Examining the Mexican American civil rights movement through the public rhetoric of a veteran activist
Héctor P. García: Everyday Rhetoric and Mexican American Civil Rights examines the transition of Mexican Americans from political and social marginalization to civic inclusion after World War II. Focusing on the public rhetoric of veteran rights activist and physician Dr. Héctor P. García, a Mexican immigrant who achieved unprecedented influence within the U.S. political system, author Michelle Hall Kells provides an important case study in the exercise of influence, the formation of civic identity, and the acquisition of social power among this underrepresented group.
As a major influence in national twentieth-century civil rights reform, García effectively operated between Anglo and Mexican American sociopolitical structures. The volume illustrates how García, a decorated World War II veteran and founder of the American GI Forum in Texas in 1948, successfully engendered a discourse that crossed geographical, political, and cultural borders, forming associations with the working poor as well as with prominent national figures such as John F. Kennedy and Lyndon B. Johnson. Through his rhetoric and action, García publicly revealed the plight of Mexican Americans, crossing class, regional, and racial lines to improve socioeconomic conditions for his people.
Héctor P. García, which is enhanced by sixteen illustrations, contributes to rhetorical, cultural, and historical studies and offers new scholarship establishing García’s role on the national front, effectively tracing Garcia’s legacy of resistance, the process of achieving enfranchisement, and the role of racism in the evolution from social marginalization to national influence.
World War II marked a turning point for Mexican Americans that fundamentally changed their expectations about how they should be treated by the greater U.S. society. The experiences of fighting alongside white Americans in the military, as well as of working in factory jobs for wages equal to those of Anglo workers, made Mexican Americans less willing to tolerate the second-class citizenship that had been their lot before the war. Having proven their loyalty and "Americanness" during World War II, Mexican Americans in the postwar years wanted to have the civil rights they knew they had earned.
In this book, Richard Griswold del Castillo and Richard Steele investigate how the World War II experiences of Mexican Americans galvanized their struggle for civil rights and how the U.S. government responded to the needs and aspirations of Mexican Americans. The authors demonstrate, for example, that the U.S. government "discovered" Mexican Americans during World War II and set about addressing some of their problems as a way of forestalling a sense of grievance and disaffection that might have made the Mexican American community unwilling to support the war effort. The authors also show that, as much or more than governmental programs, the personal wartime experiences of Mexican Americans formed their civil rights consciousness. The book concludes with a selection of key essays and historical documents from the World War II period that collectively gives a first-person understanding of the civil rights struggles of Mexican Americans.
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