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100 Campeones
Latino Groundbreakers Who Paved the Way in Sport
Richard Lapchick
FiT Publishing, 2011

This is much more than a group of stories that feature the talents, triumphs, and tempests of the careers of Latinos in sport. It is a book of living history, rich in culture and tradition. It is a collection of firsts, of legends, and of names that will soon become familiar to the world. The book is a treasure box of inspiring stories that were, at times, created out of dire hardship and oppression.

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Administrative Side of Coaching
Third Edition
Richard Leonard
FiT Publishing, 2017

Creating an efficient and effective athletic program is no small feat. Coaches and athletic program administrators face daily challenges regarding matters such as budgeting, marketing, travel administration, and risk management. This textbook provides an in-depth discussion of these and other specialized topics in coaching administration—making it the perfect fit for undergraduate and graduate courses.

Building upon on the foundational material of the previous editions, author Dr. Richard Leonard offers an overview of coaching administration with greater focus on the practical application. This updated third edition also includes new chapter organization, contemporary support references, and bonus administrative tips.

The Administrative Side of Coaching: Applying Business Concepts to Athletic Program Administration and Coaching, 3rd Edition, guides undergraduate and graduate students, as well as coaches and program administrators, through the conceptual and tangible operational decisions and tasks necessary to create and manage a viable athletic program.

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Applied Motor Learning in Physical Education and Sports
Jin Wang
FiT Publishing, 2014

The importance of the study of the scientific principles of learning human motor skills is evident in that motor learning is a required core course as set forth by the NASPE standards. Applied Motor Learning in Physical Education and Sports goes further than simply providing valuable scientific theories. Authors Jin Wang and Shihui Chen transform those theories into practice in an understandable approach by incorporating case studies and practitioners’ implications, making this a comprehensive authority on the topic of motor learning.

Written for undergraduate students, PE teachers, coaches, athletes and practitioners, each chapter includes:

  • an introduction to the imperative theoretical models of motor learning

  • case studies and life examples that illustrate theoretical concepts that can be effectively applied to practical teaching, coaching, or motor learning settings

  • project topics that integrate theory with practice

  • clear illustrations, diagrams, and key components of concepts depicting the main ideas

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Athlete Burnout Questionnaire Manual
Thomas D. Raedeke
FiT Publishing, 2009

This test manual, the fourth in FIT’s Sport and Exercise Psychology Test Clearinghouse, is a succinct and informative resource outlining the conceptual basis of the athlete burnout syndrome and its measurement. The manual delineates the process used in developing the ABQ and provides users with information on the meaning of scores derived from its use.

Comprehensive aspects related to the Athlete Burnout Questionnaire (ABQ) are presented and include:
 

  • Athlete Burnout Questionnaire and guidelines for administering and scoring

  • Conceptual underpinnings of the ABQ: an overview of the burnout construct, the operational definition used to guide item development, as well as a description of how the preliminary item pool was developed

  • Review of research using a within-network approach to examine the internal structure of the burnout construct based on the ABQ; plus a description of both internal consistency and stability of ABQ scores

  • Discussion of a between-network approach to construct validation by examining the relationship of ABQ scores to theoretically relevant variables stemming from stress, sociological, and motivational perspectives on burnout

  • Basic descriptive statistical information that can help users interpret the meaning of scores derived from the ABQ

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Being Mindful in Sport and Exercise Psychology
Pathways for Practitioners and Students
Samuel J. Zizzi
FiT Publishing, 2017

Being Mindful in Sport and Exercise Psychology: Pathways for Practitioners and Students is a comprehensive resource of the many facets of mindfulness, which is interwoven with many techniques of applied sport and exercise psychology. The book expands upon the fundamentals of mindfulness theory and practice, reviews evidence of its effectiveness, and features numerous case studies that offer readers a fresh perspective of how mindfulness can be applied in diverse, real-world situations.

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Case Studies in Sport Diplomacy
Craig Esherick
FiT Publishing, 2017

The growing influence of sport has created a unique opportunity to build international relationships for a number of purposes, including cultural, economic, shared humanitarian, and increasingly, political diplomacy.  Case Studies in Sport Diplomacy explores the influence and effectiveness of sport diplomacy in improving long-term relations between nations by opening a dialogue with international leaders, raising awareness of host countries and to bridging cultural differences, and in building international relationships through ambassadors that could increase trade and legislative agreements, and even bring peace to nations in conflict.

Authored by talented scholars from all over the world, many of whom served as sport diplomats, their unique perspective in each case sheds light on the ways in which sport diplomacy can succeed or falter in achieving strategic objectives between influential – and in some cases historically adversarial – countries.

A thoroughly intriguing look at sport diplomacy’s past and ongoing efforts to improve relations with countries such as Brazil, Russia, Iran and China, Case Studies in Sport Diplomacy brings to the forefront an area in which sport has been able to open up and increase opportunities to build relationships between people, communities, governments and countries.

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Coaching for the Inner Edge
Practical Sport Psychology for Coaches, Second Edition
Robin S. Vealey
FiT Publishing, 2021

Coaches are continually searching for ways to gain the edge over their opponents. They work tirelessly to get their athletes in top physical condition, to develop their physical skills, and to implement successful routines and strategies for their teams. This physical training develops the athlete’s outer edge—the peak physical performance advantage over their opponents. But as most coaches realize, athletes also need an inner edge to perform successfully. This Inner Edge is the advantage that athletes cultivate within themselves by honing their mental skills, by learning to manage their energy in pressure situations and to focus effectively, despite distractions and obstacles.

