front cover of Favored Flowers
Favored Flowers
Culture and Economy in a Global System
Catherine Ziegler
Duke University Press, 2007
Billions of fresh-cut flowers are flown into the United States every year, allowing Americans to choose from a broad array of blooms regardless of the season. Favored Flowers is a lively investigation of the worldwide production and distribution of fresh-cut flowers and their consumption in the New York metropolitan area. In an ethnography filled with roses, orchids, and gerberas, flower auctions, new hybrids, and new logistical systems, Catherine Ziegler unravels the economic and cultural strands of the global flower market. She provides an historical overview of the development of the cut flower industry in New York from the late nineteenth century to 1970, and on to its ultimate transformation from a domestic to a global industry. As she points out, cut flowers serve no utilitarian purpose; rather, they signal consumers’ social and cultural decisions about expressing love, mourning, status, and identity. Ziegler shows how consumer behavior and choices have changed over time and how they are shaped by the media, by the types of available flowers, and by flower retailing.

Ziegler interviewed more than 250 people as she followed flowers along the full length of the commodity chain, from cuttings in Europe and Latin America to vases in and around New York. She examines the daily experiences of flower growers in the Netherlands and Ecuador, two leading exporters of flowers to the United States. Primary focus, though, is on others in the commodity chain: exporters, importers, wholesalers, and retailers. She follows their activities as they respond to changing competition, supply, and consumer behavior in a market characterized by risk, volatility, and imperfect knowledge. By tracing changes in the wholesale and retail systems, she shows the recent development of two complementary commodity chains in New York and the United States generally. One leads to a high-end luxury market served by specialty florists and designers, and the other to a lower-priced mass market served by chain groceries, corner delis, and retail superstores.

[more]

logo for Pluto Press
From Fear to Fraternity
A Russian Tale of Crime, Economy and Modernity
Patricia Rawlinson
Pluto Press, 2010

The end of communism marked the re-emergence of a huge rise in organised crime across Russia and Eastern Europe. High-profile efforts to combat it have met with little success.
 
Patricia Rawlinson argues that burgeoning crime rates result not only from the failures of communism but also from the problems of free market economies.
 
Drawing on interviews with members of the Russian criminal underworld, the business community, journalists and the militia, she argues that organised crime provides us with a barometer of economic well-being, not just for Russia but for any market economy.

[more]

front cover of From Household to Empire
From Household to Empire
Society and Economy in Early Colonial New Mexico
Heather B. Trigg
University of Arizona Press, 2005
Published in cooperation with the
William P. Clements Center for Southwest Studies, Southern Methodist University

Settlers at Santa Fe and outlying homesteads during the seventeenth century established a thriving economy that saw the exchange of commodities produced by indigenous peoples, settlers, and Franciscan friars for goods manufactured as far away as China, France, and Turkey. This early Spanish colonial period in New Mexico provides an opportunity to explore both economic activity within a colony and the relations between colony and homeland. By examining the material remains of this era from 1598 to 1680, Heather Trigg reveals a more complete picture of colonial life. Drawing on both archaeological and historical sources, Trigg analyzes the various levels of economic activity that developed: production of items in colonial households, exchanges between households, and trade between the colony and Mexico. Rather than focusing only on the flow of products and services, she also explores the social mechanisms that likely had a significant impact on the economic life of the colony. Because economic activity was important to so many aspects of daily life, she is able to show how and why colonial society worked the way it did. While focusing on the colonists, she also explores their relations with Pueblo peoples. Through her analysis of these two pools of data, Trigg generates insights not usually gleaned from the limited texts of the period, providing information about average colonists in addition to the governors and clergy usually covered in historical accounts. By using specific examples from historical documents and archaeological materials, she shows that colonists from all levels of society modified both formal and informal rules of economic behavior to better fit the reality of the colonial frontier. With its valuable comparative data on colonization, From Household to Empire provides a novel way of examining colonial economies by focusing on the maintenance and modification of social values. For all readers fascinated by the history of the Southwest, this book provides a fuller picture of life in early New Mexico than has previously been seen.
[more]

logo for University of Chicago Press
From Market-Places to a Market Economy
The Transformation of Rural Massachusetts, 1750-1850
Winifred Barr Rothenberg
University of Chicago Press, 1992
In this highly original empirical study, Winifred Barr Rothenberg documents the emergence of a market economy in rural Massachusetts between 1785 and 1800—decades before America's first industrial revolution. Drawing the data from exhaustive research in farm account books, probate documents, and town tax valuations the author makes a significant contribution to the long-standing and vigorous debate about the pace, pattern, and genesis of growth in the early American economy.

Rothenberg forcefully disputes recent historical interpretations of the preindustrial New England village as a so-called moral economy, insulated from the exigencies of the market. She discovers the simultaneous emergence of markets for farm produce, farm labor, and rural capital. Then, linking market integration to labor productivity growth and agricultural improvement, she confirms that market-led growth in Massachusetts agriculture lay at the origins of the American industrial revolution.
[more]


Send via email Share on Facebook Share on Twitter