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White feminists performing to maintain privilege

Mean girl feminism encourages girls and women to be sassy, sarcastic, and ironic as feminist performance. Yet it coopts its affect, form, and content from racial oppression and protest while aiming meanness toward people in marginalized groups.

Kim Hong Nguyen’s feminist media study examines four types of white mean girl feminism prominent in North American popular culture: the bitch, the mean girl, the power couple, and the global mother. White feminists mime the anger, disempowerment, and resistance felt by people of color and other marginalized groups. Their performance allows them to pursue and claim a special place within established power structures, present as intellectually superior, substitute nonpolitical playacting for a politics of solidarity and community, and position themselves as better, more enlightened masters than patriarchy. But, as Nguyen shows, the racialized meanness found across pop culture opens possibilities for building an intersectional feminist politics that rejects performative civility in favor of turning anger into liberation.

Feminist Manifestos for Media and Communication brings together evidence-based manifestos for media and communication that take a feminist perspective and add up to a provocative vision of feminist media practices and of feminist communication. The book discusses critical problems and complaints in ways that identify and make the case for actionable, concrete solutions to media problems and deficiencies; it shows how feminist thinking can be usefully and effectively applied to a wide range of journalism, media, and communication practices. The manifestos are not “only” about women but rather offer specific, feasible blueprints for restructuring media in ways that make them fairer and more equitable along many vectors of identity, so that media can better serve democracy. These manifestos give concrete solutions to specific problems that can and should be implemented by journalists, media practitioners, students, faculty, and scholars. The manifestos are organized around three sets of demands: for better media practices, for more participatory online spaces, and for more precise and appropriate language.