealing the tumultuous social and political conditions in which these films were produced, Drawing the Iron Curtain has something to offer animation fans and students of Cold War history alike. 
 
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From Submarines to Suburbs: Selling a Better America, 1939–1959
Cynthia Lee Henthorn
Ohio University Press, 2006
Library of Congress HF5415.1.H463 2006 | Dewey Decimal 381.097309044

During World War II, U.S. businesses devised marketing strategies that encouraged consumers to believe their country’s wartime experience would launch a better America. Advertisements and promotional articles celebrated the immense industrial output that corporations achieved during the war. These commercial messages positioned wartime technologies and corporate expertise as the means to streamline America and invent a socially hygienic future free from poverty, slums, drudgery, filth, and—for some businessmen—the New Deal administration.

From Submarines to Suburbs surveys the development, strategy, and effect of these campaigns over a span of twenty pivotal years. Cynthia Lee Henthorn takes a close look at how pre-fabricated suburban houses, high-tech kitchens, and miracle products developed from war-related industries were promoted as the hygienic solutions for establishing this better America, one led by the captains of free enterprise.

As Henthorn demonstrates, wartime advertising and marketing strategies tying consumer prosperity to war were easily adapted in the Cold War era, when a symbiotic relationship between military standing and standards of living intensified in a culture dependent on defense spending. Were the efforts to engineer a better America successful? Using documentary evidence in the form of numerous advertisements, From Submarines to Suburbs stands as a significant contribution to understanding how today’s “better” America evolved.
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Glossary of Typesetting Terms
Richard Eckersley, Richard Angstadt, Charles M. Ellertson, and Richard Hendel
University of Chicago Press, 1994
Library of Congress Z253.G57 1994 | Dewey Decimal 686.22503

Glossary of Typesetting Terms is an up-to-date reference book on the craft of typography. It organizes a dictionary and a style guide into a single, one-stop resource.

Prepared by a team of leading professionals—a designer, an editor, compositors, and production managers—this glossary will be valuable to anyone who works in publishing or printing for its definitions of typographical terms and concise treatment of typographical style.

The glossary adds important details to discussions of typography that are covered more generally in editorial style guides such as The Chicago Manual of Style. It is indispensable to anyone who prepares text for a living, including those who implement their own typesetting decisions with the aid of word-processing and page-layout software.

This manual furnishes a common technical vocabulary for specialists and nonspecialists alike. More than 900 entries provide up-to-date meanings for traditional terms like kerning,bleed, and thumbnail and definitions of new phrases like global search and replace,H & J (hyphenation and justification), and idiot file that have been developed to describe the role of computer technology in typesetting.

Eight appendixes offer additional guidance. The house style sheets of a major typesetter provide a sample checklist of items that affect the way in which words are composed into professional-quality type. Other appendixes cover families of type, the parts of a book, diagrams of the parts of a letter, coding and marking a manuscript in the precise language of typesetters, writing specifications for tables, proofreaders’ marks, and special characters.

No other reference book makes the vocabulary and practices of contemporary typesetting so accessible.
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Japan and American Children's Books: A Journey
Sybille Jagusch
Rutgers University Press, 2021
Library of Congress PS159.J3J34 2021 | Dewey Decimal 810.99282

For generations, children’s books provided American readers with their first impressions of Japan. Seemingly authoritative, and full of fascinating details about daily life in a distant land, these publications often presented a mixture of facts, stereotypes, and complete fabrications. 
 
This volume takes readers on a journey through nearly 200 years of American children’s books depicting Japanese culture, starting with the illustrated journal of a boy who accompanied Commodore Matthew Perry on his historic voyage in the 1850s. Along the way, it traces the important role that representations of Japan played in the evolution of children’s literature, including the early works of Edward Stratemeyer, who went on to create such iconic characters as Nancy Drew. It also considers how American children’s books about Japan have gradually become more realistic with more Japanese-American authors entering the field, and with texts grappling with such serious subjects as internment camps and the bombing of Hiroshima and Nagasaki.
 
Drawing from the Library of Congress’s massive collection, Sybille A. Jagusch presents long passages from many different types of Japanese-themed children’s books and periodicals—including travelogues, histories, rare picture books, folktale collections, and boys’ adventure stories—to give readers a fascinating look at these striking texts.
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Jewish Mad Men: Advertising and the Design of the American Jewish Experience
Steinberg, Kerri P
Rutgers University Press, 2015
Library of Congress HF5813.U6S748 2015 | Dewey Decimal 659.1089924073

It is easy to dismiss advertising as simply the background chatter of modern life, often annoying, sometimes hilarious, and ultimately meaningless. But Kerri P. Steinberg argues that a careful study of the history of advertising can reveal a wealth of insight into a culture. In Jewish Mad Men, Steinberg looks specifically at how advertising helped shape the evolution of American Jewish life and culture over the past one hundred years.  

