81 books match the query 'Publishing' and 4 start with m

cover of Making Americans: Children's Literature from 1930 to 1960

Making Americans

Children's Literature from 1930 to 1960

Gary D. Schmidt

University of Iowa Press, 2013

American children need books that draw on their own history and circumstances, not just the classic European fairy tales. They need books that enlist them in the great democratic experiment that is the United States. These were the beliefs of many of the authors, illustrators, editors, librarians, and teachers who expanded and transformed children’s book publishing between the 1930s and the 1960s.

Although some later critics have argued that the books published in this era offered a vision of a safe, secure, simple world without injustice or unhappy endings, Gary D. Schmidt shows that the progressive political agenda shared by many Americans who wrote, illustrated, published, and taught children’s books had a powerful effect. Authors like James Daugherty, Laura Ingalls Wilder, Lois Lenski, Ingri and Edgar Parin D’Aulaire, Virginia Lee Burton, Robert McCloskey, and many others addressed directly and indirectly the major social issues of a turbulent time: racism, immigration and assimilation, sexism, poverty, the Great Depression, World War II, the atomic bomb, and the threat of a global cold war.

The central concern that many children’s book authors and illustrators wrestled with was the meaning of America and democracy itself, especially the tension between individual freedoms and community ties. That process produced a flood of books focused on the American experience and intent on defining it in terms of progress toward inclusivity and social justice. Again and again, children’s books addressed racial discrimination and segregation, gender roles, class differences, the fate of Native Americans, immigration and assimilation, war, and the role of the United States in the world. Fiction and nonfiction for children urged them to see these issues as theirs to understand, and in some ways, theirs to resolve. Making Americans is a study of a time when the authors and illustrators of children’s books consciously set their eyes on national and international sights, with the hope of bringing the next generation into a sense of full citizenship.

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cover of Manufacturing Modern Japanese Literature: Publishing, Prizes, and the Ascription of Literary Value

Manufacturing Modern Japanese Literature

Publishing, Prizes, and the Ascription of Literary Value

Edward Mack

Duke University Press, 2010

Emphasizing how modes of book production, promotion, and consumption shape ideas of literary value, Edward Mack examines the role of Japan’s publishing industry in defining modern Japanese literature. In the late nineteenth century and early twentieth, as cultural and economic power consolidated in Tokyo, the city’s literary and publishing elites came to dominate the dissemination and preservation of Japanese literature. As Mack explains, they conferred cultural value on particular works by creating prizes and multivolume anthologies that signaled literary merit. One such anthology, the Complete Works of Contemporary Japanese Literature (published between 1926 and 1931), provided many readers with their first experience of selected texts designated as modern Japanese literature. The low price of one yen per volume allowed the series to reach hundreds of thousands of readers. An early prize for modern Japanese literature, the annual Akutagawa Prize, first awarded in 1935, became the country’s highest-profile literary award. Mack chronicles the history of book production and consumption in Japan, showing how advances in technology, the expansion of a market for literary commodities, and the development of an extensive reading community enabled phenomena such as the Complete Works of Contemporary Japanese Literature and the Akutagawa Prize to manufacture the very concept of modern Japanese literature.
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cover of Marketing the Bard: Shakespeare in Performance and Print, 1660-1740

Marketing the Bard

Shakespeare in Performance and Print, 1660-1740

Don-John Dugas

University of Missouri Press, 2006

To posterity, William Shakespeare may be the Bard of Avon, but to mid-seventeenth-century theatergoers he was just another dramatist. Yet barely a century later, he was England’s most popular playwright and a household name. In this intriguing study, Don-John Dugas explains how these changes came about and sealed Shakespeare’s reputation even before David Garrick performed his work on the London stage.

            Marketing the Bard considers the ways that performance and publication affected Shakespeare’s popularity. Dugas takes readers inside London’s theaters and print shops to show how the practices of these intersecting enterprises helped transform Shakespeare from a run-of-the-mill author into the most performed playwright of all time—persuasively demonstrating that by the 1730s commerce, not criticism, was the principal force driving Shakespeare’s cultural dominance.
            Displaying an impressive command of theater and publishing history, Dugas explains why adaptations of Shakespeare’s plays succeeded or failed on the stage and shows that theatrical and publishing concerns exerted a greater influence than aesthetics on the playwright’s popularity. He tells how revivals and adaptations of Shakespeare’s plays while he was relatively unknown fueled an interest in publication—exploited by the Tonson publishing firm with expensive collected editions marketed to affluent readers—which eventually led to competition between pricey collections and cheap single-play editions. The resulting price war flooded the market with Shakespeare, which in turn stimulated stage revivals of even his most obscure plays.
In tracing this curious reemergence of Shakespeare, Dugas considers why the Tonsons acquired the copyright to the plays, how the famous edition of 1709 differed from earlier ones, and what effect its publication had on Shakespeare’s popularity. He records all known performances of Shakespeare between 1660 and 1705 to document productions by various companies and to show how their performances shaped the public’s taste for Shakespeare. He also discloses a previously overlooked eighteenth-century engraving that sheds new light on the price war and Shakespeare’s reputation.
            Marketing the Bard is a thoroughly engaging book that ranges widely over the Restoration landscape, containing a wealth of information and insight for anyone interested in theater history, the history of the book, the origins of copyright, and of course Shakespeare himself. Dugas’s analysis of the complex factors that transformed a prolific playwright into the inimitable Bard clearly shows how business produces and packages great art in order to sell it.
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cover of Mixed Media: Feminist Presses and Publishing Politics

Mixed Media

Feminist Presses and Publishing Politics

Simone Murray

Pluto Press, 2004

Mixed Media is the first book about the feminist press movement which transformed the publishing industry, literary culture and educational curricula during the last quarter of the 20th century. It is both a survey of the movement internationally and a detailed critique of its long-term impact. Feminist presses are described as 'mixed media', always attempting to balance politics with profit-making. Using a series of detailed case studies, Simone Murray highlights the specific debates through which this dilemma plays out: the nature of independence; the politics of race; feminist publishing and the academy; radical writing and publishing practice; and feminism's interface with mainstream publishing. The book both catches the recent mood of reassessment at feminist publishing's apparent passing, as well as engaging with the fast-growing disciplines of cultural industries, media production and arts management. Mixed Media is an invaluable resource for undergraduates, postgraduates and academic researchers in the fields of publishing studies, cultural/media studies and gender/women's studies.
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