The award-winning classic on why we must revolutionise the fashion industry
*Selected by Emma Watson for her Ultimate Book List*
Fashion is political. From the red carpets of the Met Gala to online fast fashion, clothes tell a story of inequality, racism, and climate crisis. In The Anti-Capitalist Book of Fashion, Tansy E. Hoskins unpicks the threads of capitalist industry to reveal the truth about our clothes.
Fashion brands entice us to consume more by manipulating us to feel ugly, poor and worthless, sentiments that line the pockets of billionaires exploiting colonial supply chains. Garment workers on poverty pay risk their lives in dangerous factories, animals are tortured, fossil fuels extracted and toxic chemicals spread just to keep this season's collections fresh.
We can do better than this. Moving between Karl Lagerfeld and Karl Marx, The Anti-Capitalist Book of Fashion goes beyond ethical fashion and consumer responsibility showing that if we want to feel comfortable in our clothes, we need to reshape the system and ensure this is not our last season.
The Nigerian and West African practice of aso ebi fashion invokes notions of wealth and group dynamics in social gatherings. Okechukwu Nwafor’s volume Aso ebi investigates the practice in the cosmopolitan urban setting of Lagos, and argues that the visual and consumerist hype typical of the late capitalist system feeds this unique fashion practice. The book suggests that dress, fashion, aso ebi, and photography engender a new visual culture that largely reflects the economics of mundane living. Nwafor examines the practice’s societal dilemma, whereby the solidarity of aso ebi is dismissed by many as an ephemeral transaction. A circuitous transaction among photographers, fashion magazine producers, textile merchants, tailors, and individual fashionistas reinvents aso ebi as a product of cosmopolitan urban modernity. The results are a fetishization of various forms of commodity culture, personality cults through mass followership, the negotiation of symbolic power through mass-produced images, exchange value in human relationships through gifts, and a form of exclusion achieved through digital photo editing. Aso ebi has become an essential part of Lagos cosmopolitanism: as a rising form of a unique visual culture it is central to the unprecedented spread of a unique West African fashion style that revels in excessive textile overflow. This extreme dress style is what an individual requires to transcend the lack imposed by the chaos of the postcolonial city.
Since becoming the capital of reunited Germany, Berlin has had a dose of global money and international style added to its already impressive cultural veneer. Once home to emperors and dictators, peddlers and spies, it is now a fashion showplace that attracts the young and hip. Moving beyond descriptions of Berlin's fashion industry and its ready-to-wear clothing, Berliner Chic charts the turbulent stories of entrepreneurially-savvy manufacturers and cultural workers striving to establish their city as a fashion capital, and being repeatedly interrupted by politics, ideology, and war. There are many stories to tell about Berlin's fashion industry and Berliner Chic tells them all with considerable expertise.
Credit economies constituted "economies of regard" in which reputation depended on embodied performances of credibility. Crowston explores the role of fashionable appearances and sexual desire in leveraging credit and reconstructs women's vigorous participation in its gray markets. The scandalous relationship between Queen Marie Antoinette and fashion merchant Rose Bertin epitomizes the vertical loyalties and deep social divides of the credit regime and its increasingly urgent political stakes.
A fascinating account of clothing as an everyday feminist practice, Dressed for Freedom brings fashion into discussions of American feminism during the long twentieth century.
Fashion is at once a familiar yet mysteriously elite world that we all experience, whether we’re buying a new pair of jeans, reading Vogue, or watching the latest episode of Project Runway. Lars Svendsen dives into that world in Fashion, exploring the myths, ideas, and history that make up haute couture, the must-have trends over the centuries, and the very concept of fashion itself.
Fashion opens with an exploration of all the possible meanings encompassed by the word “fashion,” as Svendsen probes its elusive place in art, politics, and history. Ultimately, however, he focuses on the most common use of the term: clothing. With his trademark dry wit, he deftly dismantles many of the axioms of the industry and its supporters. For example, he points out that some of the latest fashions shown on runways aren’t actually “fashionable” in any sense of the word, arguing that they’re more akin to modern art works, and he argues against the increasingly prevalent idea that plastic surgery and body modification are part of a new wave of consumerism. Svendsen draws upon the writings of thinkers from Adam Smith to Roland Barthes to analyze fashion as both a historical phenomenon and a philosophy of aesthetics. He also traces the connections between the concepts of fashion and modernity and ultimately considers the importance of evolving fashions to such fields as art, politics, and philosophy.
Whether critiquing a relentless media culture that promotes perfect bodies or parsing the never-ending debate over the merits of conformity versus individual style, Lars Svendsen offers an engaging and intriguing analysis of fashion and the motivations behind its constant pursuit of the new.
