61 books match the query 'Third Edition' and 5 start with m

cover of Macedonian Audio Supplement: To accompany Macedonian: A Course for Beginning and Intermediate Students, Third Edition

Macedonian Audio Supplement

To accompany Macedonian: A Course for Beginning and Intermediate Students, Third Edition

Christina E. Kramer

University of Wisconsin Press, 2012

This set of audio CDs is designed to supplement the award-winning language textbook Macedonian: A Course for Beginning and Intermediate Students, Third Edition, by Christina E. Kramer and Liljana Mitkovska. The CDs contain almost two hours of audio tracks that were recorded in Macedonia by native speakers who bring to life the characters from the textbook’s story. The set additionally includes exercises for listening comprehension and the pronunciation of individual sounds.

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cover of Maps and Civilization: Cartography in Culture and Society, Third Edition

Maps and Civilization

Cartography in Culture and Society, Third Edition

Norman J. W. Thrower

University of Chicago Press, 2008

In this concise introduction to the history of cartography, Norman J. W. Thrower charts the intimate links between maps and history from antiquity to the present day. A wealth of illustrations, including the oldest known map and contemporary examples made using Geographical Information Systems (GIS), illuminate the many ways in which various human cultures have interpreted spatial relationships.
The third edition of Maps and Civilization incorporates numerous revisions, features new material throughout the book, and includes a new alphabetized bibliography.
 
Praise for previous editions of Maps and Civilization:
“A marvelous compendium of map lore. Anyone truly interested in the development of cartography will want to have his or her own copy to annotate, underline, and index for handy referencing.”—L. M. Sebert, Geomatica
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cover of Marketing to Moviegoers: A Handbook of Strategies and Tactics, Third Edition

Marketing to Moviegoers

A Handbook of Strategies and Tactics, Third Edition

Robert Marich

Southern Illinois University Press, 2013

While Hollywood executives spend millions of dollars making movies, even more money is poured into selling those films to the public. In the third edition of his comprehensive guidebook, Marketing to Moviegoers: A Handbook of Strategies and Tactics, veteran film and TV journalist Robert Marich plumbs the depths of the methods used by studios to market their films to consumers. Updates to the third edition include a chapter on marketing movies using digital media; an insightful discussion of the use of music in film trailers; new and expanded materials on marketing targeted toward affinity groups and awards; fresh analysis of booking contracts between theaters and distributors; a brief history of indie film marketing; and explorations of the overlooked potential of the drive-in theater and the revival of third-party-financed movie campaigns.

               While many books have been written on the business-to-business aspect of film promotion, Marich’s volume is one of the few that focuses on the techniques used to sell motion pictures to those in a position to truly make or break a film—the public. A highly navigable handbook that breaks down a complicated process into manageable strategies in an easy-to-read style, Marketing to Moviegoers is a must for all professionals and students in today’s rapidly evolving film industry.

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cover of Missouri’s Black Heritage, Third Edition

Missouri’s Black Heritage, Third Edition

Lorenzo J. Greene

University of Missouri Press, 2026

Originally written in 1980 by the Lorenzo J. Greene, Gary R. Kremer, and Antonio F. Holland and revised and updated in 1993 by Kremer and Holland, Missouri's Black Heritage, now in a greatly expanded third edition, remains the only book-length account of the rich and inspiring history of the Show-Me State's African American population. With more than one hundred photographs, most of them new to this third edition, Kremer and Holland incorporate the latest scholarship as they describe in detail the struggles many Black Missourians continue to face in the aftermath of their ancestors’ arduous and courageous struggles since Emancipation to achieve their full civil and political rights as U.S. citizens.

Documenting the African American experience from the horrors of slavery through the great victories over many generations, the book touches on the lives of people such as John Berry Meachum, a St. Louis slave who purchased his own freedom and then helped countless other slaves gain emancipation; Hiram Young, a Jackson County free black whose manufacturing of wagons for Sante Fe Trail travelers made him a legendary figure; James Milton Turner, who, after rising from slavery to become one of the best-educated blacks in Missouri worked with the Freedmen's Bureau and the State Department of Education to establish schools for blacks all over the state after the Civil War; and Annie Turnbo Malone, a St. Louis entrepreneur whose business skills made her one of the state's wealthiest African Americans in the early twentieth century.

A personal reminiscence by the late Lorenzo J. Greene, a distinguished African American historian whom many regard as one of the fathers of Black history, offers a unique view of Missouri's racial history and heritage, as do Kremer and Holland, in their new preface and introduction to the third edition.

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cover of Moral Politics: How Liberals and Conservatives Think, Third Edition

Moral Politics

How Liberals and Conservatives Think, Third Edition

George Lakoff

University of Chicago Press, 2016

When Moral Politics was first published two decades ago, it redefined how Americans think and talk about politics through the lens of cognitive political psychology. Today, George Lakoff’s classic text has become all the more relevant, as liberals and conservatives have come to hold even more vigorously opposed views of the world, with the underlying assumptions of their respective worldviews at the level of basic morality. Even more so than when Lakoff wrote, liberals and conservatives simply have very different, deeply held beliefs about what is right and wrong.

Lakoff reveals radically different but remarkably consistent conceptions of morality on both the left and right. Moral worldviews, like most deep ways of understanding the world, are unconscious—part of our “hard-wired” brain circuitry. When confronted with facts that don’t fit our moral worldview, our brains work automatically and unconsciously to ignore or reject these facts, and it takes extraordinary openness and awareness of this phenomenon to pay critical attention to the vast number of facts we are presented with each day. For this new edition, Lakoff has added a new preface and afterword, extending his observations to major ideological conflicts since the book's original publication, from the Affordable Care Act to the wars in Iraq and Afghanistan, the recent financial crisis, and the effects of global warming. One might have hoped such massive changes would bring people together, but the reverse has actually happened; the divide between liberals and conservatives has become stronger and more virulent.

To have any hope of bringing mutual respect to the current social and political divide, we need to clearly understand the problem and make it part of our contemporary public discourse. Moral Politics offers a much-needed wake-up call to both the left and the right.
 
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