Pragmatic Theory of Rhetoric
by Walter Beale
Southern Illinois University Press, 1987
eISBN: 978-0-8093-8775-5 | Cloth: 978-0-8093-1300-6
Library of Congress Classification P301.B37 1987
Dewey Decimal Classification 808.00141


Walter H. Beale offersthe most coherent treatment of the aims and modes of discourse to be presented in more than a decade. His development of a semiotic “grammar of motives” that re­lates the problems of meaning in discourse both to linguistic structure and ways of construct­ing reality stands as a pro­vocative new theory of rhetoric sharply focused on writing.

He includes a comprehensive treatment of rhetoric, its classes and varieties, modes, and stra­tegies. In addition, he demon­strates the importance of the purpose, substance, and social context of discourse, at a time when scholarly attention has be­come preoccupied with process. He fortifies and extends the Aristotelian approach to rhetoric and discourse at a time when much theory and pedagogy have yielded to modernist assump­tions and methods. And finally, he develops a theoretical framework that illuminates the relationship between rhetoric, the language arts, and the hu­man sciences in general.

Nearby on shelf for Philology. Linguistics / Language. Linguistic theory. Comparative grammar / Style. Composition. Rhetoric: