Over a forty-year career, Chicagoan Tom Burrell changed the face of advertising and revolutionized the industry’s approach to African Americans as human beings and consumers. Jason P. Chambers offers a biography of the groundbreaking creator and entrepreneur that explores Burrell’s role in building brands like McDonald’s and Coca-Cola within a deeply felt vision of folding positive images of Black people into mainstream American life. While detailing Burrell’s successes, Chambers tells a parallel story of what Burrell tried to do that sheds light on the motivations of advertising creators who viewed their work as being about more than just selling. Chambers also highlights how Burrell used his entrepreneurial gifts to build an agency that opened the door for Black artists, copywriters, directors, and other professionals to earn livings, build careers, and become leaders within the industry.
Compelling and multidimensional, Advertising Revolutionary combines archival research and interviews with Burrell and his colleagues to provide a long overdue portrait of an advertising industry legend and his times.
Introduced at the 1876 Centennial Exposition and powered by an historic advertising campaign, Hires Root Beer—launched 10 years before Coca-Cola—blazed the trail for development of the American soft drink industry. Its inventor, Charles Elmer Hires, has been described as “a tycoon with the soul of a chemist.” In addition to creating root beer, Hires, a devoted family man and a pillar of the Quaker community, became a leading importer of botanical commodities, an authority on the vanilla bean. Starting from scratch, he also built one of the world’s largest condensed milk companies.
Charles E. Hires and the Drink that Wowed a Nation chronicles the humble origin and meteoric business success of this extraordinary entrepreneur. Author Bill Double uses published interviews, correspondence, newspaper reports, magazine articles, financial data, and a small family archive to tell this story of native ingenuity. Here, the rough-hewn capitalism of the gilded age, the evolution of the neighborhood drugstore, the rise of advertising in creating mass markets, and the emerging temperance movement all come together in a biography that, well, fizzes with entrepreneurial spirit.
The demise of state-owned enterprises, the transformation of collectives into shareholding cooperatives, and the creation of investment opportunities through stock markets indicate China's movement from a socialist, state-controlled economy toward a socialist market economy. Yet, contrary to high expectations that China's new enterprises will become like corporations in capitalist countries, management often remains under the control of the onetime bureaucrats who ran the socialist enterprises.
The concepts, definitions, and interpretations of property rights, corporate structures, and business practices in contemporary China have historical, institutional, and cultural roots. In tracing the development under founder Zhang Jian (1853-1926) and his successors of the Dasheng Cotton Mill in Nantong into a business group encompassing, among other concerns, cotton, flour, and oil mills, land development companies, and shipping firms, the author documents the growth of regional enterprises as local business empires from the 1890s until the foundation of the People's Republic in 1949. She focuses on the legal and managerial evolution of limited-liability firms in China, particularly issues of control and accountability; the introduction and management of industrial work in the countryside; and the integration and interdependency of local, national, and international markets in Republican China.
In the 1940s Henry J. Kaiser was a household name, as familiar then as Warren Buffett and Donald Trump are now. Like a Horatio Alger hero, Kaiser rose from lower-middle-class origins to become an enormously wealthy entrepreneur, building roads, bridges, dams, and housing. He established giant businesses in cement, aluminum, chemicals, steel, health care, and tourism. During World War II, his companies built cargo planes and Liberty ships. After the war, he manufactured the Kaiser-Frazer automobile. Along the way, he also became a major force in the development of the western United States, including Hawaii.
Henry J. Kaiser: Builder in the Modern American West is the first biography of this remarkable man. Drawing on a wealth of archival material never before utilized, Mark Foster paints an evenhanded portrait of a man of driving ambition and integrity, perhaps the ultimate "can-do" capitalist. He covers Kaiser's entire life (1882–1967), emphasizing many business ventures. He demonstrates that Kaiser was the prototypical "frontier" entrepreneur who often used government and union support to tame the "wilderness."
Though today the Kaiser industries are no longer under family management, the Kaiser legacy remains great. Kaiser played a major role in building the Hoover, Bonneville, Grand Coulee, and Shasta dams. The Kaiser-Permanente Medical Care Program still provides comprehensive health care for millions of subscribers. Kaiser-planned communities remain in Los Angeles; San Francisco; Portland, Oregon; and Boulder City, Nevada. Kaiser Engineers was actively engaged in hundreds of huge construction jobs across the nation and around the world.
U.S. and business historians, scholars of the modern West, and general readers will all find much to absorb them in this well-written biography.
The documentary biography of Jacques Legardeur de Saint-Pierre, an officer in the Troupes de la Marine, who served throughout New France, sheds new light on the business activity of French colonial officers stationed in the West. Many of the eighty previously untranslated documents in Jacques Legardeur de Saint-Pierre demonstrate the extent and profitability of Saint-Pierre's pursuit of business activities while performing official duties in eighteenth-century French North America. The quest for profit permeated Saint- Pierre's career, particularly his command of the Western Sea Post after he succeeded the fabled Pierre Gaultier de Varennes et de la Vérendrye. Saint-Pierre and his secret partner General Jacques-Pierre de Taffanel de La Jonquière, Intendant François Bigot, and Meret, secretary to La Jonquière, used their positions to engage in extensive trade, especially brandy, with the Cree and Assiniboine northwest of Lake Superior. Saint-Pierre's activities provide fresh insights into the North American fur trade.
The Martínez del Río family was a vigorous contestant in the highly politicized economy of early national Mexico. David Walker’s case study of its successes and failures provides a unique insider’s view of the trials and tribulations of doing business in a hostile environment. The family’s ordeal in Mexico—a series of personal dislocations and traumas—mirrored the painful contractions of an old society reluctantly giving birth to a new nation.
Using previously undiscovered primary source materials (including the private correspondence and business records of the family, public notary documents, transcripts of judicial proceedings, and the archives of Mexico’s Ministry of Foreign Relations and the British Foreign Office), Walker employs family history to analyze problems relating more generally to the development of state and society in newly independent Mexico.
The processes of socioeconomic formation in Mexico differed from those of Western Europe and the United States; accordingly, entrepreneurial activity had markedly contrasting implications for economic development and class formation. In the downwardly spiraling economy of nineteenth-century Mexico, economic activity was a zero-sum game. No new wealth was being created; most sectors remained stagnant and unproductive. To make their fortunes, empresarios, the Mexican capitalists, could not rely on income generated from authentic economic growth. Instead, they exploited the arbitrary acts of the interventionist Mexican state, which proscribed the free movement of factors within the marketplace. Speculation in the public debt took the place of more substantive undertakings. Coercive state power was diverted to create artificial environments in which otherwise inefficient and unproductive enterprises could flourish. But however well the empresarios might imitate the outward forms of industrial capitalism, they could not unlock the productive capacity of the Mexican economy. Instead, they and their allies and rivals engaged in destructive struggles to manipulate the state for personal gain, to the detriment of class interests, economic growth, and political stability.
Redefining the way we view business success, Pamela Laird demolishes the popular American self-made story as she exposes the social dynamics that navigate some people toward opportunity and steer others away. Who gets invited into the networks of business opportunity? What does an unacceptable candidate lack? The answer is social capital—all those social assets that attract respect, generate confidence, evoke affection, and invite loyalty.
In retelling success stories from Benjamin Franklin to Andrew Carnegie to Bill Gates, Laird goes beyond personality, upbringing, and social skills to reveal the critical common key—access to circles that control and distribute opportunity and information. She explains how civil rights activism and feminism in the 1960s and 1970s helped demonstrate that personnel practices violated principles of equal opportunity. She evaluates what social privilege actually contributes to business success, and analyzes the balance between individual characteristics—effort, innovation, talent—and social factors such as race, gender, class, and connections.
In contrasting how Americans have prospered—or not—with how we have talked about prospering, Laird offers rich insights into how business really operates and where its workings fit within American culture. From new perspectives on entrepreneurial achievement to the role of affirmative action and the operation of modern corporate personnel systems, Pull shows that business is a profoundly social process, and that no one can succeed alone.
Leroy Daniels was born in 1882 near Adair, Iowa. When he was ten, his father gave him a pony and a checkbook and sent him out to buy cattle. By the time he was sixteen, he was alone on a ranch in Montana with a herd of seventy wild horses to break. At twenty-one, he was trading horses in the Chicago stockyards, where he told Henry Ford that a horse was better than a car any day. At one hundred, he retired to tell his memoirs.
