front cover of Cassette Culture
Cassette Culture
Popular Music and Technology in North India
Peter Manuel
University of Chicago Press, 1993
In Cassette Culture, Peter Manuel tells how a new mass medium—the portable cassette player—caused a major upheaval in popular culture in the world's second-largest country. The advent of cassette technology in the 1980s transformed India's popular music industry from the virtual monopoly of a single multinational LP manufacturer to a free-for-all among hundreds of local cassette producers. The result was a revolution in the quantity, quality, and variety of Indian popular music and its patterns of dissemination and consumption.

Manuel shows that the cassette revolution, however, has brought new contradictions and problems to Indian culture. While inexpensive cassettes revitalized local subcultures and community values throughout the subcontinent, they were also a vehicle for regional and political factionalism, new forms of commercial vulgarity, and, disturbingly, the most provocative sorts of hate-mongering and religious chauvinism.

Cassette Culture is the first scholarly account of Indian popular music and the first case study of a technological revolution now occurring throughout the world. It will be an essential resource for anyone interested in modern India, communications theory, world popular music, or contemporary global culture.





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front cover of Janelle Monáe's Queer Afrofuturism
Janelle Monáe's Queer Afrofuturism
Defying Every Label
Dan Hassler-Forest
Rutgers University Press, 2022
Singer. Dancer. Movie star. Activist. Queer icon. Afrofuturist. Working class heroine. Time traveler. Prophet. Feminist. Android. Dirty Computer.
 
Janelle Monáe is all these things and more, making her one of the most fascinating artists to emerge in the twenty-first century. This provocative new study explores how Monáe’s work has connected different media platforms to strengthen and enhance new movements in art, theory, and politics. It considers not only Monáe’s groundbreaking albums The ArchAndroidThe Electric Lady, and Dirty Computer, but also Monáe’s work as an actress in such films as Hidden Figures and Antebellum, as well as her soundtrack appearances in socially-engaged projects ranging from I May Destroy You to Us. Examining Monáe as a cultural icon whose work is profoundly intersectional, this book maps how she is actively reshaping discourses around race, gender, sexuality, and capitalism. Tracing Monáe’s performances of joy, desire, pain, and hope across a wide range of media forms, it shows how she imagines Afrofuturist, posthumanist, and postcapitalist utopias, while remaining grounded in the realities of being a Black woman in a white-dominated industry. This is an exciting introduction to an audacious innovator whose work offers us fresh ways to talk about identity, desire, and power.
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front cover of Pop Music And The Press
Pop Music And The Press
Steve Jones
Temple University Press, 2002
Since the 1950s, writing about popular music has become a staple of popular culture. Rolling Stone, Vibe, and The Source as well as music columns in major newspapers target consumers who take their music seriously. Rapidly proliferating fanzines, websites, and internet discussion groups enable virtually anyone to engage in popular music criticism. Until now, however, no one has tackled popular music criticism as a genre of journalism with a particular history and evolution.Pop Music and the Press looks at the major publications and journalists who have shaped this criticism, influencing the public's ideas about the music's significance and quality. The contributors to the volume include academics and journalists; several wear both hats, and some are musicians as well. Their essays illuminate the complex relationships of the music industry, print media, critical practice, and rock culture. (And they repeatedly dispel the notion that being a journalist is the next best thing to being a rock star.)
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front cover of The Sounds of Capitalism
The Sounds of Capitalism
Advertising, Music, and the Conquest of Culture
Timothy D. Taylor
University of Chicago Press, 2012
From the early days of radio through the rise of television after World War II to the present, music has been used more and more to sell goods and establish brand identities. And since the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred.

Timothy D. Taylor tracks the use of music in American advertising for nearly a century, from variety shows like The Clicquot Club Eskimos to the rise of the jingle, the postwar upsurge in consumerism, and the more complete fusion of popular music and consumption in the 1980s and after. The Sounds of Capitalism is the first book to tell truly the history of music used in advertising in the United States and is an original contribution to this little-studied part of our cultural history.  

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