List of Acronyms
List of Figures and Tables
Introduction: The Kaleidoscope of Text and Context in Communication
Jan Servaes
2. Powerful Beyond Measure? Measuring Complex Systemic Change in Collaborative Settings
Adinda Van Hemelrijck
Part 1: Sustainable Social Change
3. The Global Agenda: Technology, Development, and Sustainable Social Change
Toks Dele Oyedemi
4. ICTs and Mobile Phones for Development in Sub-Saharan African Region
Tokunbo Ojo
5. Fair Trade Practices in Contemporary Bangledeshi Society: The Case of Aarong
Fadia Hasan
6. Asserting Contested Power: Exploring the Control Resistance Dialectic in the World Trade Organization’s Discourse of Globalisation
Rachel Stohr
Part 2: (New) Media for Social Change
7. Revolutions, Social Media, and the Digitization of Dissent: Communicating Social Change in Egypt
Emily Polk
8. Two Cases and Two Paradigms: Connecting Every Village Project and CSO Web2.0 Project in China
Song Shi
9. From Liberation to Oppression: Exploring Activism through the Arts in Authoritarian Zimbabwe
Verity Norman
Part 3: Culture and Participation
10. Right to Communicate, Public Participation, and Democratic Development in Thailand
Boonlert Supadhiloke
11. The Child Reporter’s Initiative in India: A Culture-Centered Approach to Participation
Lalatendu Acharya and Mohan Jyoti Dutta
12. Advancing a Pedagogy of Social Change in Post-Katrina New Orleans: Participatory Communication in a Time of Crisis
David J. Park and Leslie Richardson
13. Gender as a Variable in the Framing of Homelessness
Solina Richter, Katharina Kovacs Burns, Ramadimetja Shirley Mogale, and Jean Chaw-Kant
Part 4: Health Communication
14. Understanding the Spread of HIV/AIDS in Thailand
Patchanee Malikhao
15. Framing Illness and Health on the USAID Website of Senegal
Joelle Cruz
16. Communication for Social Change in Kenya: Using DVD-led Discussion to Challenge HIV/AIDS Stigma among Health Workers
Katrina Philips and Betty Chirchir
17. Effect of a Public Service Announcement on Couple Testing for HIV in Uganda on Beliefs and Intent to Act
Jyotika Ramaprasad
18. Crime and Punishment: Infidelity in Telenovelas and Implications for Latina Adolescent Health
Tilly A. Gurman
Conclusion: Communication for Sustainable Social Change Is Possible, but not Inevitable
Jan Servaes
Contributors
Authors Index
Subject Index