12 books match the query 'Alternative medicine'
Michael S. Goldstein
Temple University Press, 1999
Rafael Campo
Duke University Press, 2013
Michael H. Cohen
University of Michigan Press, 2000
Hans A. Baer
University of Wisconsin Press, 2001
Examining medical pluralism in the United States from the Revolutionary War period through the end of the twentieth century, Hans Baer brings together in one convenient reference a vast array of information on healing systems as diverse as Christian Science, osteopathy, acupuncture, Santeria, southern Appalachian herbalism, evangelical faith healing, and Navajo healing.
In a country where the dominant paradigm of biomedicine (medical schools, research hospitals, clinics staffed by M.D.s and R.N.s) has been long established and supported by laws and regulations, the continuing appeal of other medical systems and subsystems bears careful consideration. Distinctions of class, Baer emphasizes, as well as differences in race, ethnicity, and gender, are fundamental to the diversity of beliefs, techniques, and social organizations represented in the phenomenon of medical pluralism.
Baer traces the simultaneous emergence in the nineteenth century of formalized biomedicine and of homeopathy, botanic medicine, hydropathy, Christian Science, osteopathy, and chiropractic. He examines present-day osteopathic medicine as a system parallel to biomedicine with an emphasis on primary care; chiropractic, naturopathy, and acupuncture as professionalized heterodox medical systems; homeopathy, herbalism, bodywork, and lay midwifery in the context of the holistic health movement; Anglo-American religious healing; and folk medical systems, particularly among racial and ethnic minorities. In closing he focuses on the persistence of folk medical systems among working-class Americans and considers the growing interest of biomedical physicians, pharmaceutical and healthcare corporations, and government in the holistic health movement
Colleen Derkatch
University of Chicago Press, 2016
Jeremy Tirrell and Kate Maddalena
University of Alabama Press, 2026
A critical exploration of how Gothic tropes infiltrate wellness discourse, revealing the rhetorical forces behind our cultural obsession with food, health, and bodily control.
Disgustatory! A Gothic Rhetoric of Consumption unearths the darkness behind modern obsessions with food, health, and bodily optimization. In this provocative and richly interdisciplinary work, Jeremy Tirrell and Kate Maddalena argue that contemporary discourses around food, medicine, and the body are steeped in Gothic rhetoric—where the promise of purity and control is shadowed by monstrosity, abjection, and the uncanny.
From Soylent and nootropics to probiotics and lab-grown meat, Tirrell and Maddalena show how wellness discourse is haunted by Gothic tropes: body horror, hybridity, and existential dread. Wellness culture, they argue, is not merely pseudoscience or fraud but a complex, persuasive rhetoric that blurs science and myth, purity and decay, medicine and mysticism.
Disgustatory! offers a fresh framework: a “Gothic rhetoric of consumption” that explains why we are drawn to weird diets, digital detoxes, and miracle cures. Through case studies of strange substances and stranger practices—Reddit fasting rituals, magic dirt supplements, fecal transplants— Tirrell and Maddalena reveal how fear, fascination, and the fantasy of bodily control animate our health choices. Each chapter explores a rhetorical element—quantification, hybridity, abjection, optimization, and regulation—to show how food becomes a site of cultural anxiety and existential longing. This book will appeal to rhetoricians, scholars of science and technology studies, cultural theorists, and anyone interested in the strange intersections of health, horror, and persuasion.
Nina L. Etkin
University of Arizona Press, 2006
Michael H. Cohen
University of Michigan Press, 2002
Fred M. Frohock
University of Chicago Press, 1992
Mei Zhan
Duke University Press, 2009
Whether discussing the presentation of Chinese medicine at a health fair sponsored by a Silicon Valley corporation, or how the inclusion of a traditional Chinese medicine clinic authenticates the “California” appeal of an upscale residential neighborhood in Shanghai, Zhan emphasizes that unexpected encounters and interactions are not anomalies in the structure of Chinese medicine. Instead, they are constitutive of its irreducibly complex and open-ended worlds. Zhan proposes an ethnography of “worlding” as an analytic for engaging and illuminating emergent cultural processes such as those she describes. Rather than taking “cultural difference” as the starting point for anthropological inquiries, this analytic reveals how various terms of difference—for example, “traditional,” “Chinese,” and “medicine”—are invented, negotiated, and deployed translocally. Other-Worldly is a theoretically innovative and ethnographically rich account of the worlding of Chinese medicine.
McGuire, Meredith
Rutgers University Press, 1988

American Library Association, 2010