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Battling for Hearts and Minds
Memory Struggles in Pinochet’s Chile, 1973–1988
Steve J. Stern
Duke University Press, 2006
Battling for Hearts and Minds is the story of the dramatic struggle to define collective memory in Chile during the violent, repressive dictatorship of General Augusto Pinochet, from the 1973 military coup in which he seized power through his defeat in a 1988 plebiscite. Steve J. Stern provides a riveting narration of Chile’s political history during this period. At the same time, he analyzes Chileans’ conflicting interpretations of events as they unfolded. Drawing on testimonios, archives, Truth Commission documents, radio addresses, memoirs, and written and oral histories, Stern identifies four distinct perspectives on life and events under the dictatorship. He describes how some Chileans viewed the regime as salvation from ruin by Leftists (the narrative favored by Pinochet’s junta), some as a wound repeatedly reopened by the state, others as an experience of persecution and awakening, and still others as a closed book, a past to be buried and forgotten.

In the 1970s, Chilean dissidents were lonely “voices in the wilderness” insisting that state terror and its victims be recognized and remembered. By the 1980s, the dissent had spread, catalyzing a mass movement of individuals who revived public dialogue by taking to the streets, creating alternative media, and demanding democracy and human rights. Despite long odds and discouraging defeats, people of conscience—victims of the dictatorship, priests, youth, women, workers, and others—overcame fear and succeeded in creating truthful public memories of state atrocities. Recounting both their efforts and those of the regime’s supporters to win the battle for Chileans’ hearts and minds, Stern shows how profoundly the struggle to create memories, to tell history, matters.

Battling for Hearts and Minds is the second volume in the trilogy The Memory Box of Pinochet’s Chile. The third book will examine Chileans’ efforts to achieve democracy while reckoning with Pinochet’s legacy.

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The Book of Minds
How to Understand Ourselves and Other Beings, from Animals to AI to Aliens
Philip Ball
University of Chicago Press, 2022
Popular science writer Philip Ball explores a range of sciences to map our answers to a huge, philosophically rich question: How do we even begin to think about minds that are not human?
 
Sciences from zoology to astrobiology, computer science to neuroscience, are seeking to understand minds in their own distinct disciplinary realms. Taking a uniquely broad view of minds and where to find them—including in plants, aliens, and God—Philip Ball pulls the pieces together to explore what sorts of minds we might expect to find in the universe. In so doing, he offers for the first time a unified way of thinking about what minds are and what they can do, by locating them in what he calls the “space of possible minds.” By identifying and mapping out properties of mind without prioritizing the human, Ball sheds new light on a host of fascinating questions: What moral rights should we afford animals, and can we understand their thoughts? Should we worry that AI is going to take over society? If there are intelligent aliens out there, how could we communicate with them? Should we? Understanding the space of possible minds also reveals ways of making advances in understanding some of the most challenging questions in contemporary science: What is thought? What is consciousness? And what (if anything) is free will?

Informed by conversations with leading researchers, Ball’s brilliant survey of current views about the nature and existence of minds is more mind-expanding than we could imagine. In this fascinating panorama of other minds, we come to better know our own.
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Campaigning for Hearts and Minds
How Emotional Appeals in Political Ads Work
Ted Brader
University of Chicago Press, 2005
It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. 

At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated by emotional appeals than less-involved citizens and that positive "enthusiasm ads" are in fact more polarizing than negative "fear ads." Black-and-white video images are ten times more likely to signal an appeal to fear or anger than one of enthusiasm or pride, and the emotional appeal triumphs over the logical appeal in nearly three-quarters of all political ads.

Brader backs up these surprising findings with an unprecedented survey of emotional appeals in contemporary political campaigns. Politicians do set out to campaign for the hearts and minds of voters, and, for better or for worse, it is primarily through hearts that minds are won. Campaigning for Hearts and Minds will be indispensable for anyone wishing to understand how American politics is influenced by advertising today.
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Deep Thinkers
Inside the Minds of Whales, Dolphins, and Porpoises
Edited by Janet Mann
University of Chicago Press, 2017
Humans aside, dolphins, whales, and porpoises are often considered to be the smartest creatures on Earth. Science and nature buffs are drawn to stories of their use of tools, their self-recognition, their beautiful and complex songs, and their intricate societies. But how do we know what we know, and what does it mean? In Deep Thinkers, renowned cetacean biologist Janet Mann gathers a gam of the world’s leading whale and dolphin researchers—including Luke Rendell, Hal Whitehead, and many more—to illuminate these vital questions, exploring the astounding capacities of cetacean brains.

Diving into our current understanding of and dynamic research on dolphin and whale cognition, communication, and culture, Deep Thinkers reveals how incredibly sophisticated these mammals are—and how much we can learn about other animal minds by studying cetacean behavior. Through a combination of fascinating text and more than 150 beautiful and informative illustrations, chapters compare the intelligence markers of cetaceans with those of birds, bats, and primates, asking how we might properly define intelligence in nonhumans. As all-encompassing and profound as the seas in which these deep cetacean cultures have evolved, Deep Thinkers is an awesome and inspiring journey into the fathoms—a reminder of what we gain through their close study, and of what we lose when the great minds of the sea disappear.
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Hearts and Minds
Bodies, Poetry, and Resistance in the Vietnam Era
Bibby, Michael
Rutgers University Press, 1996

The early 1960s to the mid-1970s was one of the most turbulent periods in American history. The U.S. military was engaged in its longest, costliest overseas conflict, while the home front was torn apart by riots, protests, and social activism. In the midst of these upheavals, an underground and countercultural press emerged, giving activists an extraordinary forum for a range of imaginative expressions. Poetry held a prominent place in this alternative media. The poem was widely viewed by activists as an inherently anti-establishment form of free expression, and poets were often in the vanguards of political activism.

Hearts and Minds is the first book-length study of the poems of the Black Liberation, Women's Liberation, and GI Resistance movements during the Vietnam era. Drawing on recent cultural and literary theories, Bibby investigates the significance of images, tropes, and symbols of human bodies in activist  poetry. Many key political slogans of the period––"black is beautiful," "off our backs"––foreground the body. Bibby demonstrates that figurations of bodies marked important sites of social and political struggle.

Although poetry played such an important role in Vietnam-era activism, literary criticism has largely ignored most of this literature. Bibby recuperates the cultural-historical importance of Vietnam-era activist poetry, highlighting both its relevant contexts and revealing how it engaged political and social struggles that continue to motivate contemporary history. Arguing for the need to read cultural history through these "underground" texts, Hearts and Minds offers new grounds for understanding the recent history of American poetry and the role poetry has played as a medium of imaginative political expression.

 

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Hearts And Minds
The Controversy Over Laboratory Animals
Julian Groves
Temple University Press, 1996

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Invested
How Three Centuries of Stock Market Advice Reshaped Our Money, Markets, and Minds
Paul Crosthwaite, Peter Knight, Nicky Marsh, Helen Paul, and James Taylor
University of Chicago Press, 2022
Invested examines the perennial and nefarious appeal of financial advice manuals.
 
Who hasn’t wished for a surefire formula for riches and a ticket to the good life? For three centuries, investment advisers of all kinds, legit and otherwise, have guaranteed that they alone can illuminate the golden pathway to prosperity—despite strong evidence to the contrary. In fact, too often, they are singing a siren song of devastation. And yet we keep listening.
 
