front cover of Abstinence Cinema
Abstinence Cinema
Virginity and the Rhetoric of Sexual Purity in Contemporary Film
Casey Ryan Kelly
Rutgers University Press, 2016
Winner of the 2016 Diane Hope Book of the Year Award from the Visual Communication Division of the National Communication Association 

From the perspective of cultural conservatives, Hollywood movies are cesspools of vice, exposing impressionable viewers to pernicious sexually-permissive messages. Offering a groundbreaking study of Hollywood films produced since 2000, Abstinence Cinema comes to a very different conclusion, finding echoes of the evangelical movement’s abstinence-only rhetoric in everything from Easy A to Taken.
 
Casey Ryan Kelly tracks the surprising sex-negative turn that Hollywood films have taken, associating premarital sex with shame and degradation, while romanticizing traditional nuclear families, courtship rituals, and gender roles. As he demonstrates, these movies are particularly disempowering for young women, concocting plots in which the decision to refrain from sex until marriage is the young woman’s primary source of agency and arbiter of moral worth. Locating these regressive sexual politics not only in expected sites, like the Twilight films, but surprising ones, like the raunchy comedies of Judd Apatow, Kelly makes a compelling case that Hollywood films have taken a significant step backward in recent years. 
 
Abstinence Cinema offers close readings of movies from a wide spectrum of genres, and it puts these films into conversation with rhetoric that has emerged in other arenas of American culture. Challenging assumptions that we are living in a more liberated era, the book sounds a warning bell about the powerful cultural forces that seek to demonize sexuality and curtail female sexual agency.   
 
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front cover of Apocalypse Man
Apocalypse Man
The Death Drive and the Rhetoric of White Masculine Victimhood
Casey Ryan Kelly
The Ohio State University Press, 2020
A 2021 CHOICE Outstanding Academic Title
Exemplified by President Donald J. Trump’s slogan “Make American Great Again,” white masculinity has become increasingly organized around melancholic attachments to an imagined past when white men were still atop the social hierarchy. How and why are white men increasingly identifying as victims of social, economic, and political change? Casey Ryan Kelly’s Apocalypse Man seeks to answer this question by examining textual and performative examples of white male rhetoric—as found among online misogynist and incel communities, survivalists and “doomsday preppers,” gender-motivated mass shooters, gun activists, and political demagogues. Using sources ranging from reality television and Reddit manifestos to gun culture and political rallies, Kelly ultimately argues that death, victimhood, and fatalism have come to underwrite the constitution of contemporary white masculinity.
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front cover of Cookery
Cookery
Food Rhetorics and Social Production
Edited by Donovan Conley and Justin Eckstein
University of Alabama Press, 2020

The rhetoric of contemporary food production and consumption with a focus on social boundaries

The rhetoric of food is more than just words about food, and food is more than just edible matter. Cookery: Food Rhetorics and Social Production explores how food mediates both rhetorical influence and material life through the overlapping concepts of invention and production. The classical canon of rhetorical invention entails the process of discovering one’s persuasive appeals, whereas the contemporary landscape of agricultural production touches virtually everyone on the planet. Together, rhetoric and food shape the boundaries of shared living.
 
The essays in this volume probe the many ways that food informs contemporary social life through its mediation of bodies—human and extra-human alike—in the forms of intoxication, addiction, estrangement, identification, repulsion, and eroticism. Our bodies, in turn, shape the boundaries of food through research, technology, cultural trends, and, of course, by talking about it.
 
Each chapter explores food’s persuasive nature through a unique prism that includes intoxication, dirt, “food porn,” strange foods, and political “invisibility.” Each case offers new insights about the relations between rhetorical influence and embodied practice through food. As a whole Cookery articulates new ways of viewing food’s powers of persuasion, as well as the inherent role of persuasion in agricultural production.
 
The purpose of Cookery, then, is to demonstrate the deep rhetoricity of our modern industrial food system through critical examinations of concepts, practices, and tendencies endemic to this system. Food has become an essential topic for discussions concerned with the larger social dynamics of production, distribution, access, reception, consumption, influence, and the fraught question of choice. These questions about food and rhetoric are equally questions about the assumptions, values, and practices of contemporary public life.
 

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front cover of Hard Right
Hard Right
Muscular Rhetoric and the New Nationalism
Casey Ryan Kelly
The Ohio State University Press, 2026

A groundbreaking examination of far-right rhetoric around fitness and the human body and how such rhetoric serves white nationalist, masculinist aims.

In recent years, far-right, white-nationalist groups in the US have churned out streams of discourse glorifying “muscularity” as the ideal masculine form. This preoccupation with physical fitness—along with expressed fears of declining testosterone levels in men, race-mixing, and transgender women—all reveal the masculine bodily fantasies and anxieties that underwrite the political unconscious of the far right. In Hard Right, Casey Ryan Kelly examines the link between extreme fitness culture and fascist organizations, arguing that the human body operates as a privileged signifier of national belonging in the rhetoric of the far right.

Drawing from psychoanalytic theory, Kelly shows that far-right rhetoric constructs fantasies of recovering the “natural” or primal masculine body. These fantasies are frequently accompanied by anxieties about “soft,” disabled, and ambiguously gendered bodies, all of which are seen as signs of degeneracy that must be transformed, exiled, or eradicated for the sake of national and racial health. Through its examination of “Red Pill” fitness influencers, “bro science” conspiracy theories, far-right podcasts, and more, Hard Right ultimately shows how the cultural logics of men’s health and physical fitness converge with the political logics of white nationalism and late fascism.

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front cover of Manifesting Violence
Manifesting Violence
White Terrorism, Digital Culture, and the Rhetoric of Replacement
Casey Ryan Kelly and William Joseph Sipe
University of Alabama Press, 2025

When communication becomes the engine of white supremacist violence.

Manifesting Violence: White Terrorism, Digital Culture, and the Rhetoric of Replacement by Casey Ryan Kelly and William Joseph Sipe is a compelling exploration of how the digital world has become a fertile ground for white supremacist ideology. Through an in-depth analysis of white supremacist manifestos, online rhetoric, and the myth of “white genocide,” Kelly and Sipe uncover the disturbing ways in which digital culture facilitates the spread of racist ideology and the radicalization of individuals. By examining the language of white nationalism—calls to defend the white race, family, and children—Kelly and Sipe reveal how these messages, often disguised as entertainment or humor, gradually transform passive consumers into active participants in a dangerous ideology.

Manifesting Violence sheds light on the alarming shift from organized white supremacist groups to a decentralized digital arena where hate speech is disguised as humor and online conversations foster a culture of violence. Kelly and Sipe’s thorough investigation of this growing digital ecosystem offers a chilling glimpse into the dark underbelly of online extremism. A must-read for anyone seeking to understand the growing threat of hate-motivated violence and the urgent need to address its roots in digital culture, Kelly and Sipe offer rich insights to readers, researchers, academics, and policymakers concerned about extremism, online radicalization, and white supremacy.

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front cover of Pleasure and Pain in US Public Culture
Pleasure and Pain in US Public Culture
edited by Christopher J. Gilbert and John Louis Lucaites
University of Alabama Press, 2025
Unraveling the intricate dance of pleasure and pain in contemporary American culture
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front cover of Rhetorical Economies of Whiteness
Rhetorical Economies of Whiteness
Exploring the Intersections of Power, Privilege, and Race
Edited by Robert Asen and Casey Ryan Kelly
The Ohio State University Press, 2024
Rhetorical Economies of Whiteness examines the interplay of rhetoric, whiteness, and economics—attending not only to how economic arrangements that sustain whiteness are rhetorically enacted and legitimated but also to how rhetoric itself operates as an economy to give identities exchange value. Case studies across the volume illustrate how economic and class structures incentivize adherence to whiteness as both an identity formation and a form of symbolic capital. Some contributors investigate issues of public policy—analyzing judicial appointments, housing, and education—while others explore intersections of politics, sports, news and entertainment media, and culture. Wide-ranging, complementary methods—textual and discourse analysis, archival approaches, ethnographic interviewing and focus groups, personal narratives and storytelling—exemplify the insights gleaned from different approaches to studying intersections of race and economics across and within societies. Taken together, these essays help to explain how whiteness so quickly adapts to evade antiracist challenges and why investments in whiteness are so difficult to dislodge.

Contributors:
Godfried Asante, Robert Asen, Charles Athanasopoulos, Paulami Banerjee, Anne Bonds, Linsay M. Cramer, Derek G. Handley, V. Jo Hsu, Kelly Jensen, Casey Ryan Kelly, Kyle R. Larson, George (Guy) F. McHendry Jr., Thomas K. Nakayama, Adedoyin Ogunfeyimi, Rico Self, Stacey K. Sowards, Corinne Mitsuye Sugino
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