Drawing on case studies of famous advertising campaigns—from Levy’s Rye Bread (“You don’t have to be Jewish to love Levy’s”) to Hebrew National hot dogs (“We answer to a higher authority”)—Steinberg examines advertisements from the late nineteenth-century in New York, the center of advertising in the United States, to trace changes in Jewish life there and across the entire country. She looks at ads aimed at the immigrant population, at suburbanites in midcentury, and at hipster and post-denominational Jews today. 

In addition to discussing campaigns for everything from Manischewitz wine to matzoh, Jewish Mad Men also portrays the legendary Jewish figures in advertising—like Albert Lasker and Bill Bernbach—and lesser known “Mad Men” like Joseph Jacobs, whose pioneering agency created the brilliantly successful Maxwell House Coffee Haggadah. Throughout, Steinberg uses the lens of advertising to illuminate the Jewish trajectory from outsider to insider, and the related arc of immigration, acculturation, upward mobility, and suburbanization.

Anchored in the illustrations, photographs, jingles, and taglines of advertising, Jewish Mad Men features a dozen color advertisements and many black-and-white images. Lively and insightful, this book offers a unique look at both advertising and Jewish life in the United States.
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Letters of Light
J. R. Osborn
Harvard University Press, 2017
Library of Congress PJ6123.O83 2017 | Dewey Decimal 492.71109

Arabic script is one of the world’s most widely used writing systems, for Arabic and non-Arabic languages alike. J. R. Osborn traces its evolution from the earliest inscriptions to digital fonts, from calligraphy to print and beyond. Students of communication, contemporary practitioners, and historians will find this narrative enlightening.
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A Mile and a Half of Lines: The Art of James Thurber
Michael J. Rosen
The Ohio State University Press, 2019
Library of Congress NC1429.T47M55 2019 | Dewey Decimal 741.56973

Humorist, cartoonist, writer, playwright. James Thurber was to the twentieth century what Mark Twain was to the nineteenth. At one point, his books were the most read of any American in the world. His work could be found anywhere—from the pages of the New Yorker to the pages of children’s books, from illustrated advertisements to tea towels and dresses. Now, in celebration of the 125th anniversary of Thurber’s birth, A Mile and a Half of Lines: The Art of James Thurber is a long overdue introduction and reintroduction to James Thurber and the artwork that fundamentally changed American cartoons. 
 
Including some 260 drawings, this collection is the first comprehensive focus on his work as an artist, a cartoonist, and an illustrator. With commentary from a host of preeminent cartoonists and writers, including Ian Frazier, Seymour Chwast, and Michael Maslin, A Mile and a Half of Lines celebrates the significance of Thurber’s spontaneous, unstudied, and novel drawing style that not only altered the nature of American cartooning but also expanded the very possibilities of an illustrated line. Coinciding with the first major retrospective of Thurber’s art presented by the Columbus Museum of Art in 2019, A Mile and a Half of Lines showcases both classic Thurber as well as visual material never before seen in print.
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Movie Comics: Page to Screen/Screen to Page
Davis, Blair
Rutgers University Press, 2017
Library of Congress PN1995.9.C36D38 2017 | Dewey Decimal 791.43657

As Christopher Nolan’s Batman films and releases from the Marvel Cinematic Universe have regularly topped the box office charts, fans and critics alike might assume that the “comic book movie” is a distinctly twenty-first-century form. Yet adaptations of comics have been an integral part of American cinema from its very inception, with comics characters regularly leaping from the page to the screen and cinematic icons spawning comics of their own. 
 
Movie Comics is the first book to study the long history of both comics-to-film and film-to-comics adaptations, covering everything from silent films starring Happy Hooligan to sound films and serials featuring Dick Tracy and Superman to comic books starring John Wayne, Gene Autry, Bob Hope, Abbott & Costello, Alan Ladd, and Dean Martin and Jerry Lewis. With a special focus on the Classical Hollywood era, Blair Davis investigates the factors that spurred this media convergence, as the film and comics industries joined forces to expand the reach of their various brands. While analyzing this production history, he also tracks the artistic coevolution of films and comics, considering the many formal elements that each medium adopted and adapted from the other. 
 
As it explores our abiding desire to experience the same characters and stories in multiple forms, Movie Comics gives readers a new appreciation for the unique qualities of the illustrated page and the cinematic moving image.  
 
