Results by title

Over a forty-year career, Chicagoan Tom Burrell changed the face of advertising and revolutionized the industry’s approach to African Americans as human beings and consumers. Jason P. Chambers offers a biography of the groundbreaking creator and entrepreneur that explores Burrell’s role in building brands like McDonald’s and Coca-Cola within a deeply felt vision of folding positive images of Black people into mainstream American life. While detailing Burrell’s successes, Chambers tells a parallel story of what Burrell tried to do that sheds light on the motivations of advertising creators who viewed their work as being about more than just selling. Chambers also highlights how Burrell used his entrepreneurial gifts to build an agency that opened the door for Black artists, copywriters, directors, and other professionals to earn livings, build careers, and become leaders within the industry.

Compelling and multidimensional, Advertising Revolutionary combines archival research and interviews with Burrell and his colleagues to provide a long overdue portrait of an advertising industry legend and his times.

Using archival sources, newspapers accounts, and trade publications, Stole demonstrates that the war elevated and magnified the seeming contradictions of advertising and allowed critics of these practices one final opportunity to corral and regulate the institution of advertising. Exploring how New Dealers and consumer advocates such as the Consumers Union battled the advertising industry, Advertising at War traces the debate over two basic policy questions: whether advertising should continue to be a tax-deductible business expense during the war, and whether the government should require effective standards and labeling for consumer products, which would render most advertising irrelevant. Ultimately the postwar climate of political intolerance and reverence for free enterprise quashed critical investigations into the advertising industry. While advertising could be criticized or lampooned, the institution itself became inviolable.

Inger L. Stole examines how consumer activists sought to limit corporate influence by rallying popular support to moderate and change advertising. Stole weaves the story through the extensive use of primary sources, including archival research done with consumer and trade group records, as well as trade journals and engagement with the existing literature. Her account of the struggle also demonstrates how public relations developed in order to justify laissez-faire corporate advertising in light of a growing consumer rights movement, and how the failure to rein in advertising was significant not just for civic life in the 1930s but for our era as well.

Aesthetics and Technology in Building: The Twenty-First-Century Edition introduces Nervi's ideas about architecture and engineering to a new generation of students and admirers. More than 200 photographs, details, drawings, and plans show how Nervi put his ideas into practice. Expanding on the seminal 1961 Norton Lectures at Harvard, Nervi analyzes various functional and construction problems. He also explains how precast and cast-in-place concrete can answer demands for economy, technical and functional soundness, and aesthetic perfection. Throughout, he uses his major projects to show how these now-iconic buildings emerged from structural truths and far-sighted construction processes.

This new edition features dozens of added images, a new introduction, and essays by Joseph Abram, Roberto Einaudi, Alberto Bologna, Gabriele Neri, and Hans-Christian Schink on Nervi's life, work, and legacy.

Insightful and path-breaking, Affirmative Action and the Stalled Quest for Black Progress examines the accomplishments and limitations of the set-aside programs once at the center of political debates about affirmative action in the United States.

"Government corruption was not invented in West Virginia. But there are people who contend that West Virginia officials have done more than their share over the years to develop state-of-the-art techniques in vote theft, contract kickbacks, influence peddling and good old-fashioned bribery, extortion, fraud, tax evasion and outright stealing."  New York Times

While investigating  the Invest Right scandal, Thomas Stafford, a former journalist for the Charleston Gazette, found himself in a very precarious position. As a reporter he felt obligated to tell the whole truth, and he believed in the need to serve the public and those West Virginians who were being abused by a political machine. In Afflicting the Comfortable, Stafford relates such tales of the responsibility of journalism and politics in coordination with scandals that have unsettled the Mountain State over the past few decades. His probing would take him from the halls of Charleston to the center of our nation's ruling elite. Guided by his senses of duty, right, and fairness, he plunged head first into the misdeeds of West Virginia's politicians. His investigations would preface the downfall of a governor and an adminstration that robbed the state and the citizens of West Virginia for many years.

The book considers a range of films, beginning with the 1970s epics The Man Who Would Become King and The Horsemen and following the shifts in representation of the Muslim world during the Russian War in films such as The Beast and Rambo III. Graham then moves on to Taliban-era films such as Kandahar, Osama, and Ellipsis, the first Afghan film directed by a woman. Lastly, the book discusses imperialist nostalgia in films such as Charlie Wilson's War and destabilizing visions represented in contemporary works such as The Kite Runner.

African Studies, contrary to some accounts, is not a separate continent in the world of American higher education. Its intellectual borders touch those of economics, literature, history, philosophy, and art; its history is the story of the world, both ancient and modern. This is the clear conclusion of Africa and the Disciplines, a book that addresses the question: Why should Africa be studied in the American university?

This question was put to distinguished scholars in the social sciences and humanities, prominent Africanists who are also leaders in their various disciplines. Their responses make a strong and enlightening case for the importance of research on Africa to the academy.

Paul Collier's essay, for example, shows how studies of African economies have clarified our understanding of the small open economies, and contributed to the theory of repressed inflation and to a number of areas in microeconomics as well. Art historian Suzanne Blier uses the terms and concepts that her discipline has applied to Africa to analyze the habits of mind and social practice of her own field. Christopher L. Miller describes the confounding and enriching impact of Africa on European and American literary theory. Political scientist Richard Sklar outlines Africa's contributions to the study of political modernization, pluralism, and rational choice. These essays, together with others from scholars in history, anthropology, philosophy, and comparative literature, attest to the influence of African research throughout the curriculum.

For many, knowledge from Africa seems distant and exotic. These powerful essays suggest the contrary: that such knowledge has shaped the way in which scholars in various disciplines understand their worlds. Eloquent testimony to Africa's necessary place in the mainstream of American education, this book should alter the academy's understanding of the significance of African research, its definition of core and periphery in human knowledge.

"These essays are at once exceptionally thoughtful and remarkably comprehensive. Not only do they offer an unusually interesting overview of African studies; they are also striking for the depth and freshness of their insights. This is the sort of volume from which both seasoned regional experts and students stand to learn an enormous amount."—John Comaroff, University of Chicago

"These essays provide an important perspective on the evolution of African studies and offer insights into what Africa can mean for the different humanistic and social science disciplines. Many show in ingenious and subtle ways the enormous potential that the study of Africa has for confounding the main tenets of established fields. One could only hope that the strictures expressed here would be taken to heart in the scholarly world."—Robert L. Tignor, Princeton University

Tropical Africa was one of the last regions of the world to experience formal European colonialism, a process that coincided with the advent of a range of new scientific specialties and research methods. Africa as a Living Laboratory is a far-reaching study of the thorny relationship between imperialism and the role of scientific expertise—environmental, medical, racial, and anthropological—in the colonization of British Africa.

A key source for Helen Tilley’s analysis is the African Research Survey, a project undertaken in the 1930s to explore how modern science was being applied to African problems. This project both embraced and recommended an interdisciplinary approach to research on Africa that, Tilley argues, underscored the heterogeneity of African environments and the interrelations among the problems being studied. While the aim of British colonialists was unquestionably to transform and modernize Africa, their efforts, Tilley contends, were often unexpectedly subverted by scientific concerns with the local and vernacular. Meticulously researched and gracefully argued, Africa as a Living Laboratory transforms our understanding of imperial history, colonial development, and the role science played in both.

The study of African languages in Germany, or Afrikanistik, originated among Protestant missionaries in the early nineteenth century and was incorporated into German universities after Germany entered the “Scramble for Africa” and became a colonial power in the 1880s. Despite its long history, few know about the German literature on African languages or the prominence of Germans in the discipline of African philology. In Africa in Translation: A History of Colonial Linguistics in Germany and Beyond, 1814–1945, Sara Pugach works to fill this gap, arguing that Afrikanistik was essential to the construction of racialist knowledge in Germany. While in other countries biological explanations of African difference were central to African studies, the German approach was essentially linguistic, linking language to culture and national identity. Pugach traces this linguistic focus back to the missionaries’ belief that conversion could not occur unless the “Word” was allowed to touch a person’s heart in his or her native language, as well as to the connection between German missionaries living in Africa and armchair linguists in places like Berlin and Hamburg. Over the years, this resulted in Afrikanistik scholars using language and culture rather than biology to categorize African ethnic and racial groups. Africa in Translation follows the history of Afrikanistik from its roots in the missionaries’ practical linguistic concerns to its development as an academic subject in both Germany and South Africa throughout the nineteenth and twentieth centuries.

Jacket image: Perthes, Justus. Mittel und Süd-Afrika. Map. Courtesy of the University of Michigan's Stephen S. Clark Library map collection.

Mamadou Diouf unearths the intellectual and cultural traditions that have long defined Africa, proving that history was never just written about Africa, but also by it.

For too long, Africa has been framed as an afterthought in world history—a continent written into the margins of time. In Africa in the World’s Time, renowned historian Mamadou Diouf dismantles these colonial narratives and reclaims Africa’s rightful place at the center of global historical thought. Moving beyond Western frameworks, Diouf examines the continent’s intellectual traditions and demonstrates how African artists and historians have shaped and reshaped how we understand the past.

Tracing central debates from the independence era to today, Diouf examines figures like Cheikh Anta Diop and Samir Amin, as well as the vital role of literature and film in contesting predominant histories. He challenges the linear, Eurocentric timelines that have long governed historical discourse, and puts forward a vision of Africa as a force that has always been influencing and reimagining the world.