front cover of Capitalism and Cartography in the Dutch Golden Age
Capitalism and Cartography in the Dutch Golden Age
Elizabeth A. Sutton
University of Chicago Press, 2015
In Capitalism and Cartography in the Dutch Golden Age, Elizabeth A. Sutton explores the fascinating but previously neglected history of corporate cartography during the Dutch Golden Age, from ca. 1600 to 1650. She examines how maps were used as propaganda tools for the Dutch West India Company in order to encourage the commodification of land and an overall capitalist agenda.

Building her exploration around the central figure of Claes Jansz Vischer, an Amsterdam-based publisher closely tied to the Dutch West India Company, Sutton shows how printed maps of Dutch Atlantic territories helped rationalize the Dutch Republic’s global expansion. Maps of land reclamation projects in the Netherlands, as well as the Dutch territories of New Netherland (now New York) and New Holland (Dutch Brazil), reveal how print media were used both to increase investment and to project a common narrative of national unity. Maps of this era showed those boundaries, commodities, and topographical details that publishers and the Dutch West India Company merchants and governing Dutch elite deemed significant to their agenda. In the process, Sutton argues, they perpetuated and promoted modern state capitalism.
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Commercial Visions
Science, Trade, and Visual Culture in the Dutch Golden Age
Dániel Margócsy
University of Chicago Press, 2014
Entrepreneurial science is not new; business interests have strongly influenced science since the Scientific Revolution. In Commercial Visions, Dániel Margócsy illustrates that product marketing, patent litigation, and even ghostwriting pervaded natural history and medicine—the “big sciences” of the early modern era—and argues that the growth of global trade during the Dutch Golden Age gave rise to an entrepreneurial network of transnational science.
           
Margócsy introduces a number of natural historians, physicians, and curiosi in Amsterdam, London, St. Petersburg, and Paris who, in their efforts to boost their trade, developed modern taxonomy, invented color printing and anatomical preparation techniques, and contributed to philosophical debates on topics ranging from human anatomy to Newtonian optics. These scientific practitioners, including Frederik Ruysch and Albertus Seba, were out to do business: they produced and sold exotic curiosities, anatomical prints, preserved specimens, and atlases of natural history to customers all around the world. Margócsy reveals how their entrepreneurial rivalries transformed the scholarly world of the Republic of Letters into a competitive marketplace.
           
Margócsy’s highly readable and engaging book will be warmly welcomed by anyone interested in early modern science, global trade, art, and culture.
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Faith on the Margins
Catholics and Catholicism in the Dutch Golden Age
Charles H. Parker
Harvard University Press, 2008

In the wake of the 1572 revolt against Spain, the new Dutch Republic outlawed Catholic worship and secularized all church property. Calvinism prevailed as the public faith, yet Catholicism experienced a resurgence in the first half of the seventeenth century, with membership rivaling that of the Calvinist church. In a wide-ranging analysis of a marginalized yet vibrant religious minority, Charles Parker examines this remarkable revival.

It had little to do with the traditional Dutch reputation for tolerance. A keen sense of persecution, combined with a vigorous program of reform, shaped a movement that imparted meaning to Catholics in a Protestant republic. A pastoral organization known as the Holland Mission emerged to establish a vigorous Catholic presence. A chronic shortage of priests enabled laymen and women to exercise an exceptional degree of leadership in local congregations. Increased interaction between clergy and laity reveals a picture that differs sharply from the standard account of the Counter-Reformation's clerical dominance and imposition of church reform on a reluctant populace.

There were few places in early modern Europe where a proscribed religious minority was so successful in remaining a permanent fixture of society. Faith on the Margins casts light on the relationship between religious minorities and hostile environments.

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front cover of The Life of Romeyn de Hooghe 1645-1708
The Life of Romeyn de Hooghe 1645-1708
Prints, Pamphlets, and Politics in the Dutch Golden Age
Henk van Nierop
Amsterdam University Press, 2018
Romeyn de Hooghe was the most inventive and prolific etcher of the later Dutch Golden Age. The producer of wide-ranging book illustrations, newsprints, allegories, and satire, he is best known as the chief propaganda artist working for stadtholder and king William III. This study, the first book-length biography of de Hooghe, narrates how his reputation became badly tarnished when he was accused of pornography, fraud, larceny, and atheism. Traditionally regarded as a godless rogue, and more recently as an exponent of the Radical Enlightenment, de Hooghe emerges in this study as a successful entrepreneur, a social climber, and an Orangist spin doctor. A study in seventeenth-century political culture and patronage, focusing on spin and slander, this book explores how artists, politicians, and hacks employed literature and the visual arts in political discourse, and tried to capture their readership with satire, mockery, fun, and laughter.
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The Lute in the Dutch Golden Age
Musical Culture in the Netherlands ca. 1580-1670
Jan W. J. Burgers
Amsterdam University Press, 2014
Closely associated with the social elite, the lute occupied a central place in the culture of the Dutch Golden Age. In this first comprehensive study of the instrument’s role in seventeenth-century Netherlands, Jan W. J. Burgers explores how it functioned as the universal means of solo music making, group performance, and accompaniment. He showcases famous and obscure musicians; lute music in books and manuscripts; lute makers and the international lute trade; and the instrument’s place in Dutch literature and art of the period.

Enhanced by beautiful illustrations, this study constitutes an important contribution to our knowledge about the lute and its Golden Age heyday.
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front cover of Sex, Drugs and Rock 'n' Roll in the Dutch Golden Age
Sex, Drugs and Rock 'n' Roll in the Dutch Golden Age
Benjamin B. Roberts
Amsterdam University Press, 2018
Binge drinking and illicit sex were just as common in the Dutch Golden Age as they are today, if not more so. Sex, Drugs and Rock 'n' Roll in the Dutch Golden Age is a compelling narrative about the generation of young men that came of age in the Dutch Republic during the economic boom of the early seventeenth century. Contrary to their parents' wishes, the younger generation grew up in luxury and wore extravagant clothing, grew their hair long, and squandered their time drinking and smoking. They created a new youth culture with many excesses; one that we today associate with the counterculture generation of the 1960s.With his engaging storytelling style and humorous anecdotes, Roberts convincingly reveals that deviant male youth behavior is common to all times, especially periods when youngsters have too much money and too much free time on their hands.
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Tulipmania
Money, Honor, and Knowledge in the Dutch Golden Age
Anne Goldgar
University of Chicago Press, 2007
In the 1630s the Netherlands was gripped by tulipmania: a speculative fever unprecedented in scale and, as popular history would have it, folly. We all know the outline of the story—how otherwise sensible merchants, nobles, and artisans spent all they had (and much that they didn’t) on tulip bulbs. We have heard how these bulbs changed hands hundreds of times in a single day, and how some bulbs, sold and resold for thousands of guilders, never even existed. Tulipmania is seen as an example of the gullibility of crowds and the dangers of financial speculation.
           
But it wasn’t like that. As Anne Goldgar reveals in Tulipmania, not one of these stories is true. Making use of extensive archival research, she lays waste to the legends, revealing that while the 1630s did see a speculative bubble in tulip prices, neither the height of the bubble nor its bursting were anywhere near as dramatic as we tend to think. By clearing away the accumulated myths, Goldgar is able to show us instead the far more interesting reality: the ways in which tulipmania reflected deep anxieties about the transformation of Dutch society in the Golden Age.
           
“Goldgar tells us at the start of her excellent debunking book: ‘Most of what we have heard of [tulipmania] is not true.’. . . She tells a new story.”—Simon Kuper, Financial Times
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