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The Poster: Art, Advertising, Design, and Collecting, 1860s–1900s
Ruth E. Iskin
Dartmouth College Press, 2014
Library of Congress NC1806.7.I85 2014 | Dewey Decimal 741.67409034

The Poster: Art, Advertising, Design, and Collecting, 1860s–1900s is a cultural history that situates the poster at the crossroads of art, design, advertising, and collecting. Though international in scope, the book focuses especially on France and England. Ruth E. Iskin argues that the avant-garde poster and the original art print played an important role in the development of a modernist language of art in the 1890s, as well as in the adaptation of art to an era of mass media. She moreover contends that this new form of visual communication fundamentally redefined relations between word and image: poster designers embedded words within the graphic, rather than using images to illustrate a text. Posters had to function as effective advertising in the hectic environment of the urban street. Even though initially commissioned as advertisements, they were soon coveted by collectors. Iskin introduces readers to the late nineteenth-century “iconophile”—a new type of collector/curator/archivist who discovered in poster collecting an ephemeral archaeology of modernity. Bridging the separation between the fields of art, design, advertising, and collecting, Iskin’s insightful study proposes that the poster played a constitutive role in the modern culture of spectacle. This stunningly illustrated book will appeal to art historians and students of visual culture, as well as social and cultural history, media, design, and advertising.
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Postmodern Advertising in Japan: Seduction, Visual Culture, and the Tokyo Art Directors Club
Ory Bartal
Dartmouth College Press, 2015
Library of Congress HF5813.J3B37 2015 | Dewey Decimal 659.10952

In a study driven by stunning images of Japanese advertisements and the artworks they quote from, Ory Bartal offers a first-of-its-kind interpretation of the “postmodern” genre of advertising in Japan, which both shaped and reflected the new consumer-driven culture that arose during the bubble era of the 1980s and 1990s. Through a fascinating tale of art directors and their works and influences, Bartal shows how this postmodern visual language, like postmodernism in other streams, is distinguished by its mélange of styles, blurring of boundaries between art and design, and reliance on visual and textual quotations from sources past and present, domestic and foreign. Although this advertising culture partakes of global trends, Bartal draws attention to the varied local artistic sensibilities, structures of thought, and underlying practices, challenging the often-simplistic characterization of “Japaneseness” as being rooted in a Zen tradition of aesthetic indirectness and ambiguity. Combining multilingual scholarship with a wealth of information gleaned through years of personal interviews with the principals involved, this is a truly original contribution to the discussion of Japanese art and advertising as well as an insightful reading of more general issues in the study of visual culture and media.
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Ronald Searle in Le Monde
Ronald Searle
University of Chicago Press, 2002
Library of Congress D860.S4 2002 | Dewey Decimal 741.5942

Ronald Searle, a master of modern caricature, has tremendously influenced the work of other artists. His biting, darkly satirical wit and unique graphic style have also earned him admirers from far and wide; Groucho Marx called him a genius, and John Lennon named him as one of two people (along with Lewis Carroll) who most affected his life.
Since 1995, Searle has plied his sardonic trade on the coveted op-ed pages of the French daily newspaper Le Monde. This book presents more than a hundred of the best of these cartoons, ranging across politics, the new Europe, the nature of the contemporary economy, social games, and various "angels," both benign and mischievous. Whether skewering the greed of the rich with images of men in suits padding each other's pockets with cash or conducting business under the table, or making a poignant comment about how much harder peace has to work than war to stay in the same place, Searle displays the same pungent, incisive, yet infinitely humane wit. The deceptive simplicity of his lines and shadings combine with meticulously observed details of dress, background, and facial expression to produce arresting images that convey his messages powerfully and beautifully.

By turns delightful, amusing, and disturbing, but always deeply thought provoking, Searle's work reaches well beyond the specific occasion that inspired a given cartoon to illuminate key aspects of public life in the West at the end of the millennium. This book contains twenty-five illustrations not found in the French edition, together with a new preface for English-speaking readers written by Searle himself.
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Selling Women's History: Packaging Feminism in Twentieth-Century American Popular Culture
Westkaemper, Emily
Rutgers University Press, 2017
Library of Congress HQ1410.W47 2017 | Dewey Decimal 305.420973

Only in recent decades has the American academic profession taken women’s history seriously. But the very concept of women’s history has a much longer past, one that’s intimately entwined with the development of American advertising and consumer culture. 
 
Selling Women’s History reveals how, from the 1900s to the 1970s, popular culture helped teach Americans about the accomplishments of their foremothers, promoting an awareness of women’s wide-ranging capabilities. On one hand, Emily Westkaemper examines how this was a marketing ploy, as Madison Avenue co-opted women’s history to sell everything from Betsy Ross Red lipstick to Virginia Slims cigarettes. But she also shows how pioneering adwomen and female historians used consumer culture to publicize histories that were ignored elsewhere. Their feminist work challenged sexist assumptions about women’s subordinate roles. 
 