This much anticipated second edition is a must read for anyone interested in improving sport performance. Dr. Vealey distills and applies the proven methods, updated techniques, and her own experience into a practical, engaging resource for coaches, trainers, and consultants. Drawing from the preeminent research literature of master coaches, innovative sport psychologists, and from her own practical experiences as a college basketball player, coach, sport psychology researcher and consultant, Dr Vealey defines how to develop the Inner Edge in athletes.

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Counseling and Psychological Services for College Student-Athletes
Second Edition
Mary Jo Loughran
FiT Publishing, 2019

Today's college student-athletes face a wide variety of stressors as they enter the increasingly demanding intercollegiate athletic environment. Counseling and Psychological Services for College Student-Athletes, Second Edition, weaves current research findings, practical examples, and best practices to provide undergraduate and graduate student readers with the necessary tools to effectively and ethically address these issues as future practitioners.

Expert chapter authors use their knowledge and experience to address collegiate student-athlete issues such as mental health, injury, race, gender, sexuality, and socioeconomic background, as well as ethical and professional considerations.

This updated second edition includes a case vignette at the beginning of each chapter to illustrate the key concepts and discussion questions to encourage thoughtful interaction with the material. New chapters have been added on student-athlete topics including developmental considerations, trauma, concussions, and internationality to assist in facilitating positive change in the lives of college student-athletes.

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Developing Successful Sport Marketing Plans
Fifth Edition
David K. Stotlar
FiT Publishing, 2018

With an abundance of goods and services available to consumers in the sport industry, it can be difficult for products or organizations to stand out from the competition. Combining theoretical foundation with real-world examples, the updated fifth edition of Developing Successful Sport Marketing Plans guides readers through the sequential process of creating and implementing a winning marketing strategy—including understanding the market environment, defining target markets, developing marketing objectives and strategies, and evaluating the plan.

Esteemed scholar and author Mark S. Nagel joins internationally recognized academician David Stotlar in writing the revised fifth edition that includes updated information and examples, interviews with sport marketing professionals to provide insight into the industry, and worksheets to provide a hands-on guide to assist students in crafting a sport marketing plan.

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Developing Successful Sport Sponsorship Plans
Fifth Edition
David K. Stotlar
FiT Publishing, 2017

Acquiring sponsorship agreements that are a good fit for both the sport organization and the corporation is one of the most crucial and challenging aspects of a sport manager’s job. In Developing Successful Sport Sponsorship Plans, 5th Edition, readers will have at their disposal a practical, step-by-step guide to identifying, soliciting, obtaining, and implementing appropriate and lucrative sponsorship opportunities.

Sponsorship activities have become an important revenue generating activity for professional, collegiate, and high school sport teams, local and state parks and recreation departments, sport and entertainment facilities, and for-profit and non-profit events. Knowing how to overcome the multitude of challenges to craft an effective sponsorship proposal and then manage sponsorship activities is more important than ever.

Esteemed scholar, author, and practitioner Mark S. Nagel joins award-winning academician David K. Stotlar in writing this new edition, which adds updated information, new interviews, and more depth and detail to what has proven to be the go-to guide for sport sponsorship courses since the first edition was released in 2001.

Developing Successful Sport Sponsorship Plans provides a detailed overview of the sponsorship process, including idea generation, research and planning, solicitation, pricing, writing contracts, and implementation and evaluation of sponsorship activities. Stotlar’s often-cited Sponsorship Evaluation Model incorporates those steps—sponsorship selection, activation, and evaluation—and is presented in a reader-friendly figure.

Combining theoretical foundations with practical applications, the book also offers interviews from practitioners to provide insight into the industry. The diverse scenarios discussed in each chapter include examples from different sports and from local, regional, national, and international sport events and organizations, as well as sponsorship options for individual athletes. Worksheets included throughout the book provide users with a hands-on guide for crafting a winning sport sponsorship proposal.

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Effective Coaching for All Athletes within Youth Recreational Sports
Margaret M. Flores
FiT Publishing, 2017

Within any given team, young athletes have varied skills that range from novice to competent. Providing the same coaching activities for everyone will result in frustration for some athletes because they do not possess certain prerequisite skills, and others because they have reached mastery and become bored. Effective Coaching offers a foundational structure and methods for teaching effective skills that athletes of varied levels of mastery need to work as a team. These easy-to-use, practical tools reduce athlete frustration and help create an environment that encourages mastery as well as fun for all, including the coach.

Topics discussed include effective organization, design of practice environments, communication with families, efficient and feasible progress monitoring, and discussion of common youth sport programs (e.g., soccer, t-ball, indoor hockey, basketball, flag football, lacrosse, and volleyball), as well as accessible coaching for teams that may include young athletes with learning disabilities, behavioral disabilities, attention deficit hyperactivity disorder, as well as athletes without disabilities. This book is written for youth sport coaches, and individuals who volunteer their time to teach young athletes the fundamentals of a given sport.

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Ethics and Morality in Sport Management
Fourth Edition
Joy T. DeSensi
FiT Publishing, 2020

Ethics and morality are generally viewed as critical areas in contemporary sport and need not be limited to such topics as sportsmanship, the use of performance-enhancing drugs, violence and cheating. Those in sport management are responsible for addressing ethical and moral questions pertaining to professionalism, equity, legal and financial management, personnel concerns, governance and policies, league and franchise issues, and matters of social justice associated with all aspects of sport. Sport managers must also be aware of and approach these queries logically, rationally and with sensitivity to ensure the integrity of sport, the sport community and society at large.

Ethics & Morality in Sport Management, 4th edition, presents concepts and theories in ethics and morality and demonstrates their applicability in sport management. While addressed primarily to undergraduate and graduate students interested in the organization and administration of sport, this text is also  a practical guide and reference for professionals already in the field, as well as athletes, coaches, franchise owners, journalists, spectators, governmental agencies and others associated with sport. Sport managers must be aware of and concerned about their own obligations, rights and responsibilities, as well as those they influence. As such, nothing short of sound ethical and moral reasoning must inform their managerial decisions and actions. This text aims to make clear the nature of ethics and morality, introducing readers to several major ethical theories, and discussing and analyzing the practical ramifications of these precepts in several sport management contexts.

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Every Count Matters
Mindset Training for Dancers
Chelsea Butters Wooding
FiT Publishing, 2019

Regardless of physical talent, all dancers face struggles. The outcome depends largely on the dancer’s mindset. Authors Chelsea Butters Wooding and Ashley Coker-Cranney combine their similar backgrounds in dance with their expertise as mental performance consultants to cultivate an adaptive mindset and positive perspective to elevate a dancer’s performance as well as perspective.

Every Count Matters is unique in its appeal and relevance to every dancer, regardless of skill or style. The authors have designed strategies that can be applied at any level, in any setting. This unique approach balances theory and application, provides a foundational knowledge for mindset and mental skills training, as well as specific strategies and tips that can be immediately integrated into the dancer’s daily routine. Each lesson can be applied to new challenges as they arise, and work together to allow the dancer to overcome obstacles to reaching their full potential.

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Experiential Learning in Sport Management
Internships and Beyond, Third Edition
Susan B. Foster
FiT Publishing, 2025

Experiential learning is the cornerstone for success for careers in sport management. Experiential Learning in Sport Management: Internships and Beyond, 3rd edition, guides students through specific segments of sport such as professional, college, recreation, and much more. The text assists students in developing a career plan and strategies for learning solid soft skills, as well as interviewing and resume writing strategies. Participating in experiential learning via a class, volunteering, planned apprenticeships, internships, graduate assistantships, and summer jobs helps students qualify for a strong career in sport.

Experiential Learning in Sport Management: Internships and Beyond, 3rd edition, builds upon the framework designed in the first two editions but includes additional content such as AI, eSport, international sport, and cooperative education. Introductory comments and fresh Time-Out Interviews from industry experts, many of whom have degrees in sport management/business, provide students with first-hand knowledge on possible paths into their field of choice. The book can be used as the main text for an introduction to sport management class and can be used throughout the academic career as a guiding text in any experiential learning class, and senior seminars that prepare students for a culminating internship. Graduate students without an undergraduate degree can benefit from this text as can doctoral students preparing for a teaching career in sport management.

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Experiential Learning in Sport Management
Second Edition
Susan B. Foster
FiT Publishing, 2017

In the multi-billion dollar sport industry that captures the interest of a global audience, opportunities abound on the front lines and behind the scenes for those who have the education, skill, and drive to succeed. Often the biggest hurdles for those who want to work in the sport industry is breaking through with an initial opportunity. Experiential Learning in Sport Management: Internships and Beyond, 2nd Edition, presents aspiring sport practitioners with a wealth of information about the industry and provides professors within sport management programs a framework for how to lead students through the experiential learning experience.

Authors Susan Brown Foster and John E. Dollar draw from more than 50 years of combined experience in teaching, research, and internship supervision in writing a comprehensive yet concise manual for students preparing for a career in sport. This new edition includes enhanced content on trending topics such as social media and eSports.

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Expert Approaches to Sport Psychology
Applied Theories of Performance Excellence, Second Edition
Artur Poczwardowski
FiT Publishing, 2021

Most existing applied sport psychology literature has focused on interventions and techniques. Rather than rework the questions of “what” to do, the second edition of Expert Approaches to Sport Psychology: Applied Theories of Performance Excellence illuminates the questions of “who,” “when,” “why,” and “how.” The answers to these questions reside in the theories that seasoned practitioners have developed about the psychological, emotional, and behavioral skills and conditions that facilitate optimal performance.

Edited by Artur Poczwardowski and Mark W. Aoyagi, the second edition features a diverse collection of 21 distinguished practitioners in the field of sport psychology. Each chapter is an autobiographical and personal perspective on how these preeminent experts developed their authentic and distinctive approaches to the practice of sport psychology with real-life examples and case studies. Their rich cultural and educational backgrounds are reflected in ethnicity, international origin, gender, age, and sociocultural perspectives and experiences.

Expert Approaches to Sport Psychology serves as a master class by those who have helped advance the field—preserving the knowledge and contributions of the founders and intellectual leaders of applied sport psychology, while also presenting the contemporary innovators of the field. The collective wisdom passed on within this book will be immensely beneficial to both those practicing and studying sport psychology.

