A comprehensive look into how Macau’s recent decades of gambling-related growth produced one of the wealthiest territories on the planet

Betting on Macau delves into the radical transformation of what was formerly the last remaining European territory in Asia, returned to the People’s Republic of China in 1999 after nearly half a millennium of Portuguese rule. Examining the unprecedented scale of its development and its key role in China’s economic revolution, Tim Simpson follows Macau’s emergence from historical obscurity to become the most profitable casino gaming locale in the world.

Identified as a UNESCO World Heritage Site and renowned for its unique blend of Chinese and Portuguese colonial-era architecture, contemporary Macau has metamorphosed into a surreal, hypermodern urban landscape augmented by massive casino megaresorts, including two of the world’s largest buildings. Simpson situates Macau’s origins as a strategic trading port and its ensuing history alongside the emergence of the global capitalist system, charting the massive influx of foreign investment, construction, and tourism in the past two decades that helped generate the territory’s enormous wealth.

Presented through a cross section of postcolonial studies and social theory with extensive insight into the global gambling industry, Betting on Macau uncovers the various roots of the territory’s lucrative casino capitalism. In turn, its trenchant analysis provides a distinctive view into China’s broader project of urbanization, its post-Mao economic reforms, and the continued rise of its consumer culture.

How have conceptions and practices of sovereignty shaped how ­Chineseness is imagined? This ethnography addresses this question through the example of Macau, a southern Chinese city that was a Portuguese colony from the 1550s until 1999. As the Portuguese administration prepared to transfer Macau to Chinese control, it mounted a campaign to convince the city’s residents, 95 percent of whom identified as Chinese, that they possessed a “unique cultural identity” that made them different from other Chinese, and that resulted from the existence of a Portuguese state on Chinese soil.

This attempt sparked reflections on the meaning of Portuguese governance that challenged not only conventional definitions of sovereignty but also conventional notions of Chineseness as a subjectivity common to all Chinese people around the world. Various stories about sovereignty and Chineseness and their interrelationship were told in Macau in the 1990s. This book is about those stories and how they informed the lives of Macau residents in ways that allowed different relationships among sovereignty, subjectivity, and culture to become thinkable, while also providing a sense of why, at times, it may not be desirable to think them.