One woman’s quest for a great bagel becomes a poignant pursuit of culture and belonging.
Bagels have always been Jen Rubin’s cultural comfort food. Born and raised in New York City, she grew up on family gatherings anchored by sprawling bagel spreads. But after moving to Wisconsin thirty years ago, she struggled to maintain ties to her Jewish heritage—including a bagel worthy of her New York upbringing. When her mother’s death leads her to revisit her roots, Rubin embarks on a deeply personal mission: to discover whether the Midwest can produce a quality, authentic bagel. What begins as a search for comfort and connection becomes an enlightening exploration of food, identity, and belonging.
In The Great Midwest Bagel Quest, Rubin visits Chicago and St. Louis, Detroit and Ann Arbor, the Twin Cities, and Madison and Milwaukee—with a couple of side trips to New York City—sampling dozens of bagels, meeting artisan bakers, and exploring the histories of Jewish communities across the region. Along the way, she challenges the assumption that the Midwest has never produced truly authentic bagels.
Blending memoir, culinary history, travel narrative, and cultural reporting, Rubin uncovers a rich but overlooked bagel tradition while reflecting on her own complicated relationship with home. As she traces the evolution of the bagel from Jewish immigrant staple to mass-market commodity to the innovative artisanal varieties being produced today, she begins to see an evolution in her own relationship to her Jewish and familial traditions.
Warm, witty, and illuminating, The Great Midwest Bagel Quest is a fresh contribution to food writing that will appeal to readers of culinary history, immigrant history, and memoir. Most of all, it is a celebration of how food creates and sustains community—and how the search for the perfect bagel can lead us back to our true selves.

Jen Rubin leads storytelling workshops across Wisconsin. She is a former producer of the Moth StorySlam in Madison and the former executive producer of Love Wisconsin, a statewide digital storytelling program of Wisconsin Humanities. She is a member of the Inside & Out National Advisory Committee and a producer of the Human Powered podcast on the impact of the humanities on people who are incarcerated. Rubin is the author of We Are Staying: Eighty Years in the Life ofa Family, a Store, and a Neighborhood, a memoirabout her family’s electronics store on Manhattan’s Upper West Side.