These dreams and freedoms, Rebecca Arnold proposes, are contradictory. Fashion and its surrounding imagery elicit fear and anxiety in their consumers as well as pleasure. Fashion has come to incorporate the underside of modern life, with violence and decay becoming a dominant theme in clothing design and photography.
Arnold draws on diverse written sources to explore the complex nature of modern fashion. She discusses a range of key themes: how fashion uses and abuses the power of wealth; the alienating promotion of "good" taste; the power plays of sex and display; and how identities can be blurred to disguise and confuse. In order to unravel the contradictory emotions of desire and anxiety they provoke, she never loses sight of the historical and cultural contexts in which fashion designers and photographers perform.
Generously illustrated, Fashion, Desire and Anxiety focuses on the last thirty years, from photographic works of the 1970s to the beginning of the twenty-first century.
These dreams and freedoms, Rebecca Arnold proposes, are contradictory. Fashion and its surrounding imagery elicit fear and anxiety in their consumers as well as pleasure. Fashion has come to incorporate the underside of modern life, with violence and decay becoming a dominant theme in clothing design and photography.
Arnold draws on diverse written sources to explore the complex nature of modern fashion. She discusses a range of key themes: how fashion uses and abuses the power of wealth; the alienating promotion of "good" taste; the power plays of sex and display; and how identities can be blurred to disguise and confuse. In order to unravel the contradictory emotions of desire and anxiety they provoke, she never loses sight of the historical and cultural contexts in which fashion designers and photographers perform.
Generously illustrated, Fashion, Desire and Anxiety focuses on the last thirty years, from photographic works of the 1970s to the beginning of the twenty-first century.
London Fashion Week is the pinnacle of the fashion season, and it features an array of native designers, from Burberry and Vivenne Westwood to Alexander McQueen and Nicole Farhi. The roots of London’s place as the international epicenter of haute couture and prêt-à-porter stretch back centuries, and they are explored here by Alistair O’Neill.
Arguing that fashion was central to the impact of modernity in late nineteenth- and twentieth-century London, O’Neill maps the progress of fashion against the city’s neighborhoods and streets. Carnaby Street, Soho, Jermyn Street, and King’s Road each get their turn in London, along with many others, revealing the intersection between London’s urban history and the development of fashion. O’Neill’s analysis is not merely confined to clothing—from the popularity of tattooing in the 1890s to the diverse uses of chintz in the 1980s design aesthetic, he traces the history of fashion in its various manifestations and explores how particular figures were key to disseminating fashion throughout British and international cultures. Participating in fashion, Londonshows, was not only a pleasurable aspect of modern urban life, but also a fundamental element of contemporary cultural sensibilities. London unearths vital moments of revolution in fashion that reflect deeper changes in London’s history and culture, contending that these historic changes are unfairly marginalized in accounts of transformation in the city’s culture.
A fascinating look at style and urbanism, London offers an intriguing reconsideration of the role of fashion in city life and fills in long overlooked gaps in the history of London and modern design.
2020 Second Place, Best Nonfiction Multi Author, International Latino Book Awards
Collecting the perspectives of scholars who reflect on their own relationships to particular garments, analyze the politics of dress, and examine the role of consumerism and entrepreneurialism in the production of creating and selling a style, meXicana Fashions examines and searches for meaning in these visible, performative aspects of identity.
Focusing primarily on Chicanas but also considering trends connected to other Latin American communities, the authors highlight specific constituencies that are defined by region (“Tejana style,” “L.A. style”), age group (“homie,” “chola”), and social class (marked by haute couture labels such as Carolina Herrera and Oscar de la Renta). The essays acknowledge the complex layers of these styles, which are not mutually exclusive but instead reflect a range of intersections in occupation, origin, personality, sexuality, and fads. Other elements include urban indigenous fashion shows, the shifting quinceañera market, “walking altars” on the Days of the Dead, plus-size clothing, huipiles in the workplace, and dressing in drag. Together, these chapters illuminate the full array of messages woven into a vibrant social fabric.
Until recently, fashion was considered the "F-word" in intellectual circles, dismissed as unworthy of serious attention. Yet no area of life, no individual moment, stands outside fashion's discourses. Intuitively, we all know that clothing is a language, incessantly communicating messages about its wearer. But who speaks this language, to whom is it addressed, what does it mean, and how are its meanings established and transformed? On Fashion explores the ways our material, political, psychological, sexual, even intellectual lives are woven into fashion's fabric.
This stimulating collection of essays explores fashion's symbolic and figurative functions in photography, cinema, and video; in consumerism, postmodernism, and feminism; in political and material culture; and in self-definition and subjectivity. They demonstrate the pervasive reach of fashion and its expressions.
