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Most people typically think of armed conflict in physical terms, involving guns and bombs, ships and planes, tanks and missiles. But today, because of mass communication, war and the effort to prevent it are increasingly dependent on non-physical factors—the capacity to persuade combatants and citizens to engage in violence or avoid it, and the packaging of the information on which decision making is based. This book explores the many ways that mass communication has revolutionized international relations, whether the aim is to make war effectively or to prevent it.

Gary Messinger shows that over the last 150 years a succession of breakthroughs in the realm of media has reshaped the making of war and peace. Along with mass newspapers, magazines, books, motion pictures, radio, television, computer software, and telecommunication satellites comes an array of strategies for exploiting these media to control popular beliefs and emotions. Images of war now arrive in many forms and reach billions of people simultaneously. Political and military leaders must react to crowd impulses that sweep around the globe. Nation-states and nongovernmental groups, including terrorists, use mass communication to spread their portrayals of reality.

Drawing on a wide range of media products, from books and articles to films and television programs, as well as his own research in the field of propaganda studies, Messinger offers a fresh and comprehensive overview. He skillfully charts the path that has led us to our current situation and suggests where we might go next.

When President Harry Truman introduced the atomic bomb to the world in 1945, he described it as a God-given harnessing of “the basic power of the universe.” Six days later a New York Times editorial framed the dilemma of the new Atomic Age for its readers: “Here the long pilgrimage of man on Earth turns towards darkness or towards light.” American nuclear scientists, aware of the dangers their work involved, referred to one of their most critical experiments as “tickling the dragon's tail.”

Even after Hiroshima and Nagasaki, most Americans may not have been sure what an atomic bomb was or how it worked. But they did sense that it had fundamentally changed the future of the human race. In this book, Robert Jacobs analyzes the early impact of nuclear weapons on American culture and society. He does so by examining a broad range of stories, or “nuclear narratives,” that sought to come to grips with the implications of the bomb's unprecedented and almost unimaginable power. 

Beginning with what he calls the “primary nuclear narrative,” which depicted atomic power as a critical agent of social change that would either destroy the world or transform it for the better, Jacobs explores a variety of common themes and images related to the destructive power of the bomb, the effects of radiation, and ways of surviving nuclear war. He looks at civil defense pamphlets, magazines, novels, and films to recover the stories the U.S. government told its citizens and soldiers as well as those presented in popular culture. 

According to Jacobs, this early period of Cold War nuclear culture—from 1945 to the banning of above-ground testing in 1963—was distinctive for two reasons: not only did atmospheric testing make Americans keenly aware of the presence of nuclear weapons in their lives, but radioactive fallout from the tests also made these weapons a serious threat to public health, separate from yet directly linked to the danger of nuclear war.

Analyzes the link between “civilized warfare” and the American self-image

Linda R. Robertson argues that the development of the United States as a global military power arose from the influence of an image of air combat carefully constructed during World War I to mask the sordid realities of modern ground warfare. The Dream of Civilized Warfare carries this trajectory to its logical end, tracing the long history of the American desire to exert the nation’s will throughout the world without having to risk the lives of ground soldiers—a theme that continues to reverberate in public discussions, media portrayals, and policy decisions today.

In a substantial new afterword to his classic account of the collapse of American triumphalism in the wake of World War II, Tom Engelhardt carries that story into the twenty-first century. He explores how, in the aftermath of September 11, 2001, the younger George Bush headed for the Wild West (Osama bin Laden, “Wanted, Dead or Alive”); how his administration brought “victory culture” roaring back as part of its Global War on Terror and its rush to invade Saddam Husseins's Iraq; and how, from its “Mission Accomplished” moment on, its various stories of triumph crashed and burned in that land.