Assessing a dazzling array of media, including soap operas, advertisements, films, magazines, calendars, and greeting cards, Selling Women’s History offers a new perspective on how early- and mid-twentieth-century women saw themselves. Rather than presuming a drought of female agency between the first and second waves of American feminism, it reveals the subtle messages about women’s empowerment that flooded the marketplace. 
 
 
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Wood Engraving: The Art of Wood Engraving and Relief Engraving
Barry Moser
Brandeis University Press, 2021

Written and illustrated by master wood engraver Barry Moser, this primer on the art of wood engraving is filled with valuable knowledge including how to prepare a printing block; how to think in the medium’s properties of line, shape, and ink; and how to transfer a drawing onto a block. It also offers practical advice on which tools to use for a project and which ink works best. A highly illustrated guide to this art form, Wood Engraving will be useful to experienced and beginner engravers alike. This book features stunning examples of Moser’s art and skill to admire and inspire.

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20 books about Graphic Arts
Artists, Advertising, and the Borders of Art
Michele H. Bogart
University of Chicago Press, 1995
Norman Rockwell and Andy Warhol, J. C. Leyendecker and Georgia O'Keeffe, the Metropolitan Museum of Art and Pepsi-Cola, the avant garde and the Famous Artists Schools, Inc.: these are some of the unexpected pairings encountered in Artists, Advertising, and the Borders of Art. In the first interdisciplinary study of the imagery and practices of commercial artists, Michele H. Bogart explores, in unprecedented detail, the world of commercial art—its illustrators, publishers, art directors, photographers, and painters. She maps out the long, permeable border between art and commerce and expands our picture of artistic culture in the twentieth century.

From the turn of the century through the 1950s, the explosive growth of popular magazines and national advertising offered artists new sources of income and new opportunities for reaching huge audiences. Bogart shows how, at the same time, this change in the marketplace also forced a rethinking of the purpose of the artistic enterprise itself. She examines how illustrators such as Howard Pyle, Charles Dana Gibson, and Norman Rockwell claimed their identities as artists within a market-oriented framework. She looks at billboard production and the growing schism between "art" posters and billboard advertisements; at the new roles of the art director; at the emergence of photography as the dominant advertising medium; and at the success of painters in producing "fine art" for advertising during the 1930s and 1940s.
[more]

At the Corner of a Dream
A Journey of Resistance and Revolution: The Street Art of Bahia Shehab
Bahia Shehab
Gingko Library, 2019
Working with stylized typographic and calligraphic forms, Egyptian-Lebanese street artist Bahia Shehab brings creative presentations of language and culture to public spaces around the world. During the Egyptian revolution of 2011, she began taking to the streets to paint. Starting in Cairo, Shehab began creating large-scale public art as a form of resistance against military rule and violence. With her spray can in hand, this artist, designer, and historian set out to spread beautiful and empowering images in the face of tumultuous times. Now she has taken her peaceful resistance to the streets of the world, creating works in cities from New York to Tokyo, Amsterdam, and Honolulu. Engaging with identity and the preservation of cultural heritage, Shehab creates work that investigates Islamic art history and reinterprets contemporary Arab politics, feminist discourse, and social issues. Internationally renowned, Shehab’s work has been on display in exhibitions, galleries, and city streets across the world and has earned her a number of international recognitions and awards, including the BBC 100 Women list, TED Senior fellowship, and a Prince Claus Award. In 2016, she became the first Arab woman to receive the UNESCO-Sharjah Prize for Arab Culture.

At the Corner of a Dream offers extensive documentation of Shehab’s powerful street paintings. It also chronicles the stories of the people she meets along her journeys and includes her observations from the streets of each new city she visits. Shehab’s work is a manifesto, a cry for freedom and dignity, and a call to never stop dreaming.
 
[more]

Dialectic
A Scholarly Journal of Thought Leadership, Education and Practice in the Discipline of Visual Communication Design Volume I, Issue I - Winter 2016-17
Keith M Owens and Michael Gibson
Michigan Publishing Services, 2017
Dialectic is a fully open access, biannual journal devoted to the critical
examination of issues that affect design education, research,
and inquiry into their effects on the practice of design. Michigan
Publishing, the hub of scholarly publishing at the University of Michigan,
publishes Dialectic on behalf of the AIGA (American Institute of
Graphic Arts) Design Educators Community (DEC).
 
