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"This investigation tries to understand why many Evangelical pastors were blamed for endorsing Trump when, in fact, most did not. This book joins other attempts by scholars and journalists to analyze the relationship between Trump and Evangelicals. Recommended.” —CHOICE

Tracing the digital narratives that shaped evangelical identity in a pivotal political moment.

As a political constituency, white conservative evangelicals are generally portrayed as easy to dupe, disposed to vote against their own interests, and prone to intolerance and knee-jerk reactions. In Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump, Stephanie A. Martin challenges this assumption and moves beyond these overused stereotypes to develop a refined explanation for this constituency’s voting behavior.

This volume offers a fresh perspective on the study of religion and politics and stems from the author’s personal interest in the ways her experiences with believers differ from how scholars often frame this group’s rationale and behaviors. To address this disparity, Martin examines sermons, drawing on her expertise in rhetoric and communication studies with the benefits of ethnographic research in an innovative hybrid approach she terms a “digital rhetorical ethnography.” Martin’s thorough research surveys more than 150 online sermons from America’s largest evangelical megachurches in 37 different states. Through listening closely to the words of the pastors who lead these conservative congregations, Martin describes a gentler discourse less obsessed with issues like abortion or marriage equality than stereotypes of evangelicals might suggest. Instead, the politicaleconomic sermons and stories from pastors encourage true believers
to remember the exceptional nature of the nation’s founding while also deemphasizing how much American citizenship really means.

Martin grapples with and pays serious, scholarly attention to a seeming contradiction: while the large majority of white conservative evangelicals voted in 2016 for Donald J. Trump, Martin shows that many of their pastors were deeply concerned about the candidate, the divisive nature of the campaign, and the potential effect of the race on their congregants’ devotion to democratic process itself. In-depth chapters provide a fuller analysis of our current political climate, recapping previous scholarship on the history of this growing divide and establishing the groundwork to set up the dissonance between the political commitments of evangelicals and their faith that the rhetorical ethnography addresses.

“Delightful.”—Times Literary Supplement • “Intriguing.”—The Sydney Morning Herald • “Fascinating, well-illustrated.”—Nature • “Altogether surprising and hard to categorise.”—London Review of Books • “There are many stories to be told here, and Bashford tells them well.”—Literary Review

The astonishing history of palmistry and biometrics—from occult physicians to the very foundations of modern science and medicine. 

Why did Isaac Newton read books on chiromancy, the occult science of hand reading that revealed the secrets of the soul? Why did Charles Darwin claim that the hand gave humans dominion over all other species? Why did psychoanalyst Charlotte Wolff climb into the primate cages of the London Zoo, taking hundreds of delicate palm prints? Why did Francis Galton, the father of fingerprinting, take palm prints too? And why did world-leading geneticists study the geometry of palm lines in their search for the secrets of chromosomal syndromes?

Decoding the Hand is an astounding history of magic, medicine, and science, of an enduring search for how our bodily surfaces might reveal an inner self—a soul, a character, an identity. From sixteenth-century occult physicians influenced by the Kabbalah to twentieth-century geneticists, and from criminologists to eugenicists, award-winning historian Alison Bashford takes us on a remarkable journey into the strange world of hand readers, revealing how signs on the hand—its shape, lines, marks, and patterns—have been elaborately decoded over the centuries. Sometimes learned, sometimes outrageously deceptive, sometimes earnest, and, more often than we ever expected, medically and scientifically trained, these palm readers of the past prove to be essential links in the human quest to peer into bodies, souls, minds, and selves. Not only for fortune-telling palmists were the future and the past, health, and character laid bare in the hand, but for other experts in bodies and minds as well: anatomists, psychiatrists, embryologists, primatologists, evolutionary biologists, geneticists, and more.

Drawing telling parallels between the divination promised by palmistry and the appeal to self-knowledge offered by modern genetic testing, Decoding the Hand also makes clear that palm-reading is far from a relic or simple charlatanism. Bashford’s sagacious history of human hands touching and connecting opens wide the essential human pursuit of what lies within and beyond.