This collection contains over sixty photographs and illustrations and includes essays by Barbara Brodman, Mary Ann Caws, Linda Benn DeLibero, Hlne Cixous, Diana Fuss, Cheryl Herr, Karla Jay, Deborah Jenson, Douglas Kellner, Ingeborg Majer O'Sickey, Leslie W. Rabine, Andrew Ross, Sonia Rykiel, Carol Shloss, Kaja Silverman, Maureen Turim, and Iris Marion Young.
Bell-bottoms are in. Bell-bottoms are out. Bell-bottoms are back in again. Fads constantly cycle and recycle through popular culture, each time in a slightly new incarnation. The term “retro” has become the buzzword for describing such trends, but what does it mean? Elizabeth Guffey explores here the ambiguous cultural meanings of the term and reveals why some trends just never seem to stay dead.
Drawing upon a wealth of original research and entertaining anecdotal material, Guffey unearths the roots of the term “retro” and chronicles its evolving manifestations in culture and art throughout the last century. Whether in art, design, fashion, or music, the idea of retro has often meant a reemergence of styles and sensibilities that evoke touchstones of memory from the not-so-distant past, ranging from the drug-induced surrealism of psychedelic art to the political expression of 1970s afros.
Guffey examines how and why the past keeps coming back to haunt us in a variety of forms, from the campy comeback of art nouveau nearly fifty years after its original decline, to the infusion of art deco into the kitschy glamor of pop art, to the recent popularity of 1980s vogue. She also considers how advertisers and the media have employed the power of such cultural nostalgia, using recycled television jingles, familiar old advertising slogans, and famous art to sell a surprising range of products.
An engrossing, unprecedented study, Retro reveals the surprising extent to which the past is embedded in the future.
A remarkable anthology of key writings that parallels the history of fashion with modern life
Writing more than a century before Vogue, no less a figure than G. W. F. Hegel reviewed the fashion of his day and found it wanting because, in becoming outmoded so quickly, it drew attention away from the timeless beauty of the human form. And Hegel is not unique among philosophers in his interest in fashion’s role; for more than 250 years, social thinkers have considered fashion—its transitive nature, the conformity it inspires, the vast range of its influence—as a defining feature of modern life.
In The Rise of Fashion, Daniel Leonhard Purdy brings together key writings from the Enlightenment to the twentieth century that explore fashion as the ultimate expression of modernity. Making available many previously untranslated or otherwise unfamiliar works from French, German, and English, Purdy establishes an extraordinary lineage of fashion commentary dating back to Mandeville and Voltaire, which laid the groundwork for the writings on commodity culture of Adorno, Benjamin, and the Frankfurt School. From critiques of aristocratic excess to accounts of fashion’s influence on our ideals of masculinity or femininity, from the figure of the dandy and the eroticism of clothing to the class politics of fashion, this landmark reader includes works by philosophers (Carlyle, Rousseau, Georg Simmel) and social theorists (Herbert Spencer, Veblen), as well as writers (Goethe, Baudelaire, Mallarmé, Wilde) and critics (Karl Kraus, Adolf Loos, Simone de Beauvoir).Collecting and contextualizing many of the earliest and most significant formulations of fashion theory, The Rise of Fashion provocatively examines the proposition that to be modern is to be fashionable.
Dandyism was initially imposed on black men in eighteenth-century England, as the Atlantic slave trade and an emerging culture of conspicuous consumption generated a vogue in dandified black servants. “Luxury slaves” tweaked and reworked their uniforms, and were soon known for their sartorial novelty and sometimes flamboyant personalities. Tracing the history of the black dandy forward to contemporary celebrity incarnations such as Andre 3000, Miller explains how black people became arbiters of style and how they have historically used the dandy’s signature tools—clothing, gesture, and wit—to break down limiting identity markers and propose new ways of fashioning political and social possibility in the black Atlantic world. With an aplomb worthy of her iconographic subject, she considers the black dandy in relation to nineteenth-century American literature and drama, W. E. B. Du Bois’s reflections on black masculinity and cultural nationalism, the modernist aesthetics of the Harlem Renaissance, and representations of black cosmopolitanism in contemporary visual art.
To celebrate the acquisition of the archive of distinguished artist Tom Phillips, the Bodleian Library asked the artist to assemble and design a series of books drawing on his themed collection of over 50,000 photographic postcards. These encompass the first half of the twentieth century, a period in which, thanks to the ever cheaper medium of photography, ordinary people could afford to own portraits of themselves. Each of the books in the series contains two hundred images chosen from a visually rich vein of social history. Their covers also feature thematically linked paintings, specially created for each title, from Phillips’s signature work, A Humument.
Women & Hats explores the remarkable range found in the world of millinery, from outrageous Edwardian creations to the inventive austerities of World War II. Each of these unique and visually stunning books give a rich glimpse of forgotten times and will be greatly valued by art and history lovers alike.
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