[more]

Dialectic
A Scholarly Journal of Thought Leadership, Education and Practice in the Discipline of Visual Communication Design Volume I, Issue II - Fall 2017
Michael R. Gibson and Keith M. Owens (Editors)
Michigan Publishing Services, 2017
Dialectic is a fully open access, biannual journal devoted to the critical
examination of issues that affect design education, research,
and inquiry into their effects on the practice of design. Michigan
Publishing, the hub of scholarly publishing at the University of Michigan,
publishes Dialectic on behalf of the AIGA (American Institute of
Graphic Arts) Design Educators Community (DEC).
 
[more]

Digital Gaming and the Advertising Landscape
Teresa de la Hera
Amsterdam University Press, 2019
The evolution of the game industry and changes in the advertising landscape in recent years have led to a keen interest of marketers in using digital games for advertising purposes. However, despite the increasing interest in this marketing strategy, the potential of digital games as a medium to convey advertising messages remains unexploited.*Digital Gaming and the Advertising Landscape* explores the different ways advertising messages can be embedded within digital games. An interdisciplinary approach is used to help explain how persuasive communication works within digital games. It does so by forging new links within the area of game studies where the emphasis of this book clearly lies, while also taking up new subjects such as design theories and their relation to games as well as how this relationship may be used in a practical context.
[more]

Digital Typography
Donald E. Knuth
CSLI, 1998
In this collection, the second in the series, Knuth explores the relationship between computers and typography. The present volume, in the words of the author, is a legacy to all the work he has done on typography. When he thought he would take a few years' leave from his main work on the art of computer programming, as is well known, the short typographic detour lasted more than a decade. When type designers, punch cutters, typographers, book historians, and scholars visited the University during this period, it gave to Stanford what some consider to be its golden age of digital typography. By the author's own admission, the present work is one of the most difficult books that he has prepared. This is truly a work that only Knuth himself could have produced.
[more]

Discovering Design
Explorations in Design Studies
Edited by Richard Buchanan and Victor Margolin
University of Chicago Press, 1995
Discovering Design reflects the growing recognition that the design of the everyday world deserves attention not only as a professional practice but as a subject of social, cultural, and philosophic investigation. Victor Margolin, cofounder and an editor of the journal Design Issues, and Richard Buchanan, also an editor of the journal, bring together eleven essays by scholars in fields ranging from psychology, sociology, and political theory to technology studies, rhetoric, and philosophy. The essayists share the editors' concern, first made clear in Margolin's Design Discourse: History, Theory, Criticism, with the the development of design studies as a field of interdisciplinary research.

The contributors (Gianfranco Zaccai, Albert Borgmann, Richard Buchanan, Augusto Morello, Tufan Orel, Nigel Cross, Victor Margolin, Langdon Winner, Carl Mitcham, Tony Fry, and Ezio Manzini) focus on three broad themes that form a sequence of fundamental issues: how to shape design as a subject matter, how to distinguish the activity of designing in the complex world of action, and how to address the basic questions of value and responsibility that persistently arise in the discussion and practice of design. The editors' introduction provides a useful overview of these questions and offers a multidisciplinary framework for design studies. The essays discuss such topics as the relation of aesthetics to technology, the place of design in social action, the role of the consumer in design decisions, and the need for ethical practice in contemporary design. Manzini's concluding essay shows how the issue of ethics should connect responsible behavior to decisions made every day in the manufacture of objects.
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Drawing the Iron Curtain
Jews and the Golden Age of Soviet Animation
Katz, Maya B
Rutgers University Press, 2016
In the American imagination, the Soviet Union was a drab cultural wasteland, a place where playful creative work and individualism was heavily regulated and censored. Yet despite state control, some cultural industries flourished in the Soviet era, including animation. Drawing the Iron Curtain tells the story of the golden age of Soviet animation and the Jewish artists who enabled it to thrive. 
 
Art historian Maya Balakirsky Katz reveals how the state-run animation studio Soyuzmultfilm brought together Jewish creative personnel from every corner of the Soviet Union and served as an unlikely haven for dissidents who were banned from working in other industries. Surveying a wide range of Soviet animation produced between 1919 and 1989, from cutting-edge art films like Tale of Tales to cartoons featuring “Soviet Mickey Mouse” Cheburashka, she finds that these works played a key role in articulating a cosmopolitan sensibility and a multicultural vision for the Soviet Union. Furthermore, she considers how Jewish filmmakers used animation to depict distinctive elements of their heritage and ethnic identity, whether producing films about the Holocaust or using fellow Jews as models for character drawings.  
 
Providing a copiously illustrated introduction to many of Soyuzmultfilm’s key artistic achievements, while revealing the tumultuous social and political conditions in which these films were produced, Drawing the Iron Curtain has something to offer animation fans and students of Cold War history alike. 
 
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From Submarines to Suburbs
Selling a Better America, 1939–1959
Cynthia Lee Henthorn
Ohio University Press, 2006
During World War II, U.S. businesses devised marketing strategies that encouraged consumers to believe their country’s wartime experience would launch a better America. Advertisements and promotional articles celebrated the immense industrial output that corporations achieved during the war. These commercial messages positioned wartime technologies and corporate expertise as the means to streamline America and invent a socially hygienic future free from poverty, slums, drudgery, filth, and—for some businessmen—the New Deal administration.

From Submarines to Suburbs surveys the development, strategy, and effect of these campaigns over a span of twenty pivotal years. Cynthia Lee Henthorn takes a close look at how pre-fabricated suburban houses, high-tech kitchens, and miracle products developed from war-related industries were promoted as the hygienic solutions for establishing this better America, one led by the captains of free enterprise.

As Henthorn demonstrates, wartime advertising and marketing strategies tying consumer prosperity to war were easily adapted in the Cold War era, when a symbiotic relationship between military standing and standards of living intensified in a culture dependent on defense spending. Were the efforts to engineer a better America successful? Using documentary evidence in the form of numerous advertisements, From Submarines to Suburbs stands as a significant contribution to understanding how today’s “better” America evolved.
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Glossary of Typesetting Terms
Richard Eckersley, Richard Angstadt, Charles M. Ellertson, and Richard Hendel
University of Chicago Press, 1994
Glossary of Typesetting Terms is an up-to-date reference book on the craft of typography. It organizes a dictionary and a style guide into a single, one-stop resource.

Prepared by a team of leading professionals—a designer, an editor, compositors, and production managers—this glossary will be valuable to anyone who works in publishing or printing for its definitions of typographical terms and concise treatment of typographical style.

The glossary adds important details to discussions of typography that are covered more generally in editorial style guides such as The Chicago Manual of Style. It is indispensable to anyone who prepares text for a living, including those who implement their own typesetting decisions with the aid of word-processing and page-layout software.

This manual furnishes a common technical vocabulary for specialists and nonspecialists alike. More than 900 entries provide up-to-date meanings for traditional terms like kerning,bleed, and thumbnail and definitions of new phrases like global search and replace,H & J (hyphenation and justification), and idiot file that have been developed to describe the role of computer technology in typesetting.

Eight appendixes offer additional guidance. The house style sheets of a major typesetter provide a sample checklist of items that affect the way in which words are composed into professional-quality type. Other appendixes cover families of type, the parts of a book, diagrams of the parts of a letter, coding and marking a manuscript in the precise language of typesetters, writing specifications for tables, proofreaders’ marks, and special characters.

No other reference book makes the vocabulary and practices of contemporary typesetting so accessible.
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Japan and American Children's Books
A Journey
Sybille Jagusch
Rutgers University Press, 2021
For generations, children’s books provided American readers with their first impressions of Japan. Seemingly authoritative, and full of fascinating details about daily life in a distant land, these publications often presented a mixture of facts, stereotypes, and complete fabrications. 
 
This volume takes readers on a journey through nearly 200 years of American children’s books depicting Japanese culture, starting with the illustrated journal of a boy who accompanied Commodore Matthew Perry on his historic voyage in the 1850s. Along the way, it traces the important role that representations of Japan played in the evolution of children’s literature, including the early works of Edward Stratemeyer, who went on to create such iconic characters as Nancy Drew. It also considers how American children’s books about Japan have gradually become more realistic with more Japanese-American authors entering the field, and with texts grappling with such serious subjects as internment camps and the bombing of Hiroshima and Nagasaki.
 
Drawing from the Library of Congress’s massive collection, Sybille A. Jagusch presents long passages from many different types of Japanese-themed children’s books and periodicals—including travelogues, histories, rare picture books, folktale collections, and boys’ adventure stories—to give readers a fascinating look at these striking texts.
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Jewish Mad Men
Advertising and the Design of the American Jewish Experience
Steinberg, Kerri P
Rutgers University Press, 2015
It is easy to dismiss advertising as simply the background chatter of modern life, often annoying, sometimes hilarious, and ultimately meaningless. But Kerri P. Steinberg argues that a careful study of the history of advertising can reveal a wealth of insight into a culture. In Jewish Mad Men, Steinberg looks specifically at how advertising helped shape the evolution of American Jewish life and culture over the past one hundred years.  

Drawing on case studies of famous advertising campaigns—from Levy’s Rye Bread (“You don’t have to be Jewish to love Levy’s”) to Hebrew National hot dogs (“We answer to a higher authority”)—Steinberg examines advertisements from the late nineteenth-century in New York, the center of advertising in the United States, to trace changes in Jewish life there and across the entire country. She looks at ads aimed at the immigrant population, at suburbanites in midcentury, and at hipster and post-denominational Jews today. 

