Lure of the Big Screen explores contexts of film exhibition and consumption in rural parts of the UK and Australia, where film theaters are often highly valued as spaces around which isolated communities can gather and interact. Going beyond national borders to highlight transnational stratifications in the rural cinema sphere, this book examines how film theaters in areas of social and economic decline are sustained by resourceful individuals and sub-commercial operating structures. Systematic analysis of cinemas in nonmetropolitan locations has yielded an original five-tiered clustering model through which Karina Aveyard recognizes a range of types between large commercial multiplexes in stable regional centers and their smallest improvised counterparts in remote settlements.

Karina Aveyard is a lecturer in the School of Film, Television, and Media at the University of East Anglia.