Anne Herrmann, a dual citizen born in New York to Swiss parents, offers in Coming Out Swiss a witty, profound, and ultimately universal exploration of identity and community. “Swissness”—even on its native soil a loose confederacy, divided by multiple languages, nationalities, religion, and alpen geography—becomes in the diaspora both nowhere (except in the minds of immigrants and their children) and everywhere, reflected in pervasive clichés.
            In a work that is part memoir, part history and travelogue, Herrmann explores all our Swiss clichés (chocolate, secret bank accounts, Heidi, Nazi gold, neutrality, mountains, Swiss Family Robinson) and also scrutinizes topics that may surprise (the “invention” of the Alps, the English Colony in Davos, Switzerland’s role during World War II, women students at the University of Zurich in the 1870s). She ponders, as well, marks of Swissness that have lost their identity in the diaspora (Sutter Home, Helvetica, Dadaism) and the enduring Swiss American community of New Glarus, Wisconsin. Coming Out Swiss will appeal not just to the Swiss diaspora but also to those drawn to multi-genre writing that blurs boundaries between the personal and the historical.

As the Föhn blew the first breaths of spring into the Alps in March 1845, two Swiss men embarked on a circuitous voyage that took them from the impoverished canton of Glarus in eastern Switzerland to the hills of southern Wisconsin. Their mission: to select and purchase a tract of land to which the Swiss government could dispatch part of its excess population. With subscriptions from prospective emigrants totaling about $2,600, Nicholas Dürst and Fridolin Streiff ultimately purchased 1,280 acres of timber and prospective farmland in Green County—land fellow immigrants declared “beautiful beyond expectation,” offering “excellent timber, good soil, fine springs, and a stream filled with fish.” Thus began the colony at New Glarus, Wisconsin, perhaps the most distinctively Swiss settlement in the United States. A mere five years later, Wisconsin boasted 1,224 of the nation’s 13,358 Swiss immigrants.

In this concise introduction to the state’s Swiss settlers, Frederick Hale traces the catalysts for Swiss emigration, their difficult journeys, and their adjustments to life on Wisconsin soil. Updates for this expanded edition include additional historic photographs and the selected writings of John Luchsinger, who settled at the Swiss colony at New Glarus, in 1856.