BiblioVault - Books about Capitalism and mass media

Algorithmic Desire

Toward a New Structuralist Theory of Social Media

Matthew Flisfeder

Northwestern University Press, 2021

In Algorithmic Desire, Matthew Flisfeder shows that social media is a metaphor that reveals the dominant form of contemporary ideology: neoliberal capitalism. The preeminent medium of our time, social media’s digital platform and algorithmic logic shape our experience of democracy, enjoyment, and desire. Weaving between critical theory and analyses of popular culture, Flisfeder uses examples from The King’s Speech, Black Mirror, Gone Girl, The Circle, and Arrival to argue that social media highlights the antisocial dimensions of twenty‑first-century capitalism. He counters leading critical theories of social media—such as new materialism and accelerationism—and thinkers such as Gilles Deleuze and Michel Foucault, proposing instead a new structuralist account of the ideology and metaphor of social media. Emphasizing the structural role of crises, gaps, and negativity as central to our experiences of reality, Flisfeder interprets the social media metaphor through a combination of dialectical, Marxist, and Lacanian frameworks to show that algorithms may indeed read our desire, but capitalism, not social media, truly makes us antisocial. Wholly original in its interdisciplinary approach to social media and ideology, Flisfeder’s conception of “algorithmic desire” is timely, intriguing, and sure to inspire debate.

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Media Amnesia

Rewriting the Economic Crisis

Laura Basu

Pluto Press, 2018

One of the major questions confronting us in the wake of the 2016 presidential election, the Brexit vote, and the rise of populism around the world, is what role the media has played in shaping our current political moment. This book offers an unprecedented dive into that question, reaching back more than a decade to show the stance of the media toward the 2008 financial crash, the recession that followed, austerity in the UK, the Eurozone crisis, and more. Throughout, we see—with damning clarity—that even as capitalism is in crisis, the media remains devoted to a narrative of a swollen public sector, welfare scams, and immigration threats. What does this mean for those who are committed to solving our manifest economic and social problems? How can we use what we know about the workings of the media to break through their filter and force progress? The insights in this book are the first step.

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Portable Postsocialisms

New Cuban Mediascapes after the End of History

Paloma Duong

University of Texas Press, 2024

A study of Cuban culture and media in the twenty-first century as both a global phenomenon and a local reality, at a time when the declared death of socialism coexists in tension with emerging anticapitalist movements worldwide.

Why does Cuban socialism endure as an object of international political desire, while images of capitalist markets consume Cuba’s national imagination? This bold new study argues that Cuba’s changing media cultures are key to our understanding of the global postsocialist condition and its competing political imaginaries.

Portable Postsocialisms calls on a vast multimedia archive to offer a groundbreaking cultural interpretation of Cuban postsocialism. Paloma Duong examines songs, artworks, advertisements, memes, literature, jokes, and networks that refuse exceptionalist and exoticizing visions of Cuba. Expanding postsocialist critical theory to read this complex mediascape, Duong argues that a materialist critique of Cuba’s revolutionary legacy must account for Cubans’ everyday demands for agency and self-representation. This long overdue reassessment of Cuba’s place in Latin American and post-Marxist studies shows Cuban postsocialism to be an urgent and indispensable referent for core debates on the politics of participatory cultures in new media studies. Portable Postsocialisms performs the crucial task of redefining how we envision imaginaries of social change in Latin America and the Caribbean.

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Rereading Marx in the Age of Digital Capitalism

Christian Fuchs

Pluto Press, 2019

The 'end of history' has not taken place. Ideological and economic crisis and the status quo of neoliberal capitalism since 2008 demand a renewed engagement with Marx. But if we are to effectively resist capitalism we must truly understand Marx: Marxism today must theorise how communication technologies, media representation and digitalisation have come to define contemporary capitalism. There is an urgent need for critical, Marxian-inspired knowledge as a foundation for changing the world and the way we communicate from digital capitalism towards communicative socialism and digital communism. Rereading Marx in the Age of Digital Capitalism does exactly this. Delving into Marx's most influential works, such as Capital, The Grundrisse, Economic and Philosophic Manuscripts, The German Ideology and The Communist Manifesto, Christian Fuchs draws out Marx's concepts of machinery, technology, communication and ideology, all of which anticipate major themes of the digital age. A concise and coherent work of Marxist media and communication theory, the book ultimately demonstrates the relevance of Marx to an age of digital and communicative capitalism.

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