The years in between are well worth reading about. Lee Daniels followed a plow all day long, worked coal to make ends meet, raised and traded and sold all manner of four-legged stock. But horses were always part of his life. Daniels traded them in Chicago for decades, sold them to Italy, England, France, and Belgium during World War I, inspected them for the army once the U.S. joined the Allies, bought them for eighty dollars in the morning and sold them for thousands by noon. He handled show horses, work horses, and trick horses, traveled the country over to fill his show barn with the best of them, befriended, understood, and loved them.
These pages tell the tale of a unique and vigorous American whose every word reveals his love of this land and its animals. If you weren't lucky enough to live like Lee Daniels, reading about his life is the next best thing.
In spite of the hopes raised and achievements attained by the “Green Revolution,” the less developed rural countries of the world still must struggle for economic growth. Social scientists now focus on the human dimension of development. They search for change agents—men and women who have the initiative to cast aside traditional techniques and who are willing to introduce modern methods to their communities.
The Village Entrepreneur is a timely update on the new strategy of development. With financial backing from the Ford Foundation and the Indian government, Wayne G. Broehl and his associates undertook a comprehensive study of the village entrepreneur in South India. They interviewed hundreds of rural businessmen and attempted to pinpoint the qualities that distinguished change agents from their tradition-bound comrades. Further, they attempted to define the ways in which these agents can be used as conduits of progress. A significant section of the book describes a pilot program established to engender innovative attitudes. The book also provides a working model that will help apply the concept of change agents to other fields and other countries.
A categorical, but controversial, assumption of this work is that change is the sine qua non of development. Broehl believes that such change will necessarily be both economic and social and is likely to be political as well. Realistically presented and forcefully expressed, his findings are a strong contribution to recent development theory.
When the White House Calls tells the life story of John Price, one of Utah’s most prominent citizens, beginning with his birth in Germany through his years as a successful builder and real estate developer—with business interests in broadcasting, manufacturing, distribution, and banking—to his life as a diplomat. Born in Berlin on August 18, 1933, Hans Joachim Praiss was five years old when he and his family fled Nazi Germany in April 1939. The family found temporary refuge in Panama, finally arriving at Ellis Island in September 1940 and settling in New York City. Following the advice of a professor at CCNY, Price traveled west to fulfill a geology fieldwork course requirement, but upon seeing the snow-capped mountains surrounding Salt Lake City, knew he would stay. He earned his Bachelor of Science in Geological Engineering from the University of Utah in 1956. He practiced in that field before tiring of the often rigorous travel requirements and the desolate nature of the work. He soon turned to new opportunities.
Years later, after operating successful business enterprises throughout the Intermountain region and nationally, and serving on numerous local, state, and national boards, Price had become the consummate entrepreneur, businessman, and community leader. He was ready to serve his country when the White House called. In February 2002 he was sworn in as U.S. Ambassador to the Republic of Mauritius, the Republic of Seychelles, and the Union of the Comoros, three Indian Ocean island nations off the east coast of Africa, where he served until 2005.
In this telling autobiography, John Price focuses on his years as an ambassador and includes his thoughts on the future of sub-Saharan Africa. The account of his service as a diplomat offers readers a view of the daily life of an ambassador—the protocol for official meetings with heads of state, the routine of the office, the process of handling official communications, and the intricacies of diplomacy. More than that, in a world concerned with the global war on terror, he reflects on the three island nations where he served and on the region’s increasing strategic importance to the national security of the United States.
In the years since the 2001 attacks on the World Trade Center and the Pentagon, the al-Qaeda movement has grown and its members have dispersed throughout the world, including the region known as the Horn of Africa and East Africa. Price calls attention to the vulnerability of sub-Saharan Africa as a haven for terrorists, and the critical need for our engagement of this desperate continent with economic development, health care, and education to counter this threat. His concern for this region of Africa is carefully articulated in the text, as well as in interviews (included as appendixes) with notable country leaders. When the White House Calls is a compelling story of the American Dream realized, and the importance of service to country. This is a book that will both educate and inspire young people, their mentors, and others, as they work to make a difference in the world.
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