This pioneering study of United States direct investment in Japan will interest academic specialists, business managers, and government policymakers in America, Japan, and elsewhere. Drawing on rich historical materials from both sides of the Pacific, including corporate records and government documents never before made public, Mason examines the development of both Japanese policy towards foreign investment and the strategic responses of American corporations. This history is related in part through original case studies of Coca-Cola, Dow Chemical, Ford, General Motors, International Business Machines, Motorola, Otis Elevator, Texas Instruments, Western Electric, and Victor Talking Machine.

The book seeks to explain why s little foreign direct investment has entered modern Japan. In contrast to the widely held view that emphasizes an alleged lack of effort on the part of foreign corporations, this study finds that Japanese restrictions merit greater attention. Many analysts of the modern Japanese political economy identify the Japanese government as the key actor in initiating such restrictions. Mason finds that the influence of Japanese business has often proved more potent than these analysts suggest. This book offers fresh insights into both the operation of the modern Japanese political economy and of its relations with the world economy.

Americans have witnessed inconsistent and seemingly dramatic turnabouts in legislators' attitudes toward trade, with strong bipartisan support for free trade and the Uruguay Round in one instant and heated debate over participation in the World Trade Organization the next. Martha L. Gibson systematically traces the competing forces that interject conflict into an overall consensus on the value of a liberalized trade policy.

Cutting through the tangled web of congressional politics, Gibson shows why it is impossible to understand trade legislation without first understanding how electoral politics and the institutional rules of Congress distort legislators' interests, incentives, and policy goals. Gibson's book clearly shows that trade legislation is not made in a vacuum but is just one in a series of simultaneous games with competing goals in which legislators engage to satisfy the conflicting demands of constituents.

In 2004, the United States, five Central American countries, and the Dominican Republic signed the Central American Free Trade Agreement (CAFTA), signaling the region’s commitment to a neoliberal economic model. For many, however, neoliberalism had lost its luster as the new century dawned, and resistance movements began to gather force. Contesting Trade in Central America is the first book-length study of the debate over CAFTA, tracing the agreement’s drafting, its passage, and its aftermath across Central America.

Rose J. Spalding draws on nearly two hundred interviews with representatives from government, business, civil society, and social movements to analyze the relationship between the advance of free market reform in Central America and the parallel rise of resistance movements. She views this dynamic through the lens of Karl Polanyi’s “double movement” theory, which posits that significant shifts toward market economics will trigger oppositional, self-protective social countermovements. Examining the negotiations, political dynamics, and agents involved in the passage of CAFTA in Costa Rica, El Salvador, and Nicaragua, Spalding argues that CAFTA served as a high-profile symbol against which Central American oppositions could rally. Ultimately, she writes, post-neoliberal reform “involves not just the design of appropriate policy mixes and sequences, but also the hard work of building sustainable and inclusive political coalitions, ones that prioritize the quality of social bonds over raw economic freedom.”

Environmental groups for the first time formalized their role in shaping U.S. and international trade policy during their involvement in NAFTA negotiations. John J. Audley identifies the political forces responsible for forging this new intersection of trade and environment policy during NAFTA negotiations, analyzes the achievements of the environmentalists, and explores their prospects for influencing future trade policy.

The need to reconcile the conflicting paradigms of economic expansion through free trade and that of limited sustainable development played a significant part in the political debate. Reluctant to acknowledge any relationship between these two principles, traditional trade policy actors were forced to include environmental interest groups in negotiations when the latter seriously threatened the treaty by aligning themselves with other anti-NAFTA interest groups, particularly labor. Other environmental groups worked with trade advocates to secure compromises in the agreement. The final bill included unprecedented environmental provisions, but not without serious infighting within the environmentalist community.

Drawing on his access to private as well as public documents exchanged among participants, Audley explores the interactions among the political actors. He explains how political compromises between environmental groups and trade policy elites came about, focusing in particular on the roles played by eleven national environmental organizations. In identifying their accomplishments, he concludes that although the environmentalists won some procedural changes, they failed to modify the norm of unfettered growth as the guiding principle of U.S. trade policy.

The first book to probe the role that environmental politics play in trade policy, this volume offers new insights into the political effectiveness of environmental organizations.

In our increasingly globalized world, U.S. trade policy stands at the intersection of foreign and domestic affairs. This book explains trade policy in terms of domestic politics, presenting a concise account of its origins and political significance.

Although trade policy is a component of foreign policy, Philip A. Mundo explains how it is rooted in the domestic policy process and carries with it enormous implications for domestic affairs. He reviews the growing importance of trade policy since World War II — particularly over the past twenty years — and shows how recent policies like NAFTA are shaped by the domestic agenda.

Mundo explains trade policy as the product of a three-stage process comprising agenda setting, program adoption, and implementation. He reviews this process in terms of the ideas that inform trade policy, the interests that seek to influence it, and the institutions that shape it. He also addresses the importance of specific measures, such as administrative relief and trade sanctions.

This book distills the essence of the trade policy process into a concise, innovative framework accessible to students and general readers. With the growing importance of trade policy, it makes explicit many of the subtleties surrounding policymaking while fully explicating the legal and international context in which trade operates.

Ryan evaluates the nature and effectiveness of U.S. trade diplomacy with Japan, Korea, Taiwan, and China in the 1970s and 1980s by examining the diplomatic strategies used by the U.S. Trade Representative to enforce Section 301 of the 1974 Trade Act, which was designed to protect free trade and competition through investigations, negotiations, and sanctions.

Ryan shows the different trade diplomacy tactics the East Asian governments pursued during dispute settlement negotiations with the USTR. The study also evaluates the fit between the East Asian political economies and the rules and principles of the General Agreement on Trade and Tariffs (GATT) regime. It explores the capabilities of the multilateral and minilateral regional institutions of trade dispute in the Pacific to settle emerging trade disputes. In the debate over rule-based or power-based diplomacy, Ryan concludes that U.S. trade diplomacy was most successful when it was rule-based, and that it gained significant compliance with GATT and other fair trade agreements.

Ryan interviewed many of the key trade negotiators in Tokyo, Seoul, Taipei, Beijing, and Washington. His analysis is based on the largest, most systematic, market sector-specific data set yet presented on U.S. export trade dispute settlement in the Pacific. It studies the structure of state power, the structures of international business competition in manufacturing, agriculture, and services, the international and regional institutions of trade diplomacy, and the national governmental institutions of trade diplomacy in the Pacific.

Anyone interested in international trade or diplomacy will find this book a source of new insight into the dynamics of trans-Pacific trade.

Understanding NAFTA was first published in 1993 as Continental Shift: Free Trade & the New North America. This edition includes a new introduction that brings the NAFTA story up through 1995.