front cover of Inventing Times Square
Inventing Times Square
Commerce and Culture at the Crossroads of the World
William R. Taylor
Russell Sage Foundation, 1991
Times Square, in its heyday, expressed American culture in the moment of vivid change. A stellar group of critics and scholars examines this transitional moment in Inventing Times Square, a study of the development of New York's central entertainment district. A fascinating visit to Times Square, from its christening in 1905 to its eventual decline after the Depression, the book explores the colorful configuration of institutions and cultural practices that propelled Times Square from a local and regional entertainment center to a national cultural marketplace. Changes in the economy, in religion, in leisure culture, and in aesthetics gave birth to a geographical space that fostered Vaudeville and Tin Pan Alley, Flo Ziegfeld and Billy Rose, the spectacle of the Hippodrome and the bright lights of the Great White Way. Out of this same place eventually came national network radio and many Hollywood films. Though conceived as a public space, Times Square was quickly transformed into a commercial center. Power brokers wielded their influence on a public ready to succumb to consumerism. Theatrical entertainment  became a large-scale national business based in, and operated out of, Times Square. A new commercial aesthetic travelled with Joseph Urban from Vienna to Times Square to Palm Beach, bringing to society a sophisticated style that will forever say "Broadway." Times Square as the "center of the universe" had its darker sides as well, for it was the testing ground for a new morality. The packaging of sexuality on the stage gave it legitimacy on the streets, as hotels and sidewalks became the province of female prostitution, male hustling, and pornography. At the center of New York City, Times Square's commercial activities gave full rein to urban appetites and fantasies, and challenged and defied the norms of behavior that prevailed elsewhere in the city. Cultural history at its finest, Inventing Times Square portrays the vibrant convergence of social and economic forces on Forty-second Street.
[more]

front cover of Money Jungle
Money Jungle
Imagining the New Times Square
Chesluk, Benjamin
Rutgers University Press, 2008

For more than a century, Times Square has mesmerized the world with the spectacle of its dazzling supersigns, its theaters, and its often-seedy nightlife. New York City’s iconic crossroads has drawn crowds of revelers, thrill-seekers, and other urban denizens, not to mention lavish outpourings of advertising and development money.

Many have hotly debated the recent transformation of this legendary intersection, with voices typically falling into two opposing camps. Some applaud a blighted red-light district becoming a big-budget, mainstream destination. Others lament an urban zone of lawless possibility being replaced by a Disneyfied, theme-park version of New York. In Money Jungle, Benjamin Chesluk shows that what is really at stake in Times Square are fundamental questions about city life—questions of power, pleasure, and what it means to be a citizen in contemporary urban space. 

Chesluk weaves together surprising stories of everyday life in and around the Times Square redevelopment, tracing the connections between people from every level of this grand project in social and spatial engineering: the developers, architects, and designers responsible for reshaping the urban public spaces of Times Square and Forty-second Street; the experimental Midtown Community Court and its Times Square Ink. job-training program for misdemeanor criminals; encounters between NYPD officers and residents of Hell’s Kitchen; and angry confrontations between city planners and neighborhood activists over the future of the area.

With an eye for offbeat, telling details and a perspective that is at once sympathetic and critical, Chesluk documents how the redevelopment has tried, sometimes successfully and sometimes not, to reshape the people and places of Times Square. The result is a colorful and engaging portrait, illustrated by stunning photographs by long-time local photographer Maggie Hopp, of the street life, politics, economics, and cultural forces that mold America’s urban centers.

[more]


Send via email Share on Facebook Share on Twitter