by Ulrich Lichtenthaler
Campus Verlag, 2020
Cloth: 978-3-593-51203-7 | eISBN: 978-3-593-44392-8

ABOUT THIS BOOK | AUTHOR BIOGRAPHY | TOC
ABOUT THIS BOOK
Artificial intelligence (AI) is omnipresent in our daily lives, from our ever-present cell phones to transportation and banking. But are businesses using these tools to their full potential? So far, most firms use AI tools primarily for enhancing efficiency and automating jobs. However, as Ulrich Lichtenthaler shows, by making AI a core part of their innovation strategy, business can achieve an unbeatable competitive advantage.
 
This book will show executives, HR professionals, and consultants how to gradually develop the tools of AI for building a unique intelligence architecture. Including detailed guidelines for implementation and many examples from the world’s most innovative companies, Integrated Intelligence reveals how executives can achieve a sustainable competitive advantage through intelligence-based business models.
 

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