With new markets opening up for goods produced by artisans from all parts of the world, craft commercialization and craft industries have become key components of local economies. Now with the emergence of the Fair Trade movement and public opposition to sweatshop labor, many people are demanding that artisans in third world countries not be exploited for their labor.
Bringing together case studies from the Americas and Asia, this timely collection of articles addresses the interplay among subsistence activities, craft production, and the global market. It contributes to current debates on economic inequality by offering practical examples of the political, economic, and cultural issues surrounding artisan production as an expressive vehicle of ethnic and gender identity.
Striking a balance between economic and ethnographic analyses, the contributors observe what has worked and what hasn't in a range of craft cooperatives and show how some artisans have expanded their entrepreneurial role by marketing crafts in addition to producing them. Among the topics discussed are the accommodation of craft traditions in the global market, fair trade issues, and the emerging role of the anthropologist as a proactive agent for artisan groups.
As the gap between rich and poor widens, the fate of subsistence economies seems more and more uncertain. The artisans in this book show that people can and do employ innovative opportunities to develop their talents, and in the process strengthen their ethnic identities.
ContentsA superb work in the social history of American industry
A Gettysburg College "Top 200 Civil War Books" selection
Mayflower Award Winner for 1970
It’s the 1960s. The Vietnam War is raging and protests are erupting across the United States. In many quarters, young people are dropping out of society, leaving their urban homes behind in an attempt to find a safe place to live on their own terms, to grow their own food, and to avoid a war they passionately decry. During this time, West Virginia becomes a haven for thousands of these homesteaders—or back-to-the-landers, as they are termed by some. Others call them hippies.
When the going got rough, many left. But a significant number remain to this day. Some were artisans when they arrived, while others adopted a craft that provided them with the cash necessary to survive. Hippie Homesteaders tells the story of this movement from the viewpoint of forty artisans and musicians who came to the state, lived on the land, and created successful careers with their craft. There’s the couple that made baskets coveted by the Smithsonian Institution’s Renwick Gallery. There’s the draft-dodger that fled to Canada and then became a premier furniture maker. There’s the Boston-born VISTA worker who started a quilting cooperative. And, there’s the immigrant Chinese potter who lived on a commune.
Along with these stories, Hippie Homesteaders examines the serendipitous timing of this influx and the community and economic support these crafters received from residents and state agencies in West Virginia. Without these young transplants, it’s possible there would be no Tamarack: The Best of West Virginia, the first statewide collection of fine arts and handcrafts in the nation, and no Mountain Stage, the weekly live musical program broadcast worldwide on National Public Radio since 1983. Forget what you know about West Virginia.
Hippie Homesteaders isn’t about coal or hillbillies or moonshine or poverty. It is the story of why West Virginia was—and still is—a kind of heaven to so many.
Honor Among Thieves examines associations of craftsmen in the framework of ancient economics and transaction costs. Scholars have long viewed such associations primarily as social or religious groups that provided mutual support, proper burial, and sociability, and spaces where nonelite individuals could seek status supposedly denied them in their contemporary society. However, the analysis presented here concentrates on how craftsmen, merchants, and associations interacted with each other and with elite and nonelite constituencies; managed economic, political, social, and legal activities; represented their concerns to the authorities; and acquired and used social capital—a new and important view of these economic engines.
Philip F. Venticinque offers a study of associations from a social, economic, and legal point of view, and in the process examines how they helped their members overcome high transaction costs—the “costs of doing business”—through the development of social capital. He explores associations from the “bottom up,” in order to see how their members create status and reputation outside of an elite framework. He thus explores how occupations regarded as thieves in elite ideology create their own systems of honor.
Honor Among Thieves will be of interest to scholars of the ancient economy, of social groups, and Roman Egypt in all periods.
For centuries throughout large portions of the globe, petty agriculturalists and industrialists have set their physical and mental energies to work producing products for direct consumption by their households and for exchange. This twofold household reproduction strategy, according to both Marxist and neoclassical approaches to development, should have disappeared from the global economy as labor was transformed into a producer as well as a consumer of capitalist commodities. But in fact, during the twentieth century, only the United States and Britain seem to have approximated this predicted scenario. Tens of millions of households in contemporary Asia, Africa, and Latin America and millions more in industrialized capitalist economies support themselves through petty commodity production alone or in combination with petty industry wage labor.
Obliging Need provides a detailed and comprehensive analysis of small-scale peasant and artisan enterprise in the Oaxaca Valley of Mexico. The authors show how commodity production is organized and operates in different craft industries, as well as the ways in which it combines with other activities such as household chores, agriculture, wage labor, and petty commerce. They demonstrate how—contrary to developmentalist dogma—small-scale capitalism develops from within Mexico's rural economy.
These findings will be important for everyone concerned with improving the lives and economic opportunities of countryfolk in the Third World. As the authors make clear, political mobilization in rural Mexico will succeed only as it addresses the direct producers' multiple needs for land, credit, more jobs, health insurance, and, most importantly, more equitable remuneration for their labor and greater rewards for their enterprise.
Is popular culture merely a process of creating, marketing, and consuming a final product, or is it an expression of the artist's surroundings and an attempt to alter them? Noted Argentine/Mexican anthropologist Néstor García Canclini addresses these questions and more in Transforming Modernity, a translation of Las culturas populares en el capitalismo. Based on fieldwork among the Purépecha of Michoacán, Mexico, some of the most talented artisans of the New World, the book is not so much a work of ethnography as of philosophy—a cultural critique of modernism. García Canclini delineates three interpretations of popular culture: spontaneous creation, which posits that artistic expression is the realization of beauty and knowledge; "memory for sale," which holds that original products are created for sale in the imposed capitalist system; and the tourist outlook, whereby collectibles are created to justify development and to provide insight into what capitalism has achieved.
Transforming Modernity argues strongly for popular culture as an instrument of understanding, reproducing, and transforming the social system in order to elaborate and construct class hegemony and to reflect the unequal appropriation and distribution of cultural capital. With its wide scope, this book should appeal to readers within and well beyond anthropology—those interested in cultural theory, social thought, and Mesoamerican culture.
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