In addition to discussing campaigns for everything from Manischewitz wine to matzoh, Jewish Mad Men also portrays the legendary Jewish figures in advertising—like Albert Lasker and Bill Bernbach—and lesser known “Mad Men” like Joseph Jacobs, whose pioneering agency created the brilliantly successful Maxwell House Coffee Haggadah. Throughout, Steinberg uses the lens of advertising to illuminate the Jewish trajectory from outsider to insider, and the related arc of immigration, acculturation, upward mobility, and suburbanization.

Anchored in the illustrations, photographs, jingles, and taglines of advertising, Jewish Mad Men features a dozen color advertisements and many black-and-white images. Lively and insightful, this book offers a unique look at both advertising and Jewish life in the United States.
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Letters of Light
J. R. Osborn
Harvard University Press, 2017
Arabic script is one of the world’s most widely used writing systems, for Arabic and non-Arabic languages alike. J. R. Osborn traces its evolution from the earliest inscriptions to digital fonts, from calligraphy to print and beyond. Students of communication, contemporary practitioners, and historians will find this narrative enlightening.
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A Mile and a Half of Lines
The Art of James Thurber
Michael J. Rosen
The Ohio State University Press, 2019
Humorist, cartoonist, writer, playwright. James Thurber was to the twentieth century what Mark Twain was to the nineteenth. At one point, his books were the most read of any American in the world. His work could be found anywhere—from the pages of the New Yorker to the pages of children’s books, from illustrated advertisements to tea towels and dresses. Now, in celebration of the 125th anniversary of Thurber’s birth, A Mile and a Half of Lines: The Art of James Thurber is a long overdue introduction and reintroduction to James Thurber and the artwork that fundamentally changed American cartoons. 
 
Including some 260 drawings, this collection is the first comprehensive focus on his work as an artist, a cartoonist, and an illustrator. With commentary from a host of preeminent cartoonists and writers, including Ian Frazier, Seymour Chwast, and Michael Maslin, A Mile and a Half of Lines celebrates the significance of Thurber’s spontaneous, unstudied, and novel drawing style that not only altered the nature of American cartooning but also expanded the very possibilities of an illustrated line. Coinciding with the first major retrospective of Thurber’s art presented by the Columbus Museum of Art in 2019, A Mile and a Half of Lines showcases both classic Thurber as well as visual material never before seen in print.
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Movie Comics
Page to Screen/Screen to Page
Davis, Blair
Rutgers University Press, 2017
As Christopher Nolan’s Batman films and releases from the Marvel Cinematic Universe have regularly topped the box office charts, fans and critics alike might assume that the “comic book movie” is a distinctly twenty-first-century form. Yet adaptations of comics have been an integral part of American cinema from its very inception, with comics characters regularly leaping from the page to the screen and cinematic icons spawning comics of their own. 
 
Movie Comics is the first book to study the long history of both comics-to-film and film-to-comics adaptations, covering everything from silent films starring Happy Hooligan to sound films and serials featuring Dick Tracy and Superman to comic books starring John Wayne, Gene Autry, Bob Hope, Abbott & Costello, Alan Ladd, and Dean Martin and Jerry Lewis. With a special focus on the Classical Hollywood era, Blair Davis investigates the factors that spurred this media convergence, as the film and comics industries joined forces to expand the reach of their various brands. While analyzing this production history, he also tracks the artistic coevolution of films and comics, considering the many formal elements that each medium adopted and adapted from the other. 
 
As it explores our abiding desire to experience the same characters and stories in multiple forms, Movie Comics gives readers a new appreciation for the unique qualities of the illustrated page and the cinematic moving image.  
 
