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Global Fashion Brands
Style, Luxury and History
Edited by Joseph H. Hancock II, Gjoko Muratovski, Veronica Manlow, and Anne Peirson-Smith
Intellect Books, 2014
Fashion branding is more than just advertising. It helps to encourage the purchase and repurchase of consumer goods from the same company. While historically fashion branding has primarily focused on consumption and purchasing decisions, recent scholarship suggests that branding is a process that needs to be analyzed from a style, luxury, and historical pop cultural view using critical, ethnographic, individualistic, or interpretive methods.

In this collection, the contributors explore the meaning behind fashion branding in the context of the contested power relations underpinning the production, marketing, and consumption of style and fashion as part of our global culture. 
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Luxury, Blue Lace
S. Brook Corfman
Autumn House Press, 2019
Often, the fact of being an individual can seem wildly at odds with the experience of containing multitudes. In Luxury, Blue Lace, S. Brook Corfman takes the reader through this complicated experience of selfhood and its multitudes, exploring the many overlapping identities a single person can contain. Corfman’s poems conjure a host of identities and selves both living and dead, gesturing towards the complex way memory and loss can inhabit us. Formed by experience, history, and the strictures of gender, the poems dwell on the challenges of fully knowing and understanding the diverse parts of a subject. While they seek out a full form for the individual, they also relish the complex multiplicity of the identities that arise through self-exploration and self-knowledge. Luxury, Blue Lace was the winner of the Autumn House Rising Writer Prize in 2018.
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front cover of Luxury, Blue Lace
Luxury, Blue Lace
S. Brook Corfman
Autumn House Press, 2019
Often, the fact of being an individual can seem wildly at odds with the experience of containing multitudes. In Luxury, Blue Lace, S. Brook Corfman takes the reader through this complicated experience of selfhood and its multitudes, exploring the many overlapping identities a single person can contain. Corfman’s poems conjure a host of identities and selves both living and dead, gesturing towards the complex way memory and loss can inhabit us. Formed by experience, history, and the strictures of gender, the poems dwell on the challenges of fully knowing and understanding the diverse parts of a subject. While they seek out a full form for the individual, they also relish the complex multiplicity of the identities that arise through self-exploration and self-knowledge. Luxury, Blue Lace was the winner of the Autumn House Rising Writer Prize in 2018.
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Mahogany
The Costs of Luxury in Early America
Jennifer L. Anderson
Harvard University Press, 2012

In the mid-eighteenth century, colonial Americans became enamored with the rich colors and silky surface of mahogany. This exotic wood, imported from the West Indies and Central America, quickly displaced local furniture woods as the height of fashion. Over the next century, consumer demand for mahogany set in motion elaborate schemes to secure the trees and transform their rough-hewn logs into exquisite objects. But beneath the polished gleam of this furniture lies a darker, hidden story of human and environmental exploitation.

Mahogany traces the path of this wood through many hands, from source to sale: from the enslaved African woodcutters, including skilled “huntsmen” who located the elusive trees amidst dense rainforest, to the ship captains, merchants, and timber dealers who scrambled after the best logs, to the skilled cabinetmakers who crafted the wood, and with it the tastes and aspirations of their diverse clientele. As the trees became scarce, however, the search for new sources led to expanded slave labor, vicious competition, and intense international conflicts over this diminishing natural resource. When nineteenth-century American furniture makers turned to other materials, surviving mahogany objects were revalued as antiques evocative of the nation's past.

Jennifer Anderson offers a dynamic portrait of the many players, locales, and motivations that drove the voracious quest for mahogany to adorn American parlors and dining rooms. This complex story reveals the cultural, economic, and environmental costs of America’s growing self-confidence and prosperity, and how desire shaped not just people’s lives but the natural world.

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Pleasures in Socialism
Leisure and Luxury in the Eastern Bloc
David Crowley
Northwestern University Press, 2010

Much has been written about the workings of communist governments in the USSR and the Soviet bloc, yet there is still a great deal to explore regarding their relationship to the everyday lives of the citizens living under them. This third volume builds on the editors’ Style and Socialism and Socialist Spaces, showing how the rise of consumer culture took a unique form in these countries.

Essays from top scholars address topics ranging from fashion and game shows to smoking and camping. The authors of the essays in this collection investigate the ways in which pleasurable activities, like many other facets of daily life, were both a space in which these communist governments tried to insinuate themselves and thereby further expand the reach of their authority,

and also an opportunity for people to assert their individuality.

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The Vice of Luxury
Economic Excess in a Consumer Age
David Cloutier
Georgetown University Press, 2015

Luxury. The word alone conjures up visions of attractive, desirable lifestyle choices, yet luxury also faces criticism as a moral vice harmful to both the self and society. Engaging ideas from business, marketing, and economics, The Vice of Luxury takes on the challenging task of naming how much is too much in today's consumer-oriented society.

David Cloutier’s critique goes to the heart of a fundamental contradiction. Though overconsumption and materialism make us uneasy, they also seem inevitable in advanced economies. Current studies of economic ethics focus on the structural problems of poverty, of international trade, of workers' rights—but rarely, if ever, do such studies speak directly to the excesses of the wealthy, including the middle classes of advanced economies. Cloutier proposes a new approach to economic ethics that focuses attention on our everyday economic choices. He shows why luxury is a problem, explains how to identify what counts as the vice of luxury today, and develops an ethic of consumption that is grounded in Christian moral convictions.

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