front cover of Internal Rhetorics
Internal Rhetorics
Toward a History and Theory of Self-Persuasion
Jean Nienkamp
Southern Illinois University Press, 2001

Since its early history in Greek culture, traditional rhetorical study has focused primarily on persuasive language used in the public sphere. There has been little study, however, of what Jean Nienkamp calls internal rhetoric, which “occurs between one aspect of the self and another” inside one’s mind. Nienkamp opens the study of internal rhetoric by discussing how the concept developed alongside traditional classical and modern rhetorical theory.

Nienkamp shows how we talk to ourselves, or more specifically, how we talk ourselves into things: justifications, actions, opinions, theories. She explains that just because we see ourselves as divided, as torn in different directions by conflicting desires, duties, and social mores, it does not mean that we are fragmented, nor does it mean that we are split into discrete identities that neither interrelate nor interact.

In this groundbreaking study, Nienkamp identifies two major aspects of internal rhetoric: “the conscious ‘art’ of cultivated internal rhetoric” and “the unconscious ‘nature’ of primary internal rhetoric.” Selecting a small number of figures from the history of rhetoric—including Isocrates, Plato, Aristotle, Francis Bacon, Lord Shaftesbury, Richard Whately, Kenneth Burke, Chaim Perelman and Lucie Olbrechts-Tyteca, George Herbert Mead, and Lev Vygotsky—Nienkamp argues for a “version of the rhetorical self that takes into account both the ways we are formed by and formulate internal and external rhetorics and the ways our physical bodies act as a contributing scene—an agora—for internal rhetoric.”
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front cover of The Promise of Reason
The Promise of Reason
Studies in The New Rhetoric
Edited by John T. Gage
Southern Illinois University Press, 2011
No single work is more responsible for the heightened interest in argumentation and informal reasoning—and their relation to ethics and jurisprudence in the late twentieth century—than Chaïm Perelman and Lucie Olbrechts-Tyteca’s monumental study of argumentation, La Nouvelle Rhétorique: Traité de l'Argumentation. Published in 1958 and translated into English as The New Rhetoric in 1969, this influential volume returned the study of reason to classical concepts of rhetoric. In The Promise of Reason: Studies in The New Rhetoric, leading scholars of rhetoric Barbara Warnick, Jeanne Fahnestock, Alan G. Gross, Ray D. Dearin, and James Crosswhite are joined by prominent and emerging European and American scholars from different disciplines to demonstrate the broad scope and continued relevance of The New Rhetoric more than fifty years after its initial publication. 

Divided into four sections—Conceptual Understandings of The New Rhetoric, Extensions of The New Rhetoric, The Ethical Turn in Perelman and The New Rhetoric, and Uses of The New Rhetoric—this insightful volume covers a wide variety of topics. It includes general assessments of The New Rhetoric and its central concepts, as well as applications of those concepts to innovative areas in which argumentation is being studied, such as scientific reasoning, visual media, and literary texts. Additional essays compare Perelman’s ideas with those of other significant thinkers like Kenneth Burke and Richard McKeon, explore his career as a philosopher and activist, and shed new light on Perelman and Olbrechts- Tyteca’s collaboration. Two contributions present new scholarship based on recent access to letters, interviews, and archival materials housed in the Université Libre de Bruxelles. Among the volume’s unique gifts is a personal memoir from Perelman’s daughter, Noémi Perelman Mattis, published here for the first time. 

The Promise of Reason, expertly compiled and edited by John T. Gage, is the first to investigate the pedagogical implications of Perelman and Olbrechts- Tyteca’s groundbreaking work and will lead the way to the next generation of argumentation studies.
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