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Financing Sport
Fourth Edition
Dennis R. Howard
FiT Publishing, 2018

The most authoritative and comprehensive textbook on sport finance has been updated and revised to include in its examination the distinct changes in the economic climate of the sport industry in recent decades, as well as the impacts and challenges the contemporary economic climate presents for the sport industry.

Divided into five sections – finance trends and challenges, economic rationale for public investment, primary sources of funding, revenue from enterprise sources, and fundraising – Financing Sport, 4th Edition also contains a thorough updated examination of venue and sport property revenues, including ticket and merchandise sales, the rise of luxurious and extravagant fan experiences, as well as commercial media rights that stretch across traditional broadcast, satellite, and innovative new web-based outlets for consuming sport content. Also newly updated and expanded are fundraising areas that discuss traditional and emerging trends in sport sponsorship and donation.

Thorough in both its depth and scope, Financing Sport, 4th Edition is an engaging, edifying textbook for sport-related graduate and undergraduate students, teachers, and industry professionals.

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Foundations of Exercise Psychology
Third Edition
Bonnie G. Berger
FiT Publishing, 2015

The third edition of Foundations of Exercise Psychology is the most comprehensive textbook of its kind. Robert C. Eklund has joined the writing team of Bonnie G. Berger and Robert S. Weinberg for this edition. The authors expand upon the key concepts and models of the field, focusing on the interrelationships of exercise and psychology. The new edition includes an important new chapter on exercise and cognitive function.

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Foundations of Sport Management
Fourth Edition
R. Brian Crow
FiT Publishing, 2022

Foundations of Sport Management, 4th edition, features content from a comprehensive collection of leading sport management scholars and industry professionals who bring a fresh perspective to the introductory study of sport management. The text provides the fundamental theories and principles of the discipline in a practical and user-friendly format, as well as an abundance of real-world examples in the sport industry. The fifteen chapters thoroughly examine strategies for sport leadership, sport facility management, event management and tourism, sponsorship, analytics, law, governance, ethics, globalization, and other vital topics in the field of sport management. Foundations of Sport Management is essential reading for entry-level sport management students pursuing this field of study and a career in the sport industry.

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Foundations of Sport Management
Third Edition
Andy Gillentine
FiT Publishing, 2014

With an updated and expanded look at the skills and knowledge needed to succeed in the sport industry, the third edition of Foundations of Sport Management will maintain its previous editions stance as one of the most widely adopted sport management foundational texts on the market. Editors Andy Gillentine and R. Brian Crow, along with a team of leading authors, aim to provide readers with a dynamic and comprehensive overview of the core concepts and current trends of the industry. Their years of experience as elite academicians and practitioners make this volume a cutting-edge resource for undergraduates considering or pursuing careers in sport management. Topics covered in this edition include economics and finance, marketing, sponsorship and sales, facility and event management, media relations, governance, and ethics.

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Fundamentals of Sport Business Marketing
Fifth Edition
Brenda G. Pitts
FiT Publishing, 2021

The sport business industry is vast and diverse. Today’s students are tomorrow’s professionals, and it is immensely important for these students to attain the contemporary knowledge necessary to operate successfully in an ever-growing industry. Like no other textbook in the field, Fundamentals of Sport Business Marketing 5th Edition covers the practical and theoretical framework necessary for students to understand, and professionals to market any sport-related business in a global economy. Updates to this new edition begin with a title that acknowledges the trillion dollar contribution of the sport business to the global economy. As the most comprehensive sport business marketing textbook to date, this 5th edition encompasses the diversity of spectators and participants, sports and sport businesses that span the industry, well beyond the scope of professional and college sports to include sport marketing research, sporting goods retail and manufacturing, sports broadcast, internet sport business, sport tourism, and parasports (sports and sport businesses for people with disabilities)—in short, the full spectrum of companies in which students of sports programs around the world will seek careers. 

An award-winning teacher and researcher, author of over 250 academic papers published in numerous journals, and the author or editor of 26 books on the subject of sport business marketing, Dr. Brenda Pitts offers in this textbook a wealth of knowledge that is rarely compiled in a single place. Dr. Pitts has taught thousands of students, worked with dozens of professionals in the industry, and brings diverse experience and wisdom to the field and this textbook.

The 5th edition updates and details the sound foundational sport business marketing knowledge that can be applied in any type of sport business setting. This textbook builds the students’ understanding of the theoretical framework of business practices for sport business marketing operations, and serves as an excellent on the job handbook, guide, and reference for professionals in the field.

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Get Fit Training Manual
Creating an Inclusive Culture of Health for People with Disabilities
Joseph Galasso
FiT Publishing, 2021

The Get Fit Training Manual: Creating an Inclusive Culture of Health for People with Disabilities is the only curriculum-based training program developed for health and wellness management professionals who work with people with a wide variety of needs. Written and compiled by physical, physiological and therapeutic health professionals, this manual explores the functions and vital processes of the cognitive and physical profiles prevalent in people with intellectual and developmental disabilities; defines a core understanding of the ethics and guiding principles to follow when working with people with disabilities; and includes evidence-based, pilot-tested lesson plans and fitness assessment forms. The Get Fit Training Manual not only promotes an inclusive culture of health and wellness for people with disabilities, it is suitable for graduate and undergraduate students in a variety of health-related studies to learn skills for working with people of all abilities to develop a healthier lifestyle.

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Governance of Sport
Aspects and Insights, First Edition
Darlene A. Kluka
FiT Publishing, 2022

Governance of Sport: Aspects and Insights provides analysis and applications relative to the governance, policies, and practices important to both profit and nonprofit sport organizations around the world. Governance of Sport explores the influence of diverse cultural contexts on sport governance practices, and provides national and international perspectives on issues relevant to transparent, ethical governance of sport. This textbook is essential reading for upper division undergraduate and graduate students around the world in sport policy, development, and management.

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Human Resource Management for Sports and Recreation Programs
Richard Leonard
FiT Publishing, 2020

Human resource management is one of the most important components of business operations in any organization, and sport and recreation programs are no exception. This textbook provides the framework and principles necessary for undergraduate and graduate students to develop, implement, and maintain the human resource strategies and practices that are essential in managing a sport, recreation or athletics program, from community and youth centers, to intramural collegiate and professional sports.

Human Resource Management for Sport and Recreation Programs examines foundational concepts and the practical elements of human resource management, providing detailed insight, and a step by step look at overall program policies and plan development, program implementation and management, including personnel recruitment, onboarding and assessment techniques, planning and procedures for corrective action, as well as examining relevant legal, ethical, and safety considerations governing the employer—employee relationship. This text is essential in understanding how to successfully recruit, retain, reward, and maintain the most valuable resource of any organization: it’s people.

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Introduction to Esports Management
First Edition
Dina Gentile
FiT Publishing, 2022

The esports industry has experienced rapid expansion across management, marketing, and overall operations of esports events, as well as distribution of programming and gaming. College programs are adding courses, minors, and major programs of study to capitalize on the growing popularity and interest of esports to prepare future professionals in this booming industry. In response to the astronomical growth in esports worldwide, this first edition of Introduction to Esports Management was developed.

Introduction to Esports Management is a first-of-its-kind resource to explore the full breadth of topics on the management and administration of esports and gaming across a variety of settings. It offers coverage of topics specific to esports, such as streaming, branding, esports careers, esports operations and strategic planning, along with the cultural impact of esports. The text examines traditional sport management topics including governance, event/facility management, and marketing with deliberate consideration of how these essential elements are adjusted to address the esports environment and its unique stakeholder groups. Ultimately, Introduction to Esports Management is a timely and well-organized classroom resource that addresses core areas of the industry and immersive feedback from esports professionals in the field.

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Law in Sport
Concepts and Cases: Fifth Edition
John Grady
FiT Publishing, 2022

Designed to make introductory legal concepts and their application to sport and physical activity easy to understand, this new edition explores an array of legal issues facing the contemporary sport manager, applying concepts from the laws of negligence, intentional torts, product liability, contracts, constitution, labor, agency, intellectual property, and more. The new edition includes updated chapters and relies upon recent litigation to explore the most frequent legal issues impacting the business of sport. This new edition also presents expanded analyses of Title IX and recent NCAA litigation, and a thorough explanation of laws intended to ensure gender equity in sport. Law in Sport: Concepts and Cases, 5th edition is an invaluable resource for students interested in pursuing a career in sport management.

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Living in the Sweet Spot
Preparing for Performance in Sport and Life
Amy L. Baltzell
FiT Publishing, 2011

Living in the Sweet Spot: Preparing for Performance in Sport and Life inspires readers to prepare for life’s big performances. The author integrates the principles of positive psychology and sport psychology, relating techniques to strengthen daily fulfillment to get the most out of the experience when those big moments take place. The issues performers face when under pressure come to life through examples from top athletes, musicians, and the author's experiences as an Olympian and America's Cup sailor. Every chapter contains practical, effective, reflective exercises that help readers rise to the challenge of performing their best when it counts.

“What I learned in this book is that if you focus on the positives and what actually brings you joy, it will change your perspective, and maybe most importantly, give you more energy. Everyone, not just athletes, can benefit from reading Living in the Sweet Spot—we can learn how to accept ourselves, our endeavors, our sport, or our profession.”
— from the foreword by Phil Simms, Super Bowl XXI MVP

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Media Relations in Sport
Fifth Edition
Craig Esherick
FiT Publishing, 2020

As sport media communication has become intertwined with the frenetic pace of technology, the bywords have become global interconnectivity and versatility. Media Relations in Sport 5th edition examines the intersection and trajectory of emerging technology, platforms and trends with foundational principles of communication to prepare students and industry professionals alike with a nuanced understanding of the communication tools at their disposal that will allow them to keep pace with and succeed in a kinetic, competitive industry.

Any student interested in a career in sports media must possess a distinct set of essential skills—how to interview, how to effectively create and distribute content, and how to deal with communications problems that, given the frenetic pace and global reach of web-based media, now seem amplified. Discussions of event management, publicity campaigns, ethics, regulations, and the law are still not only relevant, but essential for today’s sports media professionals, where news travels the world at the speed of a tweet. For undergraduate and graduate level students, the 5th edition of Media Relations in Sport blends and balances how sport media communication has traditionally been crafted, and molds it to ever-evolving strategies for remaining ahead of the game.

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Media Relations in Sport
Fourth Edition
Craig Esherick
FiT Publishing, 2013

In recent years the model of sport media communication has changed drastically, and it continues to evolve seemingly daily. The bywords of media communication are interconnectivity, interactivity, and mobility. The fourth edition of Media Relations in Sport provides readers information on the current trends and emerging areas in the field of sport communication from technology to social media to how the global outreach of sport has affected the sports media profession. While the fourth edition rightly goes into emerging areas of the field, it also retains the focus of the first three editions, specifically on the basics and principles of sports media that remain its foundations. Any student interested in a career in sports media has to know certain essentials -- how to interview, how to effectively create and distribute content, and how to deal with communications problems that will invariably arise. All of these subjects and more are addressed, as are more specialized topics such as those dealing with event management, publicity campaigns, and ethics.

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Practice Development in Sport and Performance Psychology
Jim Taylor
FiT Publishing, 2015

Practice Development in Sport and Performance Psychology is a practical guide with a step-by-step process for establishing and maintaining a consulting practice for today's sport and performance psychology professionals.

Editor Jim Taylor and a talented team of authors provide a foundation of knowledge and skills necessary to establish and maintain a consulting practice and explore the gamut of issues including understanding the progression of professional development, creating a performance model, writing a business plan, using social media, and much more.

Each chapter includes a summary and exercises to review and further explore relevant topics covered in the book.

“This book is both informative and practical. Two particular aspects are especially worth commending because they ground us in the lessons of the past, the current state of our field, and its certain future. First, though often relegated to the latter parts of a book as an afterthought, the chapter on ethics is placed front and center. Ethics should indeed be the starting point of any consulting business. Second, technology is the future of sport and performance psychology consulting. Appropriately located in the latter part of the book, but certainly critical to our work in the 21st century, is a chapter on consulting in the age of electronic and social media. “How do you get to Carnegie Hall?” the old joke goes. Practice, practice, practice.”
–Kate F. Hays, Ph.D., CC-AASP, The Performing Edge

"Deftly organized into three major sections (Designing; Building; Expanding), Practice Development in Sport and Performance Psychology is comprised of ten erudite and informative articles by experts. The result is a seminal work of impressive scholarship and scope, making Practice Development in Sport and Performance Psychology very highly recommended for personal, professional, community, and academic library Sports & Athletics reference collections and supplemental studies reading lists."

–The Sports Shelf, Midwest Book Review

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Principios del Mercadeo Empresarial Deportivo
First Edition Spanish
Brenda G. Pitts
FiT Publishing, 2023

La industria del negocio del deporte es vasta y diversa. Los estudiantes de hoy son los profesionales del mañana, y es inmensamente importante que estos estudiantes obtengan el conocimiento contemporáneo necesario para operar con éxito en una industria en constante crecimiento. Como ningún otro libro de texto en el campo, la 5ta edición (en inglés) y 1era edición en español de Principios del Mercadeo Empresarial Deportivo cubre los aspectos prácticos y marco teórico necesario para que los estudiantes comprendan y los profesionales comercialicen cualquier negocio relacionado con el deporte en una economía global. Las actualizaciones de esta nueva edición comienzan con un título que reconoce la contribución de billones de dólares del negocio del deporte a la economía global. Como el libro de texto de mercadeo empresarial deportivo más completo hasta la fecha, esta edición abarca la diversidad de espectadores y participantes, deportes y negocios deportivos que comprende la industria, mucho más allá del alcance de los deportes profesionales y universitarios para incluir la investigación de mercadeo deportivo, venta al por menor y fabricación de artículos deportivos, retransmisiones deportivas, negocios de deportes por Internet, turismo deportivo y paradeportes; en resumen, el espectro completo de empresas en las que los estudiantes de programas deportivos de todo el mundo buscarán carreras.

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Professionalism and Healthcare Ethics for Kinesiologists
Danny Rosenberg
FiT Publishing, 2024

A first-of-its-kind text for students entering a career in kinesiology, Professionalism and Healthcare Ethics for Kinesiologists provides a thorough explanation of professionalism and ethical theories, a method and many examples for making ethical decisions in kinesiology workplaces, and an exploration into accountability, governance topics, and the scope of professional misconduct in kinesiology, as well as the possible future of professional kinesiology education and ethics.

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Psychological Bases of Sport Injuries
Fourth Edition
Andreas Ivarsson
FiT Publishing, 2020

The fourth edition of Psychological Bases of Sport Injuries brings together a diverse and global collection of expert chapter authors to provide insight into the complex intersection of sport psychology and sport injury research. Presenting both applied and theoretical recommendations, this comprehensive, updated textbook employs current research, case studies, and contributors’ real-life experiences to address an array of important topics including sport injury prevention, psychological factors influencing returning to sport, and ethical concerns when consulting with an injured athlete. New chapters examine contemporary concerns such as psychosocial risk factors for traumatic and overuse injuries, depression and mental health issues following a sport injury, mindfulness in injury rehabilitation, and discusses counseling strategies for each phase of sport injury rehabilitation.

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The Psychology of Team Sports
Keith Page Henschen
FiT Publishing, 2003

Every fan knows that individual talent is vital to a team. But sport psychologists understand that the key to success is to incorporate talent into a supportive team unit. The editors of Psychology of Team Sports have assembled a variety of articles to address the psychological issues related to team sport activities, on and off the court or field.

Chapter 1 introduces a three-phase model to cut through the complexities associated with team sports, and chapters 2 through 12 offer theoretical and practical advice. The Psychology of Team Sports explores the discusses the major theoretical concepts related to team sport activities, as well as experiences of sport psychologists who have worked with professionals and national teams.

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Racism in College Athletics
Fourth Edition
Dana Brooks
FiT Publishing, 2020

Intercollegiate sport has historically been a source of frustration for and discrimination against African American athletes, coaches, and athletic administrators, and yet is a place of courage and achievement for those who have been given the opportunity to play, coach, and administer college sports. However, for full opportunity and equality to be achieved for African Americans in college sports, a number of issues must still be resolved.

In the fourth edition of Racism in College Athletics, editors Dana Brooks and Ronald Althouse, along with a collection of expert chapter authors, add to the conversation on topics of race, gender, identity, culture, social class, and support services. This updated edition explores historical and contemporary issues and predicts a future direction for African American student-athletes that includes strategies for addressing social injustices not just in college sports, but of student-athlete development in all phases of life, including outcomes and post-collegiate career opportunities.

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Reimagining Youth Sport
Guide for Administrators, Coaches, and Parents
Dina Gentile
FiT Publishing, 2025

Youth sport programs are experiencing numerous challenges in delivering impactful on-the-field/court experiences while navigating the pressures from negative parents, the influence of social media, the significant increase in mental and emotional health concerns and the continual need to win at all costs. The current state of youth sports requires an honest review to decipher tangible methods to enhance the youth sports experience, ensure its positive growth, and create benefits to young participants.

While other textbooks focus on coaching, coaching specific sports, or the psychology of athletes, Reimagining Youth Sport: Guide for Administrators, Coaches, and Parents takes a different approach—tackling the core issues plaguing and sadly ruining the ideals of the sporting experience for young athletes across competitive levels of play for all ages, abilities, and sport types.

Reimagining Youth Sport provides students studying in sport management, coaching, and/or athletic administration with content, tools, and application-based knowledge to become change agents within the youth sport realm. Additionally, this timely text supplies athletic/sport administrators, coaches, and parents with an honest assessment of the state of youth sports coupled with tools/strategies and easy to implement on and off-the-field/court activities to create transformational programs to reimagine youth sport in order to fully deliver on the ideals of the youth sport experience.

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Research Methods in Sport Management
Second Edition
Brenda G. Pitts
FiT Publishing, 2018

Research—the systematic investigation of materials and sources to establish facts and reach new conclusions—is carried out for a variety of purposes and to achieve a variety of goals. For sport business industry, research is critical for developing strategies to effectively understand and manage the franchise, property, or facility.

This second edition of Research Methods in Sport Management provides a detailed introduction into the research itself, and applies those methods directly to the field of sport business management. With established reputations as expert researchers in the field, the authors have reorganized foundational concepts and updated methods and industry examples to provide students, instructors and professionals with a knowledge base and resources to prepare, collect, analyze and present targeted research for scholarly publication or to better interpret and respond to the needs of an array of areas in the sport management industry.

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Sponsorship for Sport Managers
John L. Crompton
FiT Publishing, 2014

Securing financial resources through sponsorships is a prominent element in the job descriptions of many sport managers and the importance of that task has increased exponentially in recent years. Sponsorship for Sport Managers provides readers with an understanding of how companies use sponsorship in their marketing programs and how sport managers can leverage that knowledge into greater sponsorship opportunities.

Widely acclaimed author John Crompton masterfully integrates the conceptual with the applied as Sponsorship for Sport Managers helps readers:

• understand how companies use sponsorship in their marketing programs,
• be responsive to sponsors' needs,
• charge an equitable fee for providing sponsors with leveraging opportunities,
• be active partners with the sponsors to help them meet their objectives, and
• measure the extent to which the objectives were accomplished.

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Sport Facility Management
Organizing Events and Mitigating Risks, Fourth Edition
Robert E. Ammon
FiT Publishing, 2023

The success of facilities and events in a multi-billion dollar sport industry requires that sport and event facility managers understand the complex relationships between the events, facilities, the players and the public and the risks involved in organizing events.

Sport Facility Management: Organizing Events and Mitigating Risks, 4th Edition, examines what it takes to successfully operate and manage a sport facility. Veteran authors Robin Ammon, Richard Southall, and Mark Nagel provide a framework for the successful operation of sport and event venues through proven strategies and techniques, as highlighted through salient industry examples.

Chapters in this edition explore the complex rules and relationships of public and private financing and ownership, the management of facility revenues and expenses, pricing strategies at the box office, approaches to booking and scheduling, best practices in leveraging human resources, as well as an understanding of and adherence to laws and regulations governing and affecting facilities, employees, and the public through venue contracts, risks, liability, negligence, crowd and alcohol management, as well as emergency planning.

Sport Facility Management: Organizing Events and Mitigating Risks, 4th Edition, builds understanding of this important segment of the global sport industry to prepare undergraduate and graduate students for the challenges, the risks, and the rewards inherent in operating sport and event facilities.

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The Sport Management Educator
Strategies for Teaching
Emily Dane-Staples
FiT Publishing, 2023

The value and placement of sport in society is significant and has created an extensive need for qualified practitioners. With over 800 academic programs of sport management in North America alone, there is a great demand for qualified educators in the field. As such, resources to support educational excellence are essential.

The Sport Management Educator: Strategies for Teaching provides a resource for those new to teaching and those seeking to improve instructional skills. Beginning with the fundamentals of brain-based learning, this text builds a strong foundation for teaching in sport management and enhances existing teaching practices and strategies to improve instructional elements such as planning, classroom management, course design, and student engagement.

Author Emily Dane-Staples draws on years of experience, skills, a solid foundation in the science of teaching and learning, and expertise to create this invaluable resource to help current and future sport management educators improve their instructional skills. This definitive source assists new and experienced instructors alike enhance foundational knowledge and improve teaching effectiveness.

The Sport Management Educator chapters focus on course planning, student success and engagement, teaching with technology, classroom management, course reflection and revision, assessment, and more. Practical tools help readers choose instructional options that align with their teaching philosophy, address their students’ needs, and enhance their ability to become more effective, successful educators.

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Strategies for Being Mindful
Workbook for Practitioners, Students, and Athletes, First Edition
Douglas Barba
FiT Publishing, 2021

Written exclusively as a companion set for graduate and undergraduate students, Strategies for Being Mindful workbook, together with Being Mindful in Sport and Exercise Psychology (2017) presents and analyzes foundational mindfulness skills in real case studies and provides hands-on exercises that put these mindfulness concepts and techniques into practice.  

The text teaches readers to view experiences objectively, and allow for the development of an open, nonjudging, and curious attitude, which has been shown to improve performance in sport and in daily life. Ultimately, strategies in this companion set aim to help the reader cultivate a more compassionate outlook, reduce anxiety, and increase tolerance for and acceptance of emotions, and beliefs that may hamper performance in sport and in life.

The companion workbook provides specific and effective techniques to help students better understand and accept uncomfortable emotions and beliefs, and to handle a range of issues athletes may experience in their careers. Students can work at their own pace to identify the values that align with their personal lives and goals to develop routines that can lead to lasting results for themselves, and—ultimately as practitioners—for their athletes, team, and clients.

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Summer Sports Camps 101
A Guidebook for Development and Operation
Richard Leonard
FiT Publishing, 2016

Summer Sports Camps 101: A Guidebook for Development and Operation is a comprehensive manual that will take the reader through all of the administrative nuances of creating and operating a summer sports camp. Funding, for the majority of athletic programs, is one of the most (if not the most) consequential element for administrators and coaches. With the limited amount of resource dollars available and ever-rising expenses, athletic programs have to make difficult financial decisions, which can have long-lasting ramifications on all of the organization's teams and programs. The purpose for this comprehensive guidebook is to provide professional practitioners (coaches and administrators) with the foundations and practical applications to develop and manage a cost-efficient, profitable summer sports camp. Simply stated, professionally-run camps can promote the institution's athletic programs and provide much needed resources and funds. As you will see, the book covers the entire subject from constructing administrative models today-to-day operations. This book could be used by all athletic teams and programs―whether they are starting a summer sports camp for the first time or have an established operation―in their development and execution of lucrative summer sports camps. The book can be used as an all-inclusive handbook for new sports camps or as a reference guide and idea generator for seasoned camp administrators.

Section I: Introduction examines the basic foundations and choices involved with operating a summer sports camp as well as conducting a feasibility study to examine the practicality of the venture.
Section II: Planning defines the clear benefits and uses associated with creating a summers ports camp plan.
Section III: Administration Systems provides indispensable camp system designs for registration, filing, and accounting that are universal to all camps.
Section IV: Human Resources discusses human resource management as an essential part of any summer sports camp. Concepts that have an unmistakable impact on the entire camp, such as selection, orientation, compensation and evaluation, are reviewed.
Section V: Marketing Systems furnishes detailed marketing and promotional ideas that can enlarge the camp's exposure as well as increase revenues.
Section VI: Risk Management and Camp Operations enables the reader to become a critical thinker in the area of risk management and camper safety.

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Ticket Operations and Sales Management in Sport
James T. Reese
FiT Publishing, 2013

In one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T. Reese and a collection of academicians and practitioners provide insight, practical tips, and first-hand accounts of what it takes to excel in this growing and ever-changing industry. Chapters cover topics such as customer service, sales, pricing, dis­tribution, the secondary ticket market, and new ticketing technology.

"This book is the 'how to' book on ticket operations and sales management. Students utilizing this book will be prepared to sell and operate one of the most important revenue streams in sport ticketing."
—From the foreword by Rick Nichols, owner of Admissions Sport Consulting

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You Haven't Taught Until They Have Learned
Swen Nater
FiT Publishing, 2010

Not only was John Wooden a great basketball coach, he was a master teacher. In fact, he was a great coach because he was a master teacher. What Wooden has learned from others in the classroom and perfected on the practice court are fundamental principles of effective teaching, which are conveyed in You Haven’t Taught Until They Have Learned: John Wooden’s Teaching Principles and Practices. Co-author Swen Nater, one of Wooden’s former players at UCLA, provides insightful first-hand accounts on the many life lessons he learned from Wooden that he has applied to his life since becoming a teacher himself. Wooden’s principles conveyed by Nater and co-author Ronald Gallimore in this book can be studied and applied by teachers, coaches, parents, and anyone else who is responsible for, works with, or supervises others.

In this revised version of the book, the authors include an afterword, in which specific examples and anecdotes are provided of how You Haven’t Taught Until They Have Learned has impacted people in the teaching, coaching, and business industries.

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