Invested tells the story of how the genre of investment advice developed and grew in the United Kingdom and the United States, from its origins in the eighteenth century through today, as it saturates our world. The authors analyze centuries of books, TV shows, blogs, and more, all promising techniques for amateur investors to master the ways of the market: from Thomas Mortimer’s pathbreaking 1761 work, Every Man His Own Broker, through the Gilded Age explosion of sensationalist investment manuals, the early twentieth-century emergence of a vernacular financial science, and the more recent convergence of self-help and personal finance. Invested asks why, in the absence of evidence that such advice reliably works, guides to the stock market have remained perennially popular. The authors argue that the appeal of popular investment advice lies in its promise to level the playing field, giving outsiders the privileged information of insiders. As Invested persuasively shows, the fantasies sold by these writings are damaging and deceptive, peddling unrealistic visions of easy profits and the certainty of success, while trying to hide the fact that there is no formula for avoiding life’s economic uncertainties and calamities.
 
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Markets, Minds, and Money
Why America Leads the World in University Research
Miguel Urquiola
Harvard University Press, 2020

A colorful history of US research universities, and a market-based theory of their global success.

American education has its share of problems, but it excels in at least one area: university-based research. That’s why American universities have produced more Nobel Prize winners than those of the next twenty-nine countries combined. Economist Miguel Urquiola argues that the principal source of this triumph is a free-market approach to higher education.

Until the late nineteenth century, research at American universities was largely an afterthought, suffering for the same reason that it now prospers: the free market permits institutional self-rule. Most universities exploited that flexibility to provide what well-heeled families and church benefactors wanted. They taught denominationally appropriate materials and produced the next generation of regional elites, no matter the students’—or their instructors’—competence. These schools were nothing like the German universities that led the world in research and advanced training. The American system only began to shift when certain universities, free to change their business model, realized there was demand in the industrial economy for students who were taught by experts and sorted by talent rather than breeding. Cornell and Johns Hopkins led the way, followed by Harvard, Columbia, and a few dozen others that remain centers of research. By the 1920s the United States was well on its way to producing the best university research.

Free markets are not the solution for all educational problems. Urquiola explains why they are less successful at the primary and secondary level, areas in which the United States often lags. But the entrepreneurial spirit has certainly been the key to American leadership in the research sector that is so crucial to economic success.

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Minds and Hearts
The Story of James Otis Jr. and Mercy Otis Warren
Jeffrey H. Hacker
University of Massachusetts Press, 2021
As a firebrand attorney and political agitator, James Otis Jr. helped to shape colonial resistance in the decades leading up to the American Revolution, establishing individual rights and "no taxation without representation" as cornerstones of the patriot cause. After his violent coffeehouse altercation and bouts with mental illness, his younger sister, Mercy Otis Warren, took up his cause. Her incendiary plays and poems rallied colonial opinion in the lead-up to the war, and her chronicle of the period established her as America's first female historian.

Minds and Hearts is the dual biography of these remarkable siblings, placing James and Mercy in the spotlight together for the first time, amid the rush of events, competing ideologies, and changing social conditions of eighteenth-century America. Jeffrey H. Hacker crafts a compelling narrative that focuses on the Otises' unique and dramatic relationship and traces their impact on the Revolutionary movement in Massachusetts. If the real American Revolution took place "in the minds and hearts of the people," as John Adams claimed, then the Otises were among the nation's true patriots.
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Minds, Brains and Science
John Searle
Harvard University Press, 2005

Minds, Brains and Science takes up just the problems that perplex people, and it does what good philosophy always does: it dispels the illusion caused by the specious collision of truths. How do we reconcile common sense and science? John Searle argues vigorously that the truths of common sense and the truths of science are both right and that the only question is how to fit them together.

Searle explains how we can reconcile an intuitive view of ourselves as conscious, free, rational agents with a universe that science tells us consists of mindless physical particles. He briskly and lucidly sets out his arguments against the familiar positions in the philosophy of mind, and details the consequences of his ideas for the mind-body problem, artificial intelligence, cognitive science, questions of action and free will, and the philosophy of the social sciences.

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Minds on Fire
How Role-Immersion Games Transform College
Mark C. Carnes
Harvard University Press, 2014

A Choice Outstanding Academic Title of the Year

In Minds on Fire, Mark C. Carnes shows how role-immersion games channel students’ competitive (and sometimes mischievous) impulses into transformative learning experiences. His discussion is based on interviews with scores of students and faculty who have used a pedagogy called Reacting to the Past, which features month-long games set during the French Revolution, Galileo’s trial, the partition of India, and dozens of other epochal moments in disciplines ranging from art history to the sciences. These games have spread to over three hundred campuses around the world, where many of their benefits defy expectations.

“[Minds on Fire is] Carnes’s beautifully written apologia for this fascinating and powerful approach to teaching and learning in higher education. If we are willing to open our minds and explore student-centered approaches like Reacting [to the Past], we might just find that the spark of student engagement we have been searching for in higher education’s mythical past can catch fire in the classrooms of the present.”
—James M. Lang, Chronicle of Higher Education

“This book is a highly engaging and inspirational study of a ‘new’ technique that just might change the way educators bring students to learning in the 21st century.”
—D. D. Bouchard, Choice

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Monkeytalk
Inside the Worlds and Minds of Primates
Julia Fischer
University of Chicago Press, 2017
Monkey see, monkey do—or does she? Can the behavior of non-human primates—their sociality, their intelligence, their communication—really be chalked up to simple mimicry? Emphatically, absolutely: no. And as famed primatologist Julia Fischer reveals, the human bias inherent in this oft-uttered adage is our loss, for it is only through the study of our primate brethren that we may begin to understand ourselves.

An eye-opening blend of storytelling, memoir, and science, Monkeytalk takes us into the field and the world’s primate labs to investigate the intricacies of primate social mores through the lens of communication. After first detailing the social interactions of key species from her fieldwork—from baby-wielding male Barbary macaques, who use infants as social accessories in a variety of interactions, to aggression among the chacma baboons of southern Africa and male-male tolerance among the Guinea baboons of Senegal—Fischer explores the role of social living in the rise of primate intelligence and communication, ultimately asking what the ways in which other primates communicate can teach us about the evolution of human language.

Funny and fascinating, Fischer’s tale roams from a dinner in the field shared with lionesses to insights gleaned from Rico, a border collie with an astonishing vocabulary, but its message is clear: it is humans who are the evolutionary mimics. The primate heritage visible in our species is far more striking than the reverse, and it is the monkeys who deserve to be seen. “The social life of macaques and baboons is a magnificent opera,” Fischer writes. “Permit me now to raise the curtain on it.”
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Our Latest Longest War
Losing Hearts and Minds in Afghanistan
Edited by Aaron B. O'Connell
University of Chicago Press, 2017
The first rule of warfare is to know one’s enemy. The second is to know thyself. More than fifteen years and three quarters of a trillion dollars after the US invasion of Afghanistan, it’s clear that the United States followed neither rule well.

America’s goals in Afghanistan were lofty to begin with: dismantle al Qaeda, remove the Taliban from power, remake the country into a democracy. But not only did the mission come completely unmoored from reality, the United States wasted billions of dollars, and thousands of lives were lost. Our Latest Longest War is a chronicle of how, why, and in what ways the war in Afghanistan failed. Edited by historian and Marine lieutenant colonel Aaron B. O’Connell, the essays collected here represent nine different perspectives on the war—all from veterans of the conflict, both American and Afghan. Together, they paint a picture of a war in which problems of culture and an unbridgeable rural-urban divide derailed nearly every field of endeavor. The authors also draw troubling parallels to the Vietnam War, arguing that deep-running ideological currents in American life explain why the US government has repeatedly used armed nation-building to try to transform failing states into modern, liberal democracies. In Afghanistan, as in Vietnam, this created a dramatic mismatch of means and ends that neither money, technology, nor the force of arms could overcome.

The war in Afghanistan has been the longest in US history, and in many ways, the most confounding.  Few who fought in it think it has been worthwhile.  These are difficult topics for any American or Afghan to consider, especially those who lost friends or family in it. This sobering history—written by the very people who have been fighting the war—is impossible to ignore.
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Personalities on the Plate
The Lives and Minds of Animals We Eat
Barbara J. King
University of Chicago Press, 2017
In recent years, scientific advances in our understanding of animal minds have led to major changes in how we think about, and treat, animals in zoos and aquariums. The general public, it seems, is slowly coming to understand that animals like apes, elephants, and dolphins have not just brains, but complicated inner and social lives, and that we need to act accordingly.
 
Yet that realization hasn’t yet made its presence felt to any great degree in our most intimate relationship with animals: at the dinner table. Sure, there are vegetarians and vegans all over, but at the same time, meat consumption is up, and meat remains a central part of the culinary and dining experience for the majority of people in the developed world.
 
With Personalities on the Plate, Barbara King asks us to think hard about our meat eating--and how we might reduce it. But this isn’t a polemic intended to convert readers to veganism. What she is interested in is why we’ve not drawn food animals into our concern and just what we do know about the minds and lives of chickens, cows, octopuses, fish, and more. Rooted in the latest science, and built on a mix of firsthand experience (including entomophagy, which, yes, is what you think it is) and close engagement with the work of scientists, farmers, vets, and chefs, Personalities on the Plate is an unforgettable journey through the world of animals we eat. Knowing what we know--and what we may yet learn--what is the proper ethical stance toward eating meat? What are the consequences for the planet? How can we life an ethically and ecologically sound life through our food choices?
 
We could have no better guide to these fascinatingly thorny questions than King, whose deep empathy embraces human and animal alike. Readers will be moved, provoked, and changed by this powerful book.
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Philosophical Instruments
Minds and Tools at Work
Daniel Rothbart. Foreword by Rom Harré
University of Illinois Press, 2006

The surprising roles of instruments and experimentation in acquiring knowledge

In Philosophical Instruments Daniel Rothbart argues that our tools are not just neutral intermediaries between humans and the natural world, but are devices that demand new ideas about reality. Just as a hunter's new spear can change their knowledge of the environment, so can the development of modern scientific equipment alter our view of the world.

Working at the intersections of science, technology, and philosophy, Rothbart examines the revolution in knowledge brought on by recent advances in scientific instruments. Full of examples from historical and contemporary science, including electron scanning microscopes, sixteenth-century philosophical instruments, and diffraction devices used by biochemical researchers, Rothbart explores the ways in which instrumentation advances a philosophical stance about an instrument's power, an experimenter's skills, and a specimen's properties. Through a close reading of engineering of instruments, he introduces a philosophy from (rather than of) design, contending that philosophical ideas are channeled from design plans to models and from model into the use of the devices.

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State of Minds
Texas Culture and Its Discontents
By Don Graham
University of Texas Press, 2011

John Steinbeck once famously wrote that "Texas is a state of mind." For those who know it well, however, the Lone Star State is more than one mind-set, more than a collection of clichés, more than a static stereotype. There are minds in Texas, Don Graham asserts, and some of the most important are the writers and filmmakers whose words and images have helped define the state to the nation, the world, and the people of Texas themselves. For many years, Graham has been critiquing Texas writers and films in the pages of Texas Monthly and other publications. In State of Minds, he brings together and updates essays he published between 1999 and 2009 to paint a unique, critical picture of Texas culture.

In a strong personal voice—wry, humorous, and ironic—Graham offers his take on Texas literary giants ranging from J. Frank Dobie to Larry McMurtry and Cormac McCarthy and on films such as The Alamo, The Last Picture Show, and Brokeback Mountain. He locates the works he discusses in relation to time and place, showing how they sprang (or not) from the soil of Texas and thereby helped to define Texas culture for generations of readers and viewers—including his own younger self growing up on a farm in Collin County. Never shying from controversy and never dull, Graham's essays in State of Minds demolish the notion that "Texas culture" is an oxymoron.

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