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The Poster
Art, Advertising, Design, and Collecting, 1860s–1900s
Ruth E. Iskin
Dartmouth College Press, 2014
The Poster: Art, Advertising, Design, and Collecting, 1860s–1900s is a cultural history that situates the poster at the crossroads of art, design, advertising, and collecting. Though international in scope, the book focuses especially on France and England. Ruth E. Iskin argues that the avant-garde poster and the original art print played an important role in the development of a modernist language of art in the 1890s, as well as in the adaptation of art to an era of mass media. She moreover contends that this new form of visual communication fundamentally redefined relations between word and image: poster designers embedded words within the graphic, rather than using images to illustrate a text. Posters had to function as effective advertising in the hectic environment of the urban street. Even though initially commissioned as advertisements, they were soon coveted by collectors. Iskin introduces readers to the late nineteenth-century “iconophile”—a new type of collector/curator/archivist who discovered in poster collecting an ephemeral archaeology of modernity. Bridging the separation between the fields of art, design, advertising, and collecting, Iskin’s insightful study proposes that the poster played a constitutive role in the modern culture of spectacle. This stunningly illustrated book will appeal to art historians and students of visual culture, as well as social and cultural history, media, design, and advertising.
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Postmodern Advertising in Japan
Seduction, Visual Culture, and the Tokyo Art Directors Club
Ory Bartal
Dartmouth College Press, 2015
In a study driven by stunning images of Japanese advertisements and the artworks they quote from, Ory Bartal offers a first-of-its-kind interpretation of the “postmodern” genre of advertising in Japan, which both shaped and reflected the new consumer-driven culture that arose during the bubble era of the 1980s and 1990s. Through a fascinating tale of art directors and their works and influences, Bartal shows how this postmodern visual language, like postmodernism in other streams, is distinguished by its mélange of styles, blurring of boundaries between art and design, and reliance on visual and textual quotations from sources past and present, domestic and foreign. Although this advertising culture partakes of global trends, Bartal draws attention to the varied local artistic sensibilities, structures of thought, and underlying practices, challenging the often-simplistic characterization of “Japaneseness” as being rooted in a Zen tradition of aesthetic indirectness and ambiguity. Combining multilingual scholarship with a wealth of information gleaned through years of personal interviews with the principals involved, this is a truly original contribution to the discussion of Japanese art and advertising as well as an insightful reading of more general issues in the study of visual culture and media.
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Ronald Searle in Le Monde
Ronald Searle
University of Chicago Press, 2002
Ronald Searle, a master of modern caricature, has tremendously influenced the work of other artists. His biting, darkly satirical wit and unique graphic style have also earned him admirers from far and wide; Groucho Marx called him a genius, and John Lennon named him as one of two people (along with Lewis Carroll) who most affected his life.
Since 1995, Searle has plied his sardonic trade on the coveted op-ed pages of the French daily newspaper Le Monde. This book presents more than a hundred of the best of these cartoons, ranging across politics, the new Europe, the nature of the contemporary economy, social games, and various "angels," both benign and mischievous. Whether skewering the greed of the rich with images of men in suits padding each other's pockets with cash or conducting business under the table, or making a poignant comment about how much harder peace has to work than war to stay in the same place, Searle displays the same pungent, incisive, yet infinitely humane wit. The deceptive simplicity of his lines and shadings combine with meticulously observed details of dress, background, and facial expression to produce arresting images that convey his messages powerfully and beautifully.

By turns delightful, amusing, and disturbing, but always deeply thought provoking, Searle's work reaches well beyond the specific occasion that inspired a given cartoon to illuminate key aspects of public life in the West at the end of the millennium. This book contains twenty-five illustrations not found in the French edition, together with a new preface for English-speaking readers written by Searle himself.
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Selling Women's History
Packaging Feminism in Twentieth-Century American Popular Culture
Westkaemper, Emily
Rutgers University Press, 2017
Only in recent decades has the American academic profession taken women’s history seriously. But the very concept of women’s history has a much longer past, one that’s intimately entwined with the development of American advertising and consumer culture. 
 
Selling Women’s History reveals how, from the 1900s to the 1970s, popular culture helped teach Americans about the accomplishments of their foremothers, promoting an awareness of women’s wide-ranging capabilities. On one hand, Emily Westkaemper examines how this was a marketing ploy, as Madison Avenue co-opted women’s history to sell everything from Betsy Ross Red lipstick to Virginia Slims cigarettes. But she also shows how pioneering adwomen and female historians used consumer culture to publicize histories that were ignored elsewhere. Their feminist work challenged sexist assumptions about women’s subordinate roles. 
 
Assessing a dazzling array of media, including soap operas, advertisements, films, magazines, calendars, and greeting cards, Selling Women’s History offers a new perspective on how early- and mid-twentieth-century women saw themselves. Rather than presuming a drought of female agency between the first and second waves of American feminism, it reveals the subtle messages about women’s empowerment that flooded the marketplace. 
 
 
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Wood Engraving
The Art of Wood Engraving and Relief Engraving
Barry Moser
Brandeis University Press, 2021

Written and illustrated by master wood engraver Barry Moser, this primer on the art of wood engraving is filled with valuable knowledge including how to prepare a printing block; how to think in the medium’s properties of line, shape, and ink; and how to transfer a drawing onto a block. It also offers practical advice on which tools to use for a project and which ink works best. A highly illustrated guide to this art form, Wood Engraving will be useful to experienced and beginner engravers alike. This book features stunning examples of Moser’s art and skill to admire and inspire.

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