Winner, 2023 Rhetoric Society of America Book Award
Winner, 2022 Marie Hochmuth Nichols Award from the National Communication Association
At a moment in US politics when racially motivated nationalism, shifting relations with Latin America, and anxiety over national futures intertwine, understanding the long history of American preoccupation with magnitude and how it underpins national identity is vitally important. In American Magnitude, Christa J. Olson tracks the visual history of US appeals to grandeur, import, and consequence (megethos), focusing on images that use the wider Americas to establish US character. Her sources—including lithographs from the US-Mexican War, pre–Civil War paintings of the Andes, photo essays of Machu Picchu, and WWII-era films promoting hemispheric unity—span from 1845 to 1950 but resonate into the present.
Olson demonstrates how those crafting the appeals that feed the US national imaginary—artists, scientists, journalists, diplomats, and others—have invited US audiences to view Latin America as a foil for the greatness of their own nation and encouraged white US publics in particular to see themselves as especially American among Americans. She reveals how each instance of visual rhetoric relies upon the eyes of others to instantiate its magnitude—and falters as some viewers look askance instead. The result is the possibility of a post-magnitude United States: neither great nor failed, but modest, partial, and imperfect.
Cvetkovich draws on an unusual archive, including accounts of early Christian acedia and spiritual despair, texts connecting the histories of slavery and colonialism with their violent present-day legacies, and utopian spaces created from lesbian feminist practices of crafting. She herself seeks to craft a queer cultural analysis that accounts for depression as a historical category, a felt experience, and a point of entry into discussions about theory, contemporary culture, and everyday life. Depression: A Public Feeling suggests that utopian visions can reside in daily habits and practices, such as writing and yoga, and it highlights the centrality of somatic and felt experience to political activism and social transformation.
In the past few decades, thousands of new memorials to executed witches, victims of terrorism, and dead astronauts, along with those that pay tribute to civil rights, organ donors, and the end of Communism have dotted the American landscape. Equally ubiquitous, though until now less the subject of serious inquiry, are temporary memorials: spontaneous offerings of flowers and candles that materialize at sites of tragic and traumatic death. In Memorial Mania, Erika Doss argues that these memorials underscore our obsession with issues of memory and history, and the urgent desire to express—and claim—those issues in visibly public contexts.
Doss shows how this desire to memorialize the past disposes itself to individual anniversaries and personal grievances, to stories of tragedy and trauma, and to the social and political agendas of diverse numbers of Americans. By offering a framework for understanding these sites, Doss engages the larger issues behind our culture of commemoration. Driven by heated struggles over identity and the politics of representation, Memorial Mania is a testament to the fevered pitch of public feelings in America today.
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