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Essays in this collection exemplify folkloristic approaches to popular culture. The contributors are concerned with the ways in which technological media shape expressive forms; the small group uses of mass media; the relation of traditional forms, content and aesthetics to mass popularity; the changing repertoires and roles of active bearers of tradition who perform for audiences of differing sizes; and the functions of folklore within the conventions of popular culture. This collection demonstrates that folklore and popular culture are not oppositional so much as interdependent categories of cultural activity in modern society.

Menachem Kipnis (1878–1942) was one of the early twentieth-century’s greatest Jewish eastern European ethnomusicologists, folklorists, and photographers. He had a weekly column in the Warsaw Yiddish newspaper Haynt, retelling humorous old folk stories about the fictional Polish town of Chelm, populated exclusively by fools. At the same time, his photographs of Jewish life in eastern Europe regularly appeared in the Forverts (Forward), the most popular Yiddish daily newspaper in the United States. Now, for the first time, Kipnis’s stories and photographs are published together in a single book.

Menachem Kipnis brings these photographs and stories into dialogue with one another, bridging the Jewish communities in Poland and in America during the interwar period. This dialogue, between image and text, between European metropolis and American metropolis, captures a key historical moment when American Jews sought to imagine the lives of their coreligionists in the “Old Country” and eastern European urban Jews sought to distinguish themselves from their Jewish compatriots who were still living in the shtetl. Including an introductory essay, annotations, and an epilogue by Sheila E. Jelen, Menachem Kipnis suggests new ways of understanding both visual and literary depictions of eastern European Jewish culture between the two world wars.

Winner, Senior Book Prize, American Ethnological Society

Starting with the post-structuralist idea that truth systems are lodged in discourse, and that discourse varies from society to society, Greg Urban seeks to discover the nature and extent of that variation. His journey to an Amerindian society in which dreams are more prominent than everyday aspects of the sensible world leads him to radically reformulate one of the main problematics of Western thought: the relationship between our sensations of the world and the understandings we form of them.

Metaphysical Community proposes that this dichotomy comes from the interplay between two sides of discourse-its intelligible side as a carrier of meanings, and its sensible side as thing-in-the-world that must be replicated. This insight leads to the heart of the book-the exploration of the uneasy tension that binds experience and understanding, phenomena and noumena.

Urban challenges basic assumptions that underlie social and cultural anthropology and much of the social sciences and humanities. His provocative insights will be of interest to all those concerned with anthropology, cultural studies, literary criticism, the sociology and politics of culture, and philosophy.

Urban Los Angeles is the setting in which Elaine Miller has collected her narratives from Mexican-Americans. The Mexican folk tradition, varied and richly expressive of the inner life not only of a people but also of the individual as each lives it and personalizes it, is abundantly present in the United States. Since it is in the urban centers that most Mexican-Americans have lived, this collection represents an important contribution to the study of that tradition and to the study of the changes urban life effects on traditional folklore.

The collection includes sixty-two legendary narratives and twenty traditional tales. The legendary narratives deal with the virgins and saints as well as with such familiar characters as the vanishing hitchhiker, the headless horseman, and the llorona. Familiar characters appear in the traditional tales—Juan del Oso, Blancaflor, Pedro de Ordimalas, and others. Elaine Miller concludes that the traditional tales are dying out in the city because tale telling itself is not suited to the fast pace of modern urban life, and the situations and characters in the tales are not perceived by the people to be meaningfully related to the everyday challenges and concerns of that life. The legendary tales survive longer in an urban setting because, although containing fantastic elements, they are related to the beliefs and hopes of the narrator—even in the city one may be led to buried treasure on some dark night by a mysterious woman.

The penchant of the informants for the fantastic in many of their tales often reflects their hopes and fears, such as their dreams of suddenly acquiring wealth or their fears of being haunted by the dead. Miller closely observes the teller's relation to the stories—to the duendes, the ánimas, Death, God, the devil—and she notes the tension on the part of the informant in his relation to their religion.

The material is documented according to several standard tale and motif indices and is placed within the context of the larger body of Hispanic folk tradition by the citation of parallel versions throughout the Hispanic world. The tales, transcribed from taped interviews, are presented in colloquial Spanish accompanied by summaries in English.

A bold reconsideration of Hoodoo belief and practice

Katrina Hazzard-Donald explores African Americans' experience and practice of the herbal, healing folk belief tradition known as Hoodoo. She examines Hoodoo culture and history by tracing its emergence from African traditions to religious practices in the Americas. Working against conventional scholarship, Hazzard-Donald argues that Hoodoo emerged first in three distinct regions she calls "regional Hoodoo clusters" and that after the turn of the nineteenth century, Hoodoo took on a national rather than regional profile. The spread came about through the mechanism of the "African Religion Complex," eight distinct cultural characteristics familiar to all the African ethnic groups in the United States.

The first interdisciplinary examination to incorporate a full glossary of Hoodoo culture, Mojo Workin': The Old African American Hoodoo System lays out the movement of Hoodoo against a series of watershed changes in the American cultural landscape. Hazzard-Donald examines Hoodoo material culture, particularly the "High John the Conquer" root, which practitioners employ for a variety of spiritual uses. She also examines other facets of Hoodoo, including rituals of divination such as the "walking boy" and the "Ring Shout," a sacred dance of Hoodoo tradition that bears its corollaries today in the American Baptist churches. Throughout, Hazzard-Donald distinguishes between "Old tradition Black Belt Hoodoo" and commercially marketed forms that have been controlled, modified, and often fabricated by outsiders; this study focuses on the hidden system operating almost exclusively among African Americans in the Black spiritual underground.

A playful embrace of tall tales and exaggeration, Monumental Lies explores the evolution of folklore in the Wild West.

Monumental Lies: Early Nevada Folklore of the Wild West opens the door to understanding how legends and traditions emerged during the first decades following the “Rush to Washoe,” which transformed the region beginning in 1859. During this Wild West period, there was widespread celebration of deceit, manifesting in tall tales, burlesque lies, practical jokes, and journalistic hoaxes. Humor was central to these endeavors and practitioners easily found themselves scorned if they failed to be adequately funny. This ethos became central to the way folklore emerged during the formative years of the Nevada territory and state.
 
The tens of thousands of people who came to the West, attracted by gold and silver mining, brought distinct cultural legacies. The interaction of diverse perspectives, even while new stories and traditions coalesced or simply appeared, was a complex process. Author Ronald M. James addresses how the fluidity of the region affected new expressions of folklore as they took root.
 
Mark Twain, often a go-to source for collections of early tall tales of this region, cannot be overlooked, but his interaction with local traditions was specific and narrow. More importantly, William Wright—publishing as Dan De Quille—arose as a key collector of legends, a counterpart of early European folklorists. With a bedrock understanding of what unfolded in the nineteenth century, it is possible to consider 

Renowned children’s book author Wanda Gág presents these classic Grimm tales, accompanied by whimsical illustrations. Drawing on her peasant heritage and childlike sense of wonder, Gág translated the fairy tales in a uniquely American vernacular tongue. More Tales from Grimm contains over thirty more, including “The Golden Key,” “The Seven Swabians,” and “The Wolf and the Fox,” as well as almost one hundred illustrations. No other editions of Grimm’s fairy tales for children can match Gág’s richness of prose and the humor, beauty, and sheer magic of her pictorial interpretation. Best known for her Newbery Honor winner Millions of Cats, Wanda Gág (1893–1946) was a pioneer in children’s book writing, integrating text and illustration. Born in New Ulm, Minnesota, she rose to international acclaim. In recognition of her artistry, she was posthumously awarded the 1958 Lewis Carroll Shelf Award for Millions of Cats and the 1977 Kerlan Award for her body of work.

Mountain Witches is a comprehensive guide to the complex figure of yamauba—female yōkai often translated as mountain witches, who are commonly described as tall, enigmatic women with long hair, piercing eyes, and large mouths that open from ear to ear and who live in the mountains—and the evolution of their roles and significance in Japanese culture and society from the premodern era to the present. In recent years yamauba have attracted much attention among scholars of women’s literature as women unconstrained by conformative norms or social expectations, but this is the first book to demonstrate how these figures contribute to folklore, Japanese studies, cultural studies, and gender studies.
 
Situating the yamauba within the construct of yōkai and archetypes, Noriko T. Reider investigates the yamauba attributes through the examination of narratives including folktales, literary works, legends, modern fiction, manga, and anime. She traces the lineage of a yamauba image from the seventh-century text Kojiki to the streets of Shibuya, Tokyo, and explores its emergence as well as its various, often conflicting, characteristics. Reider also examines the adaptation and re-creation of the prototype in diverse media such as modern fiction, film, manga, anime, and fashion in relation to the changing status of women in Japanese society.
 
Offering a comprehensive overview of the development of the yamauba as a literary and mythic trope, Mountain Witches is a study of an archetype that endures in Japanese media and folklore. It will be valuable to students, scholars, and the general reader interested in folklore, Japanese literature, demonology, history, anthropology, cultural studies, gender studies, and the visual and performing arts.
 

We were going down the road, and we came to this house. There was a little boy standing by the road just crying and crying.

We stopped, and we heard the biggest racket you ever heard up in the house.

“What’s the matter, son?”

“Why, Maw and Paw are up there fightin’.”

“Who is your Paw, son?”

“Well, that’s what they are fightin’ over.”

Brimming with ballads, stories, riddles, tall tales, and great good humor, My Curious and Jocular Heroes pays homage to four people who guided and inspired Loyal Jones’s own study of Appalachian culture. His sharp-eyed portraits introduce a new generation to Bascom Lunsford, the pioneer behind the “memory collections” of song and story at Columbia University and the Library of Congress; the Sorbonne-educated collector and performer Josiah H. Combs; Cratis D. Williams, the legendary father of Appalachian studies; and the folklorist and master storyteller Leonard W. Roberts. Throughout, Jones highlights the tales, songs, jokes, and other collected nuggets that define the breadth of each man’s research and repertoire.

Möbius Media explores the interplay of popular and traditional cultures, reminding readers that expressive cultural forms are never mutually exclusive but exist in a state of creative tension and interconnection, merging and (re)defining one another. With this insightful volume, editors Jeffrey Tolbert and Michael Dylan Foster build on their earlier work, The Folkloresque, by considering how folklore is understood and mobilized within a variety of popular discourses and commercial marketplaces.
 
The collection challenges readers to consider the stakes of labeling something as folklore or folk. It demonstrates the rhetorical and political potency of ideas such as traditionality, heritage, and community in storytelling venues (including films, games, and even podcasts), in the construction and policing of genres, and in the selling of commodities. By interrogating popular media and expressions that make use of ideas such as folklore, tradition, authenticity, and heritage, Möbius Media further develops the theoretical applicability of the folkloresque concept and encourages productive interdisciplinary dialogue. Through the lens of the folkloresque, scholars can better see the hidden ideologies that inform the marketplace and influence contemporary modes of communication.
 
This interdisciplinary work will appeal to scholars and students of cultural studies, media studies, popular culture, literature